Upload your Google Search Console export and discover the pages with the biggest untapped traffic potential.
Deciding whether your company needs an enterprise-level email marketing platform calls for the same evaluative steps involved in any software adoption, including a comprehensive self-assessment of...
Less than five years ago, starting a blog was a huge marketing focus in the travel community. Not only did the SEO bonuses have a lot...
Despite being so well-established, email marketing continues to attract more investment. Global spending on email software is expected to climb from $4.5 billion in 2020 to...
Email click through rates dropped significantly last year, while personalized content in the body of the email was seen to get better results than personalized subject...
You put an app on your phone, but haven’t used it in a week, and you’re about to delete it from your phone. Then an email...
You’re sitting around a conference room, trying to figure out how to best engage your leads and customers, sell more products, or just “stay top-of-mind” for...
Simon Trafford Simon is the Co-Founder and Head Coach of Merchant Mastery, an 8-week intensive training and coaching program dedicated to helping Shopify store owners master...
Email marketing is an essential part of any online business’s digital marketing plan. But if it doesn’t result in instant conversions or purchases, is launching an...
There‘s much more to email campaigns than drafting up some copy and hitting send.
Email has always held a special place in my heart, perhaps because it seems so taken for granted in the digital marketing world. It’s been around...
