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Google Local Services Ads Shows Competitors After You Already Selected A Business To Message

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Woman Walking Past Store Google Logo

Google will show a searcher a list of competing businesses after you clicked on a Local Service Ad and sent a message to that business to learn more about doing business with them. That is right, Google will offer up a way to reach out to other competitors even after already selected a business and clicked on that ad.

As an FYI, Google recently added messaging to Google LSAs, so I assume these features are evolving.

But as Anthony Higman spotted and posted a rant about on X, “So just when I think Google does something with good with a new feature, they have to immediately let me down by being grimy af! After you text a business in LSA they show your competitors and say “quickly message other” just so they can charge everyone! You are messing with how advertising works,” he added.

Here is a screenshot of this “feature.”

Google Lsa Message Competitors

Ginny Marvin, the Google Ad Liaison, responded on X and said, “We saw consumers contacting multiple providers already & the intention with this feature is to remove friction for users. Since launch, the rate of consumers who use the feature is roughly the same as the rate at which they contact multiple providers when it’s not available. The team is monitoring the quality of engagements with providers via this feature & see it’s comparable to that of message leads when it is not used. All providers who are opted into messaging are currently eligible to show up in the “message a few others” list.”

She added, “Contacting multiple providers is observed behavior. I didn’t say it’s a “majority” & don’t know the %, but the rates have remained similar. The team’s evaluating but so far, there isn’t substantial evidence to indicate performance is different from that of regular message leads.” “We were already seeing this behavior of contacting multiple providers. From the user perspective, this aims to make it easier for those consumers to do so. And from what we are seeing so far, this isn’t affecting the rates of this behavior or engagement quality for providers,” she added.

Here is some of the reaction to this:

Forum discussion at X.



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Most SEOs Believe Google’s November Core & Reviews Updates Will Complete In December

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Google Robot Waiting By Computer

The Google November 2023 core update and Google November 2023 reviews update are still both rolling out, and we have no estimated time of when they will finish rolling out. Both are well past their estimated two-week rollout period. I ran a poll yesterday asking SEOs when they think it will be done, and most said in December and not in the next few days left of November.

The poll had just under 600 votes in 24-hours and 79% said the update will be completed in December and 21% said in the last days remaining in November. I posted the poll on X – here it is:

Personally, I thought it would be done by now and I still think it will be done in the next day or so – but I am wrong a lot. 🙂

I do hope it is done today so they can roll out the Christmas holiday update (kidding…).

Forum discussion at X.

Update: I’ll have a story tomorrow but at least one of the updates is done in November:



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Google Search Console Was Down Today

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Google Robot Hurt Tired

Google Search Console seems to be down right now. If you try to access it, you will get a 500 server error. I suspect Search Console will be back up shortly but right now, if it is down for you, you are not alone.

Update: At 8:52 am ET Google Search Console is back, the tool was offline for about 50 minutes.

Google’s Daniel Waisberg is 100% aware of the issue. He responded to some posts about the issue, saying, “we’re working on it.” John Mueller from Google is also reposting Daniel’s posts on X.

Here is what it looked like when you tried to access it while it was down:

Gsc 500 Error Down

Search Console went down at about 8 am ET and returned at 8:52 am ET.

Here are the posts on X from Daniel Waisberg of Google on this issue:

Who knows, maybe we will have a new Search Console feature when it returns?

Here are some of the complaints:

Update: At 8:52 am ET Google Search Console is back, the tool was offline for about 50 minutes.



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Google Testing New Flight Prices Rich Result?

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Woman Booking Flight Airport Google Logo

Google may be testing a new type of rich result for flight prices. This test shows a section under the flight search snippet that contains the dates, trip details and price.

This was spotted by Antoine Eripret who was able to trigger this numerous times, over numerous days, while in Spain. Here is his screenshot he posted on X:

Google Flight Prices Rich Result Test

He also posted this video of this in action for me:

Google Flight Prices Rich Result Test

Recently Google told us not to put flight prices in titles because those prices change too quickly. Maybe Google is testing updating those prices in more real time through the use of structured data and is thus more confident to show them as rich results and not title elements?

I don’t think Google officially supports flight schema but maybe they will soon?

Forum discussion at X.



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