SEO
15 Tips To Increase Your Brand Awareness
Guest posting could rightly be called the black sheep of SEO strategies.
Its very name conjures up images of black hats and spammy link tactics the industry has long left behind.
Does this mean guest posting should be trashed?
In my experience, guest posting has created dozens of business opportunities and leads my company has been able to exploit for profit.
Instead of focusing on guest posting as a link-building strategy, we need to shift our focus to a brand-building strategy.
In this article, you’ll learn guest posting tips to not only provide your site SEO value but to help build your brand, too.
Benefits of Guest Posting: Is It Still Worth It?
SEO practitioners have been “beating a dead horse” for so long that they should rank #1 for the term.
However, like link building and all of the other things in SEO we think are dead, guest posting is still a viable opportunity for thought leadership and awareness PR.
While links from guest posting are largely treated as nofollow links, I find that the business opportunities and brand exposure from posting on sites like SEJ and other prominent blogs are sufficient to warrant the effort.
I would list the benefits of guest posting as follows:
- Increased brand awareness.
- Viable backlinking opportunities (even if they are nofollow).
- Thought leadership.
- Increased site traffic.
- Increased leads and business opportunities.
Furthermore, having your authorship spread across different publications develops your trust and authority more than a hyperlink back to your blog on someone else’s website.
Of course, if you want to engage in guest posting, you need to have the proper focus and expectations in place.
That’s why I’ve listed 15 tips to maximize your guest posting campaign and increase your brand awareness.
1. Stick To Your Niche & Exploit Your Expertise
If you’re a digital marketer that focuses on content in your business, write about content.
Exclusive to video marketing? Offer guest content about video marketing.
True experts have a narrow focus and tend to stay in their lane.
The key to expertise is pretty simple: You should actually be an expert in whatever you are writing about.
If you write professionally about multiple subjects, you risk muddying your brand and confusing search engine evaluation of your content.
For example, my main focuses for guest posting are content creation (such as this post), productivity, and time management.
I’m also an editor for a popular motorcycle publication, but I don’t guest post in that industry.
That’s a different story because it’s like being a staff writer at Search Engine Journal. You likely won’t find full-time staffers guest posting on other digital marketing publications.
There may be certain circumstances where you’ll write about something that’s not your full focus.
The odd exception is OK. But in general, stick to your area of expertise when guest posting.
2. Create All The Evergreen Content You Can
You want your work to stick around for as long as possible, so focus on creating evergreen content.
Experts are often approached for opinions about newsworthy items.
Don’t deny those opportunities, but remember that guest posting is different. You aren’t necessarily going for a big splash, but longevity.
Create content that will have the same relevancy 10 years from now as it does today.
That may be challenging for ever-changing industries such as technology – but try to create as much evergreen content as possible.
Because I mostly write about creating content and productivity, much of my content can remain evergreen.
My personal rule is to aim for guest post content that is 90% evergreen and 10% newsworthy or trending.
3. Target Relevant, Strong Websites
Many SEO professionals focus on the domain authority (DA) of a website. But that single element doesn’t tell the entire story of a website’s strength.
You’ll still see a lot of websites with higher DAs but thin web page copy. These may be loaded with external links that are irrelevant to the core focus of the website.
Mistaking a high DA for a good, relevant website can derail your guest posting efforts.
Don’t chase just a strong DA.
Look for high-quality websites loaded with reputable content written by experts.
Two things to ask upfront are for traffic metrics and whether the site buys links (or “exchanges” them for money, as the case may be).
You should check their link profile or have an SEO pro do this for you before even pitching to a publication.
If the website links to irrelevant domains with unworthy content, save your energy and move on to the next target website.
Remember, once again, to concentrate on brand building first and link acquisition second.
If it’s not good for your brand, keep moving.
This will save you much energy as you wade through the web, searching for the best online outlet to amplify your content.
If you suspect anything scammy, especially with link building, let your fingers run and find you another prospective website.
