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A Day in the Life of a Content Marketing Manager



A Day in the Life of a Content Marketing Manager

As the founder and lead Content Strategist at my own content company and an Associate Director of SEO at a global agency, my day is filled with content marketing activities.

From content topic ideation to production to campaign management, I work with clients to run their content marketing from start to finish. This includes SEO auditing and strategy, as well as reporting on the results of content campaigns.

Thinking of getting into content marketing?

Here’s a realistic day in the life of a content marketing manager.

7:15 a.m.

My alarm goes off at 7:15 a.m. and again at 7:30 a.m.

I’m an early riser, but any attempt to oversleep is interrupted by my tiny dog, who insists I wake up no later than 7:45 a.m.

On a typical day, I check Slack to ensure there are no urgent problems and then peek at my Google Calendar to review my meetings for the day.

Typically, my first meeting is my team’s “AM Standup.” On other days, there might be an 8:00 a.m. meeting with our partners on the east coast.

7:45 a.m.

Fortunately, today there are no early meetings or fire drills to address.

I leash my pup, Max, and take him out on his morning walk. I either whip up an iced coffee at home or trek to a local coffee shop for my typical order: a 12 oz iced mocha with whole milk.

I scroll through my Gmail to find upcoming tasks for the day, meeting requests, client questions, and finance forms to fill out.

8:15 a.m.

Most of our agency’s employees work remotely, so I take my calls from home.

I’ve invested in a standing desk to avoid the dreaded “tech neck” and an ergonomic mat to relieve my feet throughout the day. Sometimes, I work on the couch with Max sitting beside me.

Our typical deliverables are SEO audits, SEO content briefs, landing page copy, blog copy, presentation decks, and technical recommendations (for developer teams via Jira).

I usually dedicate my mornings to checking on the status of upcoming projects and delegating deliverable updates to our operations manager.

9:00 a.m.

I check Slack again and see an email from one of our strategists requesting that we establish a standardized “way of working” with one of our clients to streamline new content requests and avoid miscommunication.

We hop on a Google Meet call to chat through an email draft I’ve put together outlining our recommended process and outstanding questions we have for the client team.

I recommend that they send all new requests via email and provide an explanation of the request, the preferred deadline, and any related materials we might need to fulfill the request.

Much of what I do as a content marketing manager is trying to establish more streamlined processes.

This might include finding more efficient ways to process new requests, more cost-effective ways to produce quality content, or faster ways to create deliverables.

Our operations manager often works at my side to create standard operating procedures (SOPs) and templates, set up automation, and source talent.

9:15 a.m.

This time kicks off our daily standup meeting with the other associate director, senior strategists, and operations manager. It is a quick “around the horn” session to talk about what we are working on and whether anyone needs immediate help.

My primary objective for this week is to focus on new business development.

That means responding to requests for proposals (RFPs) and pitching our services to new clients – which might involve answering a prospect’s questions via a Google Sheet, or scheduling, rehearsing, and presenting our capabilities presentation.

9:30 a.m.

Asana is my go-to when it comes to project management.

Without it, I don’t know where I would be in terms of time management, deadlines, and processes. And with the help of our operations manager, we have finally established a process that works.

I check Asana to see if I have any tasks for the day.

I do. My tasks are as follows:

  • Create 4 SEO content briefs for a client.
  • Start keyword research on an app store optimization (ASO) project.
  • Finish a content strategy deck to present this week.

Asana allows me to create what we call a “project plan,” which determines the tasks to be done, who will do them, when they are due, and how many hours are allocated to each task.

Since we are required to log hours for billable purposes, Asana is an effective source of truth for hours assigned and hours worked.

10:00 a.m.

Team-building is essential to creating a positive work environment.

That’s why I prioritize having weekly 1:1 meetings with my co-manager, senior strategists, and operations manager.

Today, I have a 1:1 with one of our newest contract hires, a senior strategist. She has been with our team for about three weeks and has been working on a large content optimization project.

The project has involved auditing the existing website’s content performance, determining the primary and secondary keywords for each web page, and making updates to the metadata and content of the pages that require improvements.

