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Google Search Recipe Results Segmented Carousels

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Google Home Recipes

Google seems to be showing the recipe grid format not just by showing popular recipes but also showing recipe carousels broken down by recipe type. Honestly, I don’t know if that makes sense, what do chefs call this, segmentation of recipe categories?

Mordy Oberstein spotted this and he posted on Twitter calling this “segmented recipe carousels.” I don’t know if he cooks much either, but he was the one searching for [soy sauce recipe green beans] – not me.

Here is what you would normally see, the popular recipe grid:

Here is what I see in another browser, where Google is showing me other options, where I can expand to see even more carousels:

Here is Mordy’s tweet:

I am not sure if this is new, but Google is bouncing back and forth between the top popular recipe grid and this segmented one…

Here is another example from earlier this year:

Forum discussion at Twitter.

Source: www.seroundtable.com

SEARCHENGINES

60% Of SEOs Think Link Building Is Just As Effective Now As It Was In The Past

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60% Of SEOs Think Link Building Is Just As Effective Now As It Was In The Past

We have heard a lot from Google recently that links are just not as significant of a ranking factor in Google Search as they used to be. But 40% of SEOs still feel link building is as effective now compared to a few years ago. 60% of SEOs think it is less effective compared to a few years ago.

Here is the poll via Marie Haynes on Twitter; I took out the “see responses” votes:

We recently covered how a Google search quality rep said links are not as important today than it was years and years ago, we also covered that Google said links would likely become even less important in the future. And even Matt Cutts, the former Googler, said something similar about eight years ago and the truth is, links are weighted a lot less than it was eight years ago and that trend continues. A couple of years ago, Google said links are not the most important Google search ranking factor.

I know many SEO agencies do a lot of link-building work, so I am not surprised by the poll responses.

Forim discussion at Twitter.

Source: www.seroundtable.com

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