4. Build Your Relationship With Good Publications
When you find a strong website and your guest posts resonate with its audience, do as much as possible for that website.
Some SEO professionals don’t like this idea due to the diminishing value of more links.
Most guest posts only feature a link (make sure it’s followed!) in the bio to the contributor’s home page.
This typically means that the first link is the strongest, and each one afterward has a diminishing return on value.
However, if the publication is strong and you’re influencing its audience, forget about the link value. Focus on building your brand here instead.
Many have this backward, and they end up providing invaluable content that doesn’t resonate well with the audience just to get a link.
5. Optimize Your Bio
Many websites will restrict your ability to link to personal websites throughout your blog, so focus on making your bio as strong as possible.
Most bios allow for a standard headshot, a link to your website, and a one to two-sentence description.
Use your bio to link to a website that will benefit most from it and will be most relevant to your audience. Then, create a description that best captures your brand and appeals to that audience.
You may not realize it, but your bio will often be the thing people click on when they want to learn more about you, so do your best to maximize its potential.
6. Never Forget About SEO
Some guest contributors forget about SEO when creating a guest post (even those within the digital marketing space).
I’ve written multiple articles here about SEO writing if you want to dig in, but the absolute basics include:
- Target one or two keywords per guest blog.
- Use target keywords in an approximately 55-character title.
- Use numbers; headlines with numbers are typically popular with readers.
- Use of brackets or parentheses in the title; Research by HubSpot and Outbrain showed that headlines with bracketed clarifications performed 38% better than those without them.
- Use target keywords in meta descriptions of about 150 characters, with a marketing message and clear call to action (CTA).
- Use related keywords naturally infused into the content.
- Properly use header tags with keywords (related keywords work nicely here).
- Use bold, italics, and bullet points judiciously to make reading easier, improving UX and increasing on-page reading time.
- Offer internal/external linking recommendations.
Again, don’t forget about SEO.
You don’t want to sabotage the chances of that guest post actually being discovered.
7. Go Long And Mention Other Relevant & Link-Worthy Sources
Don’t skimp on length.
Search engines want to represent articles with serious value, and it’s much easier to provide value with longer posts.
That doesn’t mean anything fluffy, but well thought out and written.
Our in-house evaluation of clients’ blog content (Disclosure: I’m the founder of ContentMender) showed that a minimum word count of 1,200 words was required, though most guest posts we do are around 1,500 words.
I recommend going even longer at 2,500 words per piece, which is, on average, what I do here at Search Engine Journal.
Quote other experts within your article, especially if they write for the publication where you’re guest posting.
Want to get even better results?
Try to get a direct, unique quote from an author or expert within your industry.
8. Remember To Amplify
Like writing without SEO in mind, not exploiting a guest post is another huge problem.
Once a story goes live, push it out on all of your social channels and try to influence others to share further. Make sure to tag the publication and every person mentioned.
Another tactic that works well is linking to the article on your main website. I do this through an “In The Media” page on my WordPress website that uses a Nooz plugin.
Beyond this, I recommend fairly traditional strategies, even sharing posts on Twitter, Facebook, LinkedIn, and appropriate Reddit communities that could benefit.
9. Refer To Your Other Published Guest Posts
If you have more than one guest post published in the same niche, try to link to the other articles as much as possible.
Sometimes the publications won’t allow links, especially if they are directed toward a competitor, but most times, you will get them linked.
This creates synergy between all of your guest posts across the web and helps search engines connect all of your guest posting efforts.
10. Find Guest Post Opportunities & Perfect Your Pitch
Finding opportunities online is easy.
Simply Google the following, preceded by your industry keyword (e.g., “SEO guest post guidelines”):
- Guest post submissions.
- Accepting guest posts.
- Guest post guidelines.
- Submit a guest post.
Once you find the ideal publication, the next challenge is the pitch.
Here are a few points to consider when pitching as a guest poster:
- Make each pitch personal. Find out who the managing person is and call them by their first name. Research that person to get a feel of their language. Do they use big words? Small words? Hobbies? Etc.