She relays that she has been getting along well, has been quite busy on the content optimization project, and would like to get involved in more presentation decks.

Our presentations typically present the findings from technical and/or content audits and our approach to a go-forward content strategy.

I take a mental note to have her shadow me on an upcoming content strategy project for a global ecommerce brand.

10:30 a.m.

Content strategy” can be quite broad.

It extends to many types of content, platforms, and applications. With that, part of my job is to learn more about content strategy trends and use cases – like ASO or what I call “social SEO.”

I’ve encouraged our agency to expand our ASO capabilities by taking a performance-based lens to “app SEO.” We’ve landed a “tier 1” client who needs ASO strategy and implementation for several apps.

This project involves app search behavior research, keyword research, conversion rate optimization (CRO), and analytics.

I meet with our operations manager to draft a notes document for our upcoming client kickoff call. I review the project plan (the phases and timeline of the project) and confirm milestones/dates.

I remind the account lead that we need to add the data lead to the call.

We draft a list of discovery questions to ask the client during the kickoff meeting:

  • What are your performance goals for the project?
  • Is there an existing keyword strategy in place?
  • Are there certain keywords you would like the app to rank for?
  • Can you please describe the purpose of the app in your own words?
  • What does “success” mean to you for this project?
  • What are your expectations for the project?

For content projects in which we have less control over management and implementation, we like to set clear expectations at the beginning.

We may develop the strategy, but we don’t own the optimization or measurement.

We also don’t own the app’s optimization strategy, but we can help support CRO and A/B testing to make improvements over time, which might increase downloads and revenue.

11:30 a.m.

Following the internal sync is what we call “information gathering” time.

That means reviewing any of the client’s materials and organizing them in Google Drive and Asana. I also ask the operations manager to add the materials to the notes doc.

I then add and assign the following tasks in Asana:

  • Research ASO tools: Find App Store optimization keyword tools that have keywords, search volume, and competition score. Provide a list of options and costs for each.
  • Brainstorm seed keywords for each app (at least 10+): Review the brand materials and create a list of terms that might relate to each app; we will later validate these lists with the client.
  • Version the ASO keyword & content strategy deck: Make a copy of the deck, remove all previous client mentions, use agency branding, and save the template to Google Drive.

I again reference the project plan to ensure we have enough billable hours to dedicate to these tasks. I then remind our Operations Manager to check on the tasks and let me know if she has any questions.

12:00 p.m.

I am guilty of working through my lunch break – and I’m not proud of it.

As much as I try to yield to my daily alarm to “take lunch,” usually something more interesting comes up.

So, at the very least, I’ll pop my Freshly meal into the microwave and re-pour my iced coffee. I’m not a workaholic, I swear!

(Friendly reminder that we work in marketing; rarely is a “fire drill” life or death, and most email responses can wait. Take that lunch break! )

Even though I am a manager and associate director now, I still love writing content. I still write content for many of my agency clients.

I love the process of doing research, drafting an outline, and writing the content.

Today, I am writing a blog article for one of my long-standing clients (four years!). For this client, I am assigned the topics, but I research the ideal keywords to target.

I conduct an organic analysis of the top-performing articles and create an outline that touches on the most important topics. I write the content, add internal links, and write the metadata.

Typically, I send the draft via email, ask the client to review/add feedback, and send the invoice. Sometimes, I send the invoice upfront or request a 50% deposit (for larger projects).

I only work with clients who stay on top of their invoices and value me as a strategist, not just a content writer.

1:30 p.m.

My dog walker is on vacation for six weeks. In an attempt to get me to take my lunch break and get out of the house more, I’ve committed to taking Max for a 20-minute walk myself instead of hiring a replacement dog walker.

2:00 p.m.

I meet with the leadership team to do a retro on our agency’s year-over-year (YoY) revenue growth.

The agency has undergone many changes – new team members, new ways of working, a new services model, and new processes – so it’s satisfying to see this pay off.

