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Is It Easier To Gain More Intended Google Search Results With Subdomains?

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Is It Easier To Gain More Intended Google Search Results With Subdomains?


When it comes to “dominating” the search results, most SEOs define that as taking up as much of the search results on page one as possible. Sometimes that means on one domain, sometimes subdomains and sometimes different domains completely. Jonas Sickler shared on Twitter indented Google results with subdomains and then Ahmed Alaa showed four indented results.

It was for a query on [usps change of address] – here is a screenshot:

click for full size

You can see that usps.com has four results at the top, when generally Google gives two listings from the same domain – not always, but generally it is two. Do you think that since there are only two www.usps.com listings and then a moversguide.usps.com and a faq.usps.com listing that Google is allowing more? I mean, clearly Google is grouping these results together in one bigger listing with four results. Do you think it would show all four if they were all on the WWW?

Google began indenting results a year ago July (2021). In 2019, we saw other forms of grouping results.

In any event, I found the thread interesting – not in that Google will show subdomains in a group under the www of the domain but maybe that Google might show more if it is using a subdomain for some listings that match the query. Or maybe the USPS should try to consolidate some of this content – maybe that is the take away? 🙂

Forum discussion at Twitter.

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See also  Daily Search Forum Recap: December 30, 2021

SEARCHENGINES

Google Shopping Ads Retail Brand Slider

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Google Launches Trusted Store Badge Based On Shopping Experience Scorecard

Google seems to be testing a new feature for shopping ads, where as you slide through the shopping ads carousel, it shows you which stores retail brands are being displayed. I cannot currently replicate this but it does help you see which merchants are being featured in this shopping ads carousel.

Here is a GIF I made from a video shared from Khushal Bherwani on Twitter of this in action:

He shared a lot more examples on Twitter:

Here are more examples:

It is subtle, I am not sure that I dislike it or not.

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Forum discussion at Twitter.



Source: www.seroundtable.com

See also  Daily Search Forum Recap: March 18, 2022
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