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Daily Search Forum Recap: May 11, 2022

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


That was quick, within 24-hours, Google has erased the SEO advice about keyword density in its digital marketing coursework. Google has new education Q&A structured data and help documentation. Google is testing a new ad format that has large images you can swipe. Google Maps has a box for “others are asking” with a way to answer the questions that were not answered. Bing’s interactive Wikipedia box now scrolls.

Search Engine Roundtable Stories:

  • Google Erased The Keyword Density Slide From Digital Marketing Certification Coursework

    Yesterday we reported that Google’s SEO section of its digital marketing coursework for its certification program spoke about the importance of keyword density and word count. Well, within 24 hours, Google has removed that content from the coursework.
  • Google Tests New Ad Format With Swipeable Images Carousel

    Google seems to be testing a new search ad format that has really large images that you can swipe through and learn more about. The ads, when clicked on, expand to show you a large image, with the name of the product, the price, ratings/reviews and a “show now” button.
  • Google Now Supports Education Q&A Structured Data

    Google has added a new page to its search developer documents for Education Q&A structured data. It seems similar to the Google Q&A structured data, do you remember when Google added the STEM-education related guidelines to that page?
  • Google Maps Others Are Asking With Prompt To Answer This Question Carousel

    We know Google has a lot of those question and answers sections in the Google Maps business listings. We saw Google showing this in the maps interface (not just the search interface) recently but now Google is showing “others are asking” to trigger more people to answer questions about the local business or venue.
  • Bing Wikipedia Box In Search Results Now Scrolls On Hover

    Microsoft Bing has updated the interactive Wikipedia box in the search results to scroll based on where you hover your mouse on the left side of the box. We first spotted this Wikipedia box in Bing Search back in March but it seems Microsoft upgraded it a bit to jump you to the section you are most interested in.

  • Google’s Martin Splitt In Stormtrooper Uniform

    Here is a photo of Martin Splitt of Google on stage at the London SEO Meetup in a Stormtrooper uniform. To be fair, it was May 4th and he was not the only one dressed in Star Wars costumes.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, you can follow us on Facebook and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



Source: www.seroundtable.com

SEARCHENGINES

Google Says Google Search Handles marquee Tags Appropriately

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Google Marquee Lights

Gary Illyes, from the Google Search Relations team, said on LinkedIn that Google Search handles the marquee HTML tag “appropriately.” What does it mean by appropriately? That is Gary for you.

I assume it means Google can read the text within the marquee HTML tag.

The marquee HTML element is used to insert a scrolling area of text. You can control what happens when the text reaches the edges of its content area using its attributes.

Google even has this long standing marquee tag new easter egg that looks like this:

Google Marquee Easter Egg

Here are some funny comments in the LinkedIn thread:

Linkedin Comments

Again, Gary wrote, “Please note that, after digging through some ancient code, I can confidently confirm Google handles marquee tags appropriately. You’re welcome, internet.”

Forum discussion at LinkedIn.

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Google Search Result Snippet Scrollable On Some Browsers

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Google Mobile device

Did you know that in some browsers, specifically on Android on Chrome and maybe others, that you can scroll to see more of a longer and truncated snippet in the Google Search results? I didn’t but Kamran Badal spotted this the other day and Glenn Gabe was able to replicate it.

I am not sure if you would care but I found it super interesting that you can kind of scroll to see more of a snippet in the mobile Google Search results. I cannot replicate this on iOS devices but this can be replicated on Android devices.

Kamran Badal wrote on Twitter, “Fun fact, kind of? The descriptions in #Google search results mobile layout are scrollable.”

Here is his screenshots showing this in action:

click for full size

Glenn Gabe also replicated it himself:

How interesting.

Again, not sure any of you should care about this, but I found it interesting because it seems like some sort of hack or bug that should not work in Google Search.

Forum discussion at Twitter.



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Most SEOs Won’t Recommend Using AI To Write Content

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Ai Guy

A new Twitter poll shows that most SEOs do not yet feel comfortable recommending using AI to write client content. The poll asked, “Would you recommend using an AI writer to your clients?” Most SEOs said no.

Mordy Oberstein posted this poll on Twitter and there were over 600 votes. About 66% said no, they would not recommend an AI writer to their clients, the rest said yes, they would recommend an AI writer.

Here is the poll:

Do you think this poll is representative of the SEO industry?

Forum discussion at Twitter.



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