Even though all the teens seem to be living their best lives on TikTok, Facebook is still very far from dead and over. The platform reaches...
Auditing your display campaign is something that when I started out in the PPC world, I had no idea why or what to do. “It’s getting...
If you’ve found your way to this blog post, you’re likely like me in the sense that you’re curious about Google’s audiences and how they’re created....
Happy Q1 advertisers! The start of a new year and a new decade is truly a busy time where we all finalize 2020 budgets, assess the...
Preparing to launch a new social media marketing campaign can be a daunting task. The first big hurdle you have to tackle is figuring out what...
Are Facebook PPC campaigns worth it in 2020? Are they a good fit for targeting your audience? Fair question, taking into consideration all the Facebook drama happening...
Search has gone through an evolution. As marketers, we used to be focused on keyword targeting and what someone was searching for at that time. But...