We make new goals for 2023, such as:

  • Adopt a value-based pricing model for audits.
  • Establish a “one-pager” of scoping requirements.
  • Set a minimum threshold for SEO engagements (audits and ongoing servicing).
  • Cancel subscriptions to unused software and tools.
  • Ensure Senior Strategists are at 80% billable hours.

We create a Google Sheet that tracks all projects from 2021 and 2022, compares revenue annually, and forecasts revenue from projects “in pitch.”

We also discuss resourcing on upcoming projects: who will be working on what, whether we need to hire, and when new projects are kicking off.

3:00 p.m.

We have our “Web Analytics Weekly” call with the embed team, of one of our biggest clients.

We use this time to discuss any web analytics projects, whether we need to hire data analysts, and whether there are planned discussions for new SEO initiatives.

There isn’t much to discuss today because the client wants to table the SEO conversation until November. The other associate director is all good with the web analytics requirements and has reached a solid cadence for reporting.

We end the call a few minutes early.

4:00 p.m.

A local business client needs landing page copy for its new website build.

The client has sourced an SEO audit and strategy from another agency and employed us to write the copy. That involves:

  • Creating a content tracker that keeps the client up-to-date on the status of the landing page content.
  • Identifying the target and secondary keywords for each web page.
  • Researching competitors to see what content they have on their service pages.
  • Creating outlines for the landing pages.
  • Writing one page of copy (to start).
  • Sending the copy to the client for review.

We also CC the SEO agency to validate our recommendations and offer feedback on the copy.

The average turnaround time is about three days for feedback. Then, we will incorporate and edits and send it to the client for final review.

5:00 p.m.

It’s technically “after hours” for me, given that I start my day around 8 a.m.

Sometimes I schedule a bootcamp workout for 5:00 p.m. Other times, I go to the gym or aim for the 6:00 p.m. class.

Today, I check our socials to see what’s buzzing:

  • A LinkedIn post about the company’s participation in the AIDS Walk LA.
  • TikTok videos covering marketing trends, corporate life, Excel, and SEO.
  • A LinkedIn post about revenue lost due to poor site migration.
  • A Pin re-shared on Pinterest of one of our top blog articles.
  • An Instagram Story about listening to today’s monthly “Marketing All-Hands.”

Sometimes I repost or respond to content; most times, I plan posts for future content.

These post ideas might make it into Asana or my daily to-do list.

For TikTok, I usually save the trending sound, screenshot the hashtags, and start a new draft.

5:30 p.m.

With the workday done, I take Max out on another walk.

We stroll around the neighborhood (it’s a sunny day), and I resist the urge to check my socials again. I use an app to schedule a last-minute Bootcamp session. I respond to my brother’s text about needing to go to the bank and attend my nephew’s soccer game on Saturday.

By this time, I usually have a weird amount of energy and want to invest in my personal projects.

Lately, it’s my fledgling ecommerce brand.

Often, it’s marketing my agency on social media to attract more clients. Sometimes, it’s writing guest articles for other websites. Since it’s Monday, I decide to enjoy the day, get a good workout in, and plan my dinner.


Being a content marketing manager isn’t all blog posts and social media sharing tools.

It’s management, project planning, meetings, 1:1s, breaks, and so much more. I love the variety throughout my day and being able to interface with my team.

I can’t tie “content” up in a tidy bow, but I like it that way.

More resources:

Featured Image: fizkes/Shutterstock

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Firefox URL Tracking Removal – Is This A Trend To Watch?




Firefox URL Tracking Removal - Is This A Trend To Watch?

Firefox recently announced that they are offering users a choice on whether or not to include tracking information from copied URLs, which comes on the on the heels of iOS 17 blocking user tracking via URLs. The momentum of removing tracking information from URLs appears to be gaining speed. Where is this all going and should marketers be concerned?

Is it possible that blocking URL tracking parameters in the name of privacy will become a trend industrywide?

Firefox Announcement

Firefox recently announced that beginning in the Firefox Browser version 120.0, users will be able to select whether or not they want URLs that they copied to contain tracking parameters.

