Connect with us

SEO

WordPress Plugin SEOPress Updated With IndexNow Support

Published

on

WordPress Plugin SEOPress Updated With IndexNow Support


SEOPress is the latest plugin for WordPress websites to support the IndexNow protocol, which automatically pings search engines when content is added or updated.

With IndexNow being adopted by a growing number of search engines, including Bing, support among SEO tool companies is ramping up as well.

In an announcement, the SEOPress team states:

“By integrating the possibilities offered by the API, SEOPress allows more than 200,000 sites to be indexed more quickly and efficiently, all without any technical knowledge necessary and automatically!

As soon as content from a WordPress site is published, edited, or deleted, participating search engines are alerted via the IndexNow protocol to keep them informed of the changes. By proactively pushing updates as they are made, the traditional logic of indexing is reversed: the content owner initiates changes to the search engine index and not the other way around.”

SEOPress + IndexNow Integration

IndexNow capabilities are offered for free in the latest version of the SEOPress WordPress plugin.

To activate it, navigate to the WordPress admin panel, then click on the SEO menu option, then look for Instant Indexing.

Activate IndexNow from the Settings panel by clicking the blue toggle. Make sure the “Automatically notify search engines” option is checked from the Settings tab.

Advertisement

From there, SEOPress will automatically ping IndexNow with content changes.


Source: Bing

Featured Image: FGC/Shutterstock

fbq('trackSingle', '1321385257908563', 'ViewContent', { content_name: 'wordpress-plugin-seopress-updated-with-indexnow-support', content_category: 'news digital-marketing-tools ' });





Source link

See also  H1 Headings For SEO – Why They Matter

SEO

New Updates To Google Page Experience Scoring Revealed At SEODay

Published

on

New Updates To Google Page Experience Scoring Revealed At SEODay

In an online session at SEODay 2022, Google Search Advocate John Mueller spoke about the impact of page experience on search engine rankings and changes to how the search engine scores sites.

One of the changes revealed was that Google now bases desktop search results on a site’s desktop experience – and mobile search results on a site’s mobile experience.

He also discussed the three primary metrics the search engine uses in determining experience scores: largest contentful paint (LCP), first input delay (FID), and cumulative layout shift (CLS).

“This is not a tie-breaker,” Mueller said. “It won’t make or break your website in terms of search, but it is a factor that comes into play in regards to ranking between different results.”

Google has also added a new page experience metric, “interactivity to next page,” or INP.

Google initially announced INP at I/O 2022, and while Mueller was clear that it is not a direct rankings factor, he discussed INP  as something that may play a role in the future.

Search Console Insights Provides Easier Way To Track Search Rankings

Mueller spent the first part of his presentation discussing the benefits of Search Console Insights. Using Search Console data, alongside analytics, users can generate custom reports and get a different view of the data.

Advertisement

He specifically mentioned using BigQuery and Data Studio as “a way of connecting different data sources together and creating really fancy reports.”

Google is also working on expanding its Search Console APIs, Mueller said, which will allow users to connect these APIs to code on their sites.

See also  Google Offers 5 Content Creation Tips for Success via @sejournal, @martinibuster

Possible uses Mueller mentioned include monitoring top queries and checking to see if specific URLs are indexed.

Videos & Images Take On More Prominent Role In Search

At I/O earlier this year, Google previewed a set of video reports coming to Search Console: a response to a growing appetite for this type of media in search results.

“We see that people love videos and authentic images in search results, so we try to show them more,” Mueller said.

In this growing trend, he included web stories, a collection of pages that often have videos. To facilitate their use, Google now offers a WordPress plugin for creating them.

Authentic Product Reviews Factored Into Rankings

Ecommerce has been trending upward, with the global market expected to surpass $5.5 trillion this year. In its algorithm, Google includes what Mueller termed “authentic reviews” to accommodate digital shoppers better.

“People have high expectations of reviews they find online, so we’ve also worked specifically on updates to algorithms with regards to ranking these product reviews,” he said.

Advertisement

Other Updates From Mueller

At SEODay, Mueller said Google has slightly changed its terminology, with the term “title links” now being used to refer only to the title of a search result.

The search engine giant has also added a new robots meta tag, “indexifembedded.”

Users can leverage the meta tag when embedding content on the main page and want to control the indexing of that embedded piece of content.

Mueller also said Google’s blog was the best source of information on any SEO-related topic.

See also  TikTok Announces New WooCommerce Plugin to Power More Shopping Options

“With any kind of bigger update… it’s sometimes really tricky to tell folks what they should be looking at specifically,” he noted. “So we have a fairly comprehensive blog post .”


Featured Image: BestForBest/Shutterstock

!function(f,b,e,v,n,t,s) {if(f.fbq)return;n=f.fbq=function(){n.callMethod? n.callMethod.apply(n,arguments):n.queue.push(arguments)}; if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0'; n.queue=[];t=b.createElement(e);t.async=!0; t.src=v;s=b.getElementsByTagName(e)[0]; s.parentNode.insertBefore(t,s)}(window,document,'script', 'https://connect.facebook.net/en_US/fbevents.js');

if( typeof sopp !== "undefined" && sopp === 'yes' ){ fbq('dataProcessingOptions', ['LDU'], 1, 1000); }else{ fbq('dataProcessingOptions', []); }

fbq('init', '1321385257908563');

fbq('track', 'PageView');

fbq('trackSingle', '1321385257908563', 'ViewContent', { content_name: 'new-updates-to-google-page-experience-scoring-revealed-at-seoday', content_category: 'news seo' }); }



Source link

Continue Reading

DON'T MISS ANY IMPORTANT NEWS!
Subscribe To our Newsletter
We promise not to spam you. Unsubscribe at any time.
Invalid email address

Trending

en_USEnglish