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Google AdSense Estimated Earnings Report Is Currently Broken

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Google AdSense Estimated Earnings Report Is Currently Broken


There are numerous reports that the Google AdSense estimated earnings report on the AdSense console homepage is reporting much lower than expected earnings. The report does not match up with the earnings in the Reports tab. This seems like a widespread bug impacting most, if not all, AdSense publishers right now.

I have not seen a confirmation from Google on this yet but there are many threads in the Google AdSense Help Forums with complaints, here are some of them:

A Google AdSense product expert responded to some of them saying “Looks like there are issues with the statistics on the main dashboard page (it’s happening to my account too): go to the Reports tab which seems to be showing the accurate figures.”

Here is one report shared where the publisher said “I have a problem with my earnings (please see image). There were 113 euros yesterday but must be way more. Why could this happen? What may be the reason for this?”

click for full size

Here are more complaints:

amount of estimated earning showing on dashboard is significantly different from the amount reflating in daly reports in my adsense account. Can anybody help me out why this is happening?

Checked my account and this month and also last month the value “This month” displayed is much less of the sum of websites in details.

Checked my account and this month and also last month the value “This month” displayed is much less of the sum of websites in details.

There are more complaints in the forums and I bet a lot more to come. There is also a complaint about this in a comment here that says:

Adsense is giving me last years stats with todays monetization. The Sites shows last years stats for today and Performance shows me todays actual performance. Happened yesterday and today again. Anyone else having this?

So yes, a lot of publishers are noticing this with AdSense this morning.

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Forum discussion at Google AdSense Help Forums.

Update: Google has confirmed the issue over here saying “We’re aware of a problem with AdSense affecting a majority of users. We will provide an update by Feb 23, 2022, 7:00 PM UTC detailing when we expect to resolve the problem. Please note that this resolution time is an estimate and may change. The affected users are able to access AdSense, but may not have access to the most recent data. AdSense is currently double-counting metrics when using the Sites dimension / breakdown.”



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Google Ads Testing Replacing Ad Label With Sponsored Label

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Google Ads Testing Replacing Ad Label With Sponsored Label

Google Ads is testing replacing the “ads” label with a “sponsored” label again. And just so you know, Google in 2010 replaced the “sponsored” label with an “ad” label until this day. Yea, sometimes we do see “sponsored” labels in Google Search but not for the normal search ads – those have been labeled “ads” for the UK and US regions for a long time now.

I personally cannot replicate this but Bastiir posted some screenshots of this on Twitter:

Test: Sponsored label in Google Search:

Normal: Ads label in Google Search:

Here is another full size screenshot you can click on to see the “sponsored” label:

Here are more tests:

I personally like the “sponsored” label, makes it feel more luxury. 🙂

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Forum discussion at Twitter.

Update: Google has now confirmed this as a test and sent Search Engine Land this statement:

This is part of a series of experiments to help users more easily identify the brand or advertiser associated with the Search ads they may see for a given query. We are always testing news ways to improve the experience for users on the search results page, but we don’t have anything specific to announce right now.

Source: www.seroundtable.com

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