- Talk informally. You do not want them to feel like they are reading a script.
- Keep your initial email short and to the point.
- Provide a list of topics you are proposing.
- Provide some credentials of work you had published online (the more relevant to the publication, the better).
- Let them know you understand how to create search-friendly content.
- If a previous post is ranking highly on Google for a target keyword, share that info within the pitch. Say something like, “If you search Google for content writing trends 2021, you’ll see how my latest guest post is doing.”
Though I don’t see the author tag becoming a relevant ranking factor , the more mentions you have online, the stronger your brand and associated businesses will grow.
Remember, links are the added benefit to the work of guest posting – so make sure you’ve also planned a proper link building strategy by focusing on higher return on investment (ROI) pages on your website(s).
11. Protect Your Guest Posts
Guest posting is a portion of an overall awareness PR strategy that should also involve other means of brand exposure.
Remember that although you have contributed the guest post, you don’t own that asset.
Publications can fold or change their content marketing strategies quickly, and poof – your work can disappear.
The solution is two-fold.
First, always keep a final copy of your guest posts saved somewhere.
I did work for a publication over a decade ago and found out a few years ago that the publication ran out of funds and disappeared from the web. Thankfully, I had all of my original stories and was able to refresh and reuse them without the penalty of duplicate content.
Make sure you search the article to ensure it wasn’t scraped and used on other websites.
Secondly, put more effort into your “home base” content. This is content you own that is published on your own platforms: books, ebooks, and your web pages/blogs.
12. Engage With Posts
Cultivate greater engagement on your posts by reacting to comments on the post itself and on social media.
Similar to reviews, be sure to track your posts across social media and engage with all comments to generate a buzz.
Even though that post is being used on another person’s website, it’s your brand that is getting most of the recognition.
13. Track Your Posts
Tracking your guest posts can be a helpful way to organize your project management and see what leads and results you are getting.
SEMrush provides a Post Tracking tool that tracks social media engagement, links, and keyword rankings of various guest posts.
It’s never a bad idea to link to posts you’ve written on other sites on your own blog – or other sites!
Creating a flourishing ecosystem and breadcrumb trail of thought leadership will help you develop your brand and authority.
14. Stay On The Right Side Of Google’s Guidelines
One word of caution: Google released some guidelines to be aware of when contributing content to other online publications.
Here’s what Google is against:
- Stuffing keyword-rich links to your site in your articles.
- Using or hiring article writers that aren’t knowledgeable about the topics they’re writing about.
- Using the same or similar content across these articles.
- Duplicating the full content of articles found on your own site (in which case use of rel=”canonical,” in addition to rel=”nofollow,” is advised).
Search Engine Journal’s Roger Montti wrote a great piece about Google penalizing websites that accept guest posts, which has some insight into why you must do your due diligence before pitching content to a publication.
Adam Riemer has also written about when you should mark guest posts as sponsored. In short, if you are paying for a guest post spot, you probably should.
Do your homework!
15. Continue To Leverage Guest Posting
With that said, I recommend improving your guest posting strategy by doing it more frequently.
The more publications you can spread your authorship to, the more awareness you’ll generate.
Implement consistent guest posting into your marketing strategy to increase your thought leadership and site traffic.
In Conclusion
Guest posts can offer great value to your link-building and branding strategies if you are willing to invest the time.
While the links may not be that valuable from an SEO perspective, they are invaluable from an overall marketing and brand perspective.
More resources:
Featured Image: Roman Samborskyi/Shutterstock
SEO
How Compression Can Be Used To Detect Low Quality Pages
The concept of Compressibility as a quality signal is not widely known, but SEOs should be aware of it. Search engines can use web page compressibility to identify duplicate pages, doorway pages with similar content, and pages with repetitive keywords, making it useful knowledge for SEO.
Although the following research paper demonstrates a successful use of on-page features for detecting spam, the deliberate lack of transparency by search engines makes it difficult to say with certainty if search engines are applying this or similar techniques.
