Google Bowling: Tool Saves Advertisers from 3-strike Suspension

Google Bowling: Tool Saves Advertisers from 3-strike Suspension

Google released a python script tool that helps advertisers weed out ads that violate terms. The tool is not officially supported but is meant to help advertisers comply with their…

IndexNow is a Major Change to Search Engine Indexing

Microsoft announced IndexNow, a major evolution in how all search engines can discover and index content. IndexNow is open source and open to all participating search engines. When content is…

How Google Responds to a Site Move

Google’s John Mueller answered a question about how Google processes a site move, in particular if the site move might trigger a so-called “sandbox effect.” Mueller responded by providing a…

Big Sites and Website Authority

Google’s John Mueller in an Office-hours hangout answered a question about whether a big a site with thousands of indexed pages influences Google’s perception of site quality. John Mueller answered…

Should the Product Name be in the Heading?

In a Google’s Office Hours hangout, John Mueller answered a question about how to use heading tags for pages about products.  It’s a good question because Google’s own SEO Starter…

700+ Brands Put On Notice About Misleading Endorsements and Reviews

The United States Federal Trade Commission (FTC) sent notices to over 700 companies about fake reviews and misleading endorsements. The notice states that receiving the letter does not suggest that…

Google Explains Why Index Coverage Report is Slow

Google clarified that the Search Console that the Index Coverage Report does not report the up to the minute coverage data. Google recommends using the URL Inspection Tool for those…

WordPress Proposes Performance Team For Core Web Vitals

A WordPress proposal admits it is falling behind Wix and similar platforms and suggests they need to create a performance team to coordinate speed improvements. While some may find it…

Google Explains Rendering and Impact on SEO

Google’s Martin Splitt participated in a Duda Webinar about web page rendering and how it impacts SEO. Rendering is what happens when a browser requests a web page, it’s a…

7 Ways to Use Google Trends for SEO & Content Marketing

Google Trends is the only keyword research tool that offers insights based on actual Google search data. These seven tips on how to use Google Trends will show you how…