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Video marketing isn’t “quick.” On average, it takes 2 weeks to create a video from start to finish.
New ad channels pop up seemingly overnight. Headlines tout the popularity of the latest and greatest options, and marketers feel the rush to participate. For those...
Public relations has always been a critical factor in building a brand, and it is no different in today’s digital society. Times have simply moved from...
Every step of a white paper needs to help your reader to make an informed decision. It must match your marketing challenges, be structured to generate...
Under Armour’s Curry Brand sneakers are moving as fast in the metaverse as they do on the court. While NBA three-point king Stephen Curry extended his...
30-second summary: SEO is important for brand success and there are several key roles that contribute to this Some of these roles are obvious, but others...
As marketers, we’re tasked to create awareness, demand, and authority for the brands we represent. We want users to think we’re the best in the business....
More than half of U.S. consumers (51%) say they’d be less loyal to a brand if the digital experience isn’t as enjoyable as in-person, according to...
As of 2021, the global influencer marketing market size is at $13.8 billion. Are you ready to tap into this market and find the right influencers...
As search marketers, we all want to own as much SERP real estate as possible, because it means more visibility and more traffic. Trouble is, page...
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