What Is Compressibility?
In computing, compressibility refers to how much a file (data) can be reduced in size while retaining essential information, typically to maximize storage space or to allow more data to be transmitted over the Internet.
TL/DR Of Compression
Compression replaces repeated words and phrases with shorter references, reducing the file size by significant margins. Search engines typically compress indexed web pages to maximize storage space, reduce bandwidth, and improve retrieval speed, among other reasons.
This is a simplified explanation of how compression works:
- Identify Patterns:
A compression algorithm scans the text to find repeated words, patterns and phrases - Shorter Codes Take Up Less Space:
The codes and symbols use less storage space then the original words and phrases, which results in a smaller file size. - Shorter References Use Less Bits:
The “code” that essentially symbolizes the replaced words and phrases uses less data than the originals.
A bonus effect of using compression is that it can also be used to identify duplicate pages, doorway pages with similar content, and pages with repetitive keywords.
Research Paper About Detecting Spam
This research paper is significant because it was authored by distinguished computer scientists known for breakthroughs in AI, distributed computing, information retrieval, and other fields.
Marc Najork
One of the co-authors of the research paper is Marc Najork, a prominent research scientist who currently holds the title of Distinguished Research Scientist at Google DeepMind. He’s a co-author of the papers for TW-BERT, has contributed research for increasing the accuracy of using implicit user feedback like clicks, and worked on creating improved AI-based information retrieval (DSI++: Updating Transformer Memory with New Documents), among many other major breakthroughs in information retrieval.
Dennis Fetterly
Another of the co-authors is Dennis Fetterly, currently a software engineer at Google. He is listed as a co-inventor in a patent for a ranking algorithm that uses links, and is known for his research in distributed computing and information retrieval.
Those are just two of the distinguished researchers listed as co-authors of the 2006 Microsoft research paper about identifying spam through on-page content features. Among the several on-page content features the research paper analyzes is compressibility, which they discovered can be used as a classifier for indicating that a web page is spammy.
Detecting Spam Web Pages Through Content Analysis
Although the research paper was authored in 2006, its findings remain relevant to today.
Then, as now, people attempted to rank hundreds or thousands of location-based web pages that were essentially duplicate content aside from city, region, or state names. Then, as now, SEOs often created web pages for search engines by excessively repeating keywords within titles, meta descriptions, headings, internal anchor text, and within the content to improve rankings.
Section 4.6 of the research paper explains:
“Some search engines give higher weight to pages containing the query keywords several times. For example, for a given query term, a page that contains it ten times may be higher ranked than a page that contains it only once. To take advantage of such engines, some spam pages replicate their content several times in an attempt to rank higher.”
The research paper explains that search engines compress web pages and use the compressed version to reference the original web page. They note that excessive amounts of redundant words results in a higher level of compressibility. So they set about testing if there’s a correlation between a high level of compressibility and spam.
They write:
“Our approach in this section to locating redundant content within a page is to compress the page; to save space and disk time, search engines often compress web pages after indexing them, but before adding them to a page cache.
…We measure the redundancy of web pages by the compression ratio, the size of the uncompressed page divided by the size of the compressed page. We used GZIP …to compress pages, a fast and effective compression algorithm.”
High Compressibility Correlates To Spam
The results of the research showed that web pages with at least a compression ratio of 4.0 tended to be low quality web pages, spam. However, the highest rates of compressibility became less consistent because there were fewer data points, making it harder to interpret.
Figure 9: Prevalence of spam relative to compressibility of page.
The researchers concluded:
“70% of all sampled pages with a compression ratio of at least 4.0 were judged to be spam.”
But they also discovered that using the compression ratio by itself still resulted in false positives, where non-spam pages were incorrectly identified as spam:
“The compression ratio heuristic described in Section 4.6 fared best, correctly identifying 660 (27.9%) of the spam pages in our collection, while misidentifying 2, 068 (12.0%) of all judged pages.
