Stensul, the no-code, collaborative email design platform has announced an integration with Salesforce Pardot. It is the first email creation platform to integrate with Salesforce’s B2B...
While modern business platforms such as Slack, MS Teams, and chat apps such as Viber and Whatsapp are useful, email remains the primary business communication method....
You can adopt many lead generation and nurturing techniques, but running effective email campaigns lies at the heart of it all. You can nurture leads with...
According to studies, email marketing generates $42 for every $1. Email marketing can be a great way to stay in touch with your customers and keep...
Two recent studies measured ROI for social media versus email, and they appear to contradict each other. One said social media was first and email second...
Email marketing continues to be a critical strategy for marketing (and sales teams) across an array of industries and business types, and an email marketing platform...
How many unread marketing emails live in your spam? According to the Data & Marketing Association (DMA), just 13% of people say over half the emails...
Email is an evergreen marketing tool. Our email address is a digital equivalent to our home address. So, we give it only to those we trust....
With the rise of social media and digital technologies, marketers and businesses were expected to evolve from email marketing. However, email marketing is still a reliable...
As marketers, we need to know what should be on our collective radar to plan and optimize our email programs. The annual parade of trends articles...