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Meta Overhauls Youth Safety Settings to Improve Your Teen’s Wellbeing

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Instagram safety features laid out on screens

Staying safe and mentally healthy while navigating social media can sometimes feel like walking a tightrope — especially if you’re a teenager.

Meta’s latest overhaul of its privacy and safety tools, announced by the company Tuesday, is designed to ensure teens using its platforms are guaranteed a more age-appropriate experience, which should help better safeguard their wellbeing. The new updates will see Meta remove content related to topics such as self-harm and eating disorders from teens’ Instagram and Facebook feeds. Teenagers will also be automatically assigned the strictest content control settings on both platforms, with additional search terms restricted on Instagram.

New notifications will regularly prompt teenagers to check their privacy settings to protect them from unwanted attention, including direct messages from strangers and offensive comments. With a single tap they’ll be able to opt for Meta’s recommended settings for teens, which will provide them with the most private experience.

Social media platforms have frequently come under fire in recent years for not doing enough to protect children and young people from being exposed to content that can be harmful to their mental health. In 2022, a coroner in the UK concluded that social media played a key role in the suicide of Molly Russell, a teenager who was known to have viewed extensive quantities of self-harm content on platforms including Instagram. This case, as well as others like it around the world, have forced social platforms to prioritize improving online safety for teenagers.

Meta’s latest changes build upon its existing safety controls for young people and are designed based on recommendations from experts in adolescent development, psychology and mental health, the company said in a blog post. The intention is to prevent young people from stumbling across harmful content or from seeking it out.

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Parents and teens alike are more aware than ever of the risks being on social media can pose. These range from privacy threats to being exposed to content that can be harmful or triggering. A report published by the Centers for Disease Control and Prevention last year said that teenagers, girls in particular, were experiencing record levels of sadness.

Social media isn’t totally at fault here, although some experts do believe there’s a correlation. The relationship between mental health and social media can be bidirectional, with many young people turning to the internet when they are experiencing mental health struggles.

There are extensive resources available online around child safety, including those provided by Meta, but experts also recommend that parents and teens talk regularly about how they feel about their social media use. Maintaining open communication is important both for safety and overall teen wellbeing. Conversations about mental health take place online and at school, but all teens are different and parents and guardians know their teens best, so discussing safety at home is important too.

If you’re struggling with negative thoughts or suicidal feelings, resources are available to help. In the UScall the National Suicide Prevention Lifeline at 988; in the UK, call the Samaritans at 116 123; and in Australia, call Lifeline at 13 11 14. Additionally, you can find help at these 13 suicide and crisis intervention hotlines.



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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.

The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.

According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.

Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.

Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.

The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.

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This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.

Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.

As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?

Only time will tell.

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Catering to specific audience boosts your business, says accountant turned coach

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Catering to specific audience boosts your business, says accountant turned coach

While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.

When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.

“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.

Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.

“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.” 

“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.

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“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.

Watch the video for more of Sandra Parker’s biggest lessons.

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Instagram Tests Live-Stream Games to Enhance Engagement

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Instagram Tests Live-Stream Games to Enhance Engagement

Instagram’s testing out some new options to help spice up your live-streams in the app, with some live broadcasters now able to select a game that they can play with viewers in-stream.

As you can see in these example screens, posted by Ahmed Ghanem, some creators now have the option to play either “This or That”, a question and answer prompt that you can share with your viewers, or “Trivia”, to generate more engagement within your IG live-streams.

That could be a simple way to spark more conversation and interaction, which could then lead into further engagement opportunities from your live audience.

Meta’s been exploring more ways to make live-streaming a bigger consideration for IG creators, with a view to live-streams potentially catching on with more users.

That includes the gradual expansion of its “Stars” live-stream donation program, giving more creators in more regions a means to accept donations from live-stream viewers, while back in December, Instagram also added some new options to make it easier to go live using third-party tools via desktop PCs.

Live streaming has been a major shift in China, where shopping live-streams, in particular, have led to massive opportunities for streaming platforms. They haven’t caught on in the same way in Western regions, but as TikTok and YouTube look to push live-stream adoption, there is still a chance that they will become a much bigger element in future.

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Which is why IG is also trying to stay in touch, and add more ways for its creators to engage via streams. Live-stream games is another element within this, which could make this a better community-building, and potentially sales-driving option.

We’ve asked Instagram for more information on this test, and we’ll update this post if/when we hear back.

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