If you’ve been involved in any sort of marketing over the past 20 to 30 years, you’ve no doubt heard the phrase “Content is King.” This...
Open this photo in gallery: David Eby, Premier of British Columbia, speaks to media at the Council of the Federation Canadian premiers meeting at The Fort...
In February, Meta made an unusual move in the rapidly evolving world of artificial intelligence: It decided to give away its A.I. crown jewels. The Silicon...
Complex decision-making has become increasingly challenging as strong operational excellence and productivity, especially within marketing organizations, become vital competitive advantages. Across the board, the most successful...
Michael Schechter, the Vice President, Growth and Distribution at Microsoft and Bing, posted this photo on Twitter. It is of an old poster from the early...
Imagine you have a pile of sand. You remove a grain. Is it still a pile of sand? You remove grain by grain until only one...
Businesses can use decision intelligence solutions to gain a 360-degree view of the managerial process, allowing them to make more informed decisions. Data is growing exponentially,...
Traditional decision-making techniques will lose effectiveness as firms become more complicated. Tech leaders must use decision intelligence models to enable exact and contextualized decisions. Because it...
Nielsen got a big win this week when Amazon picked it to measure ratings of Prime Video’s “Thursday Night Football.” The three-year deal marks the first...
As it works to mitigate the impacts of Apple’s ATT update, which has reduced its data tracking capacity, leading to a significant loss in ad effectiveness...