In the complex, fast-paced, and constantly evolving realm of digital marketing, keeping abreast of the latest techniques and challenges cand feel like a never-ending task, and...
Share Tweet Share Email JCDecaux has released a foresight report written in collaboration with global strategic futures consultancy The Future Laboratory, into how to connect with...
Opinions expressed by Digital Journal contributors are their own. The world has become increasingly connected in the digital age, and college campuses are no exception. In the past,...
When David Morneau worked in-house as an influencer marketing consultant, clients came to him for help. They wanted him to connect them with nano- and micro-influencers....
TikTok has repeatedly explained that it’s not a social media app, it’s an entertainment platform, with a focus on showcasing the best video content, not building...
Work management tools have become an efficient way for marketers to complete tasks and collaborate with other people. Customizable work management systems give businesses of all...
Karen Naves, SVP of global demand generation at Tealium, recently gave a presentation on the benefits — and necessity — of connecting customer data to marketing...
How do you know when your marketing is excellent, important or had the impact you expected? Ultimately, it comes down to being able to measure marketing...
Have you mapped out your Valentine’s Day marketing plan yet? The most romantic day of the year is coming up fast, and if you haven’t considered...
Consumer expectations are rising, as is the importance of shared brand values, according to the latest data from market research provider Qualtrics. To glean some insight...