Ginny Marvin, the Google Ads Liaison, said the Google Ads team has updated its additional best practices for Performance Max help document with more details on...
Last week, Google held its Q1 earnings call, touting its year-over-year Search growth. The company reported $68 billion in Q1 revenue, with over 50% attributed to...
It’s no secret that Google is pushing Performance Max campaigns on advertisers. In fact, Performance Max campaigns are replacing Smart Shopping and Local campaigns by the...
Google announced three new features to Performance Max campaigns in Google Ads. These including New customer acquisition goals, new Performance Max insights reports, a one click...
Google has announced some new updates for its Performance Max campaigns, including new insights and manual checking options, a new customer acquisition goal, and improvements for...
The other day, Google Ads Liaison, Ginny Marvin said that audience signals are used to only “jumpstart” your Performance Max campaigns. It turns out that Google...
This past quarter, Google has pushed the adoption of one of its newest campaign types: Performance Max. Up until now, these campaigns could only be created...
Google has released version 2.0 of Google Ads Editor and as promised, this version comes with support for Performance Max campaigns. Google also jumped...
Google will be bringing performance max campaign support to the Google Ads Editor in the next release, according to Ginny Marvin. We are currently at version...
Every week, digital advertisers far and wide come together on Twitter to discuss relevant PPC topics. This week’s topic was all about Google’s new Performance Max...