Using all of the aforementioned features, the classification accuracy after the ten-fold cross validation process is encouraging:
95.4% of our judged pages were classified correctly, while 4.6% were classified incorrectly.
More specifically, for the spam class 1, 940 out of the 2, 364 pages, were classified correctly. For the non-spam class, 14, 440 out of the 14,804 pages were classified correctly. Consequently, 788 pages were classified incorrectly.”
The next section describes an interesting discovery about how to increase the accuracy of using on-page signals for identifying spam.
Insight Into Quality Rankings
The research paper examined multiple on-page signals, including compressibility. They discovered that each individual signal (classifier) was able to find some spam but that relying on any one signal on its own resulted in flagging non-spam pages for spam, which are commonly referred to as false positive.
The researchers made an important discovery that everyone interested in SEO should know, which is that using multiple classifiers increased the accuracy of detecting spam and decreased the likelihood of false positives. Just as important, the compressibility signal only identifies one kind of spam but not the full range of spam.
The takeaway is that compressibility is a good way to identify one kind of spam but there are other kinds of spam that aren’t caught with this one signal. Other kinds of spam were not caught with the compressibility signal.
This is the part that every SEO and publisher should be aware of:
“In the previous section, we presented a number of heuristics for assaying spam web pages. That is, we measured several characteristics of web pages, and found ranges of those characteristics which correlated with a page being spam. Nevertheless, when used individually, no technique uncovers most of the spam in our data set without flagging many non-spam pages as spam.
For example, considering the compression ratio heuristic described in Section 4.6, one of our most promising methods, the average probability of spam for ratios of 4.2 and higher is 72%. But only about 1.5% of all pages fall in this range. This number is far below the 13.8% of spam pages that we identified in our data set.”
So, even though compressibility was one of the better signals for identifying spam, it still was unable to uncover the full range of spam within the dataset the researchers used to test the signals.
Combining Multiple Signals
The above results indicated that individual signals of low quality are less accurate. So they tested using multiple signals. What they discovered was that combining multiple on-page signals for detecting spam resulted in a better accuracy rate with less pages misclassified as spam.
The researchers explained that they tested the use of multiple signals:
“One way of combining our heuristic methods is to view the spam detection problem as a classification problem. In this case, we want to create a classification model (or classifier) which, given a web page, will use the page’s features jointly in order to (correctly, we hope) classify it in one of two classes: spam and non-spam.”
These are their conclusions about using multiple signals:
“We have studied various aspects of content-based spam on the web using a real-world data set from the MSNSearch crawler. We have presented a number of heuristic methods for detecting content based spam. Some of our spam detection methods are more effective than others, however when used in isolation our methods may not identify all of the spam pages. For this reason, we combined our spam-detection methods to create a highly accurate C4.5 classifier. Our classifier can correctly identify 86.2% of all spam pages, while flagging very few legitimate pages as spam.”
Key Insight:
Misidentifying “very few legitimate pages as spam” was a significant breakthrough. The important insight that everyone involved with SEO should take away from this is that one signal by itself can result in false positives. Using multiple signals increases the accuracy.
What this means is that SEO tests of isolated ranking or quality signals will not yield reliable results that can be trusted for making strategy or business decisions.
Takeaways
We don’t know for certain if compressibility is used at the search engines but it’s an easy to use signal that combined with others could be used to catch simple kinds of spam like thousands of city name doorway pages with similar content. Yet even if the search engines don’t use this signal, it does show how easy it is to catch that kind of search engine manipulation and that it’s something search engines are well able to handle today.
Here are the key points of this article to keep in mind:
- Doorway pages with duplicate content is easy to catch because they compress at a higher ratio than normal web pages.
- Groups of web pages with a compression ratio above 4.0 were predominantly spam.
- Negative quality signals used by themselves to catch spam can lead to false positives.
- In this particular test, they discovered that on-page negative quality signals only catch specific types of spam.
