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Daily Search Forum Recap: May 17, 2022

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


It has been 6 months since the last core update, but boy did we have a ton of unconfirmed Google ranking updates – including one on Monday, May 16th. Google may replace FID with INP for core web vitals – it is looking likely. Google search can segment recipe listings by type of cooking recipe. Google is testing view full list snippets. Google Ads Scripts now supports campaign bidding strategies and gained performance updates.

Search Engine Roundtable Stories:

  • Google Search Ranking Update Monday On May 16th (Unconfirmed)

    At least we had a quiet weekend for the first time in a while, but that didn’t last long. Monday, May 16th, we once again saw multiple signals of a possible Google search ranking algorithm update that has not been confirmed by Google.
  • Google May Replace FID With INP (Interaction to Next Paint) For Core Web Vitals

    At Google I/O last week, Google’s Annie Sullivan and Michal Mocny introduced a new metric named INP or Interaction to Next Paint. INP measures overall responsiveness to user interactions on the page and it may or may not replace FID, First Input Delay, as a Core Web Vitals metric.
  • Google Search Recipe Results Segmented By Type

    Google seems to be showing the recipe grid format not just by showing popular recipes but also showing recipe carousels broken down by recipe type. Honestly, I don’t know if that makes sense, what do chefs call this, segmentation of recipe categories?
  • Google Ads Scripts New Campaign Bid Strategies Support & Performance Improvements

    Google announced updates and improvements to the Google Ads Scripts last week. Google wrote it is “rolling out a new scripts experience featuring improved performance, support for campaign bid strategies, and more.” With this, Google also added support for ES6, a newer version of JavaScript.
  • Google Search Snippet “View Full List” Link

    Google has all sorts of search result snippets and features including sitelinks. Here is an interesting that may not be new, but Google shows a normal snippet with horizontal sitelinks that anchor down to portions of the page it links to plus an added “view full list” link that just links to the main page.

  • Google May 4th Star Wars Cup Cakes

    The Google Dublin folks had Star Wars themed cup cakes on May 4th. Here are some photos of the cup cakes that I found on Instagram. How tasty! May the fourth be with you!

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Advertisement

Search Features

Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



Source: www.seroundtable.com

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SEARCHENGINES

New Google Rich Results Guidelines Prevent Prohibited, Regulated Or Harmful Products

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New Google Rich Results Guidelines Prevent Prohibited, Regulated Or Harmful Products

Google Search has added new content guidelines to the rich results help document. These new guidelines directly disallow you to markup product or content that are widely prohibited or regulated, or that can facilitate serious harm to self or others. Google said it will simply not show rich results on such products.

Product examples include firearms & weapons, recreational drugs, tobacco, vaping products, gambling-related products and other products that can pose acute threats of physical harm.

The new guidelines were posted over here and read:

Don’t mark up content that promotes widely prohibited or regulated goods, services, or information that may facilitate serious and/or immediate or long term harm to self or others. This includes content related to firearms & weapons, recreational drugs, tobacco & vaping products and gambling-related products.

This new policy is effective already and I assume you will soon, if not already, not see rich results in Google Search for these types of products. This includes Google not showing star ratings, prices, or availability information and so on.

Google told me “this policy change will align the rich snippets feature with other Search surfaces that display product information from merchants, to help provide consistency and clarity.”

Google will not issue manual actions in Google Search Console for violation of this guidelines, Google will simply will just not show the rich results in Google Search.

Here is a screenshot from Glenn Gabe of it already going missing for sites:

Forum discussion at Twitter.



Source: www.seroundtable.com

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