- When used alone, the compressibility signal only catches redundancy-type spam, fails to detect other forms of spam, and leads to false positives.
- Combing quality signals improves spam detection accuracy and reduces false positives.
- Search engines today have a higher accuracy of spam detection with the use of AI like Spam Brain.
Read the research paper, which is linked from the Google Scholar page of Marc Najork:
Detecting spam web pages through content analysis
Featured Image by Shutterstock/pathdoc
SEO
New Google Trends SEO Documentation
Google Search Central published new documentation on Google Trends, explaining how to use it for search marketing. This guide serves as an easy to understand introduction for newcomers and a helpful refresher for experienced search marketers and publishers.
The new guide has six sections:
- About Google Trends
- Tutorial on monitoring trends
- How to do keyword research with the tool
- How to prioritize content with Trends data
- How to use Google Trends for competitor research
- How to use Google Trends for analyzing brand awareness and sentiment
The section about monitoring trends advises there are two kinds of rising trends, general and specific trends, which can be useful for developing content to publish on a site.
Using the Explore tool, you can leave the search box empty and view the current rising trends worldwide or use a drop down menu to focus on trends in a specific country. Users can further filter rising trends by time periods, categories and the type of search. The results show rising trends by topic and by keywords.
To search for specific trends users just need to enter the specific queries and then filter them by country, time, categories and type of search.
The section called Content Calendar describes how to use Google Trends to understand which content topics to prioritize.
Google explains:
“Google Trends can be helpful not only to get ideas on what to write, but also to prioritize when to publish it. To help you better prioritize which topics to focus on, try to find seasonal trends in the data. With that information, you can plan ahead to have high quality content available on your site a little before people are searching for it, so that when they do, your content is ready for them.”
Read the new Google Trends documentation:
Get started with Google Trends
Featured Image by Shutterstock/Luis Molinero
SEO
All the best things about Ahrefs Evolve 2024
Hey all, I’m Rebekah and I am your Chosen One to “do a blog post for Ahrefs Evolve 2024”.
What does that entail exactly? I don’t know. In fact, Sam Oh asked me yesterday what the title of this post would be. “Is it like…Ahrefs Evolve 2024: Recap of day 1 and day 2…?”
Even as I nodded, I couldn’t get over how absolutely boring that sounded. So I’m going to do THIS instead: a curation of all the best things YOU loved about Ahrefs’ first conference, lifted directly from X.
Let’s go!
OUR HUGE SCREEN
The largest presentation screen I’ve ever seen! #ahrefsevolve pic.twitter.com/oboiMFW1TN
— Patrick Stox (@patrickstox) October 24, 2024
This is the biggest presentation screen I ever seen in my life. It’s like iMax for SEO presentations. #ahrefsevolve pic.twitter.com/sAfZ1rtePx
— Suganthan Mohanadasan (@Suganthanmn) October 24, 2024
CONFERENCE VENUE ITSELF
It was recently named the best new skyscraper in the world, by the way.
The Ahrefs conference venue feels like being in inception. #AhrefsEvolve pic.twitter.com/18Yjai1Cej
— Suganthan Mohanadasan (@Suganthanmn) October 24, 2024
I’m in Singapore for @ahrefs Evolve this week. Keen to connect with people doing interesting work on the future of search / AI #ahrefsevolve pic.twitter.com/s00UkIbxpf
— Alex Denning (@AlexDenning) October 23, 2024
OUR AMAZING SPEAKER LINEUP – SUPER INFORMATIVE, USEFUL TALKS!
A super insightful explanation of how Google Search Ranking works #ahrefsevolve pic.twitter.com/Cd1VSET2Aj
— Amanda Walls (@amandajwalls) October 24, 2024
“would I even do this if Google didn’t exist?” – what a great question to assess if you actually have the right focus when creating content amazing presentation from @amandaecking at #AhrefsEvolve pic.twitter.com/a6OKbKxwiS
— Aleyda Solis ️ (@aleyda) October 24, 2024
Attending @CyrusShepard ‘s talk on WTF is Helpful Content in Google’s algorithm at #AhrefsEvolve
“Focus on people first content”
Super relevant for content creators who want to stay ahead of the ever evolving Google search curve! #SEOTalk #SEO pic.twitter.com/KRTL13SB0g
This is the first time I am listening to @aleyda and it is really amazing. Lot of insights and actionable information.
Thank you #aleyda for power packed presentation.#AhrefsEvolve @ahrefs #seo pic.twitter.com/Xe3A9MGfrr
— Jignesh Gohel (@jigneshgohel) October 25, 2024
— Parth Suba (@parthsuba77) October 24, 2024
@thinking_slows thoughts on AI content – “it’s very good if you want to be average”.
We can do a lot better and Ryan explains how. Love it @ahrefs #AhrefsEvolve pic.twitter.com/qFqWs6QBH5
— Andy Chadwick (@digitalquokka) October 24, 2024
A super insightful explanation of how Google Search Ranking works #ahrefsevolve pic.twitter.com/Cd1VSET2Aj
— Amanda Walls (@amandajwalls) October 24, 2024
This is the first time I am listening to @aleyda and it is really amazing. Lot of insights and actionable information.
Thank you #aleyda for power packed presentation.#AhrefsEvolve @ahrefs #seo pic.twitter.com/Xe3A9MGfrr
— Jignesh Gohel (@jigneshgohel) October 25, 2024
GREAT MUSIC
First time I’ve ever Shazam’d a track during SEO conference ambience…. and the track wasn’t even Shazamable! #AhrefsEvolve @ahrefs pic.twitter.com/ZDzJOZMILt
— Lily Ray (@lilyraynyc) October 24, 2024
AMAZING GOODIES
Ahrefs Evolveきました！@ahrefs @AhrefsJP #AhrefsEvolve pic.twitter.com/33EiejQPdX
— さくらぎ (@sakuragi_ksy) October 24, 2024
Aside from the very interesting topics, what makes this conference even cooler are the ton of awesome freebies
Kudos for making all of these happen for #AhrefsEvolve @ahrefs team pic.twitter.com/DGzk5FSTN8
— Krista Melgarejo (@kimelgarejo) October 24, 2024
Content Goblin and SEO alligator party stickers are definitely going on my laptop. @ahrefs #ahrefsevolve pic.twitter.com/QBsBuY5Yix
— Patrick Stox (@patrickstox) October 24, 2024
This is one of the best swag bags I’ve received at any conference!
Either @ahrefs actually cares or the other conference swag bags aren’t up to par w Ahrefs!#AhrefsEvolve pic.twitter.com/Yc9e6wZPHn— Moses Sanchez (@SanchezMoses) October 25, 2024
SELFIE BATTLE
Some background: Tim and Sam have a challenge going on to see who can take the most number of selfies with all of you. Last I heard, Sam was winning – but there is room for a comeback yet!
Got the rare selfie with both @timsoulo and @samsgoh #AhrefsEvolve
— Bernard Huang (@bernardjhuang) October 24, 2024
THAT BELL
Everybody’s just waiting for this one.
@timsoulo @ahrefs #AhrefsEvolve pic.twitter.com/6ypWaTGDDP
— Jinbo Liang (@JinboLiang) October 24, 2024
STICKER WALL
Viva la vida, viva Seo!
Awante Argentina loco!#AhrefsEvolve pic.twitter.com/sfhbI2kWSH
— Gaston Riera. (@GastonRiera) October 24, 2024
AND, OF COURSE…ALL OF YOU!
#AhrefsEvolve let’s goooooooooooo!!! pic.twitter.com/THtdvdtUyB
— Tim Soulo (@timsoulo) October 24, 2024
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There’s a TON more content on LinkedIn – click here – but I have limited time to get this post up and can’t quite figure out how to embed LinkedIn posts so…let’s stop here for now. I’ll keep updating as we go along!