When users select a link to copy and click to raise the contextual menu for it, Firefox is now giving users a choice as to whether to copy the URL with or without the URL tracking parameters that might be attached to the URL.

Screenshot Of Firefox 120 Contextual Menu

Screenshot of Firefox functionality

According to the Firefox 120 announcement:

“Firefox supports a new “Copy Link Without Site Tracking” feature in the context menu which ensures that copied links no longer contain tracking information.”

Browser Trends For Privacy

All browsers, including Google’s Chrome and Chrome variants, are adding new features that make it harder for websites to track users online through referrer information embedded in a URL when a user clicks from one site and leaves through that click to visit another site.

This trend for privacy has been ongoing for many years but it became more noticeable in 2020 when Chrome made changes to how referrer information was sent when users click links to visit other sites. Firefox and Safari followed with similar referrer behavior.

Whether the current Firefox implementation would be disruptive or if the impact is overblown is kind of besides the point.

What is the point is whether or not what Firefox and Apple did to protect privacy is a trend and if that trend will extend to more blocking of URL parameters that are stronger than what Firefox recently implemented.

I asked Kenny Hyder, CEO of online marketing agency Pixel Main, what his thoughts are about the potential disruptive aspect of what Firefox is doing and whether it’s a trend.

Kenny answered:

“It’s not disruptive from Firefox alone, which only has a 3% market share. If other popular browsers follow suit it could begin to be disruptive to a limited degree, but easily solved from a marketers prospective.

If it became more intrusive and they blocked UTM tags, it would take awhile for them all to catch on if you were to circumvent UTM tags by simply tagging things in a series of sub-directories.. ie.<tag1>/<tag2> etc.

Also, most savvy marketers are already integrating future proof workarounds for these exact scenarios.

A lot can be done with pixel based integrations rather than cookie based or UTM tracking. When set up properly they can actually provide better and more accurate tracking and attribution. Hence the name of my agency, Pixel Main.”

I think most marketers are aware that privacy is the trend. The good ones have already taken steps to keep it from becoming a problem while still respecting user privacy.”

Some URL Parameters Are Already Affected

For those who are on the periphery of what’s going on with browsers and privacy, it may come as a surprise that some tracking parameters are already affected by actions meant to protect user privacy.

Jonathan Cairo, Lead Solutions Engineer at Elevar shared that there is already a limited amount of tracking related information stripped from URLs.

But he also explained that there are limits to how much information can be stripped from URLs because the resulting negative effects would cause important web browsing functionality to fail.

Jonathan explained:

“So far, we’re seeing a selective trend where some URL parameters, like ‘fbclid’ in Safari’s private browsing, are disappearing, while others, such as TikTok’s ‘ttclid’, remain.

UTM parameters are expected to stay since they focus on user segmentation rather than individual tracking, provided they are used as intended.

The idea of completely removing all URL parameters seems improbable, as it would disrupt key functionalities on numerous websites, including banking services and search capabilities.

Such a drastic move could lead users to switch to alternative browsers.

On the other hand, if only some parameters are eliminated, there’s the possibility of marketers exploiting the remaining ones for tracking purposes.

This raises the question of whether companies like Apple will take it upon themselves to prevent such use.

Regardless, even in a scenario where all parameters are lost, there are still alternative ways to convey click IDs and UTM information to websites.”

Brad Redding of Elevar agreed about the disruptive effect from going too far with removing URL tracking information:

“There is still too much basic internet functionality that relies on query parameters, such as logging in, password resets, etc, which are effectively the same as URL parameters in a full URL path.

So we believe the privacy crackdown is going to continue on known trackers by blocking their tracking scripts, cookies generated from them, and their ability to monitor user’s activity through the browser.

As this grows, the reliance on brands to own their first party data collection and bring consent preferences down to a user-level (vs session based) will be critical so they can backfill gaps in conversion data to their advertising partners outside of the browser or device.”

The Future Of Tracking, Privacy And What Marketers Should Expect

Elevar raises good points about how far browsers can go in terms of how much blocking they can do. Their response that it’s down to brands to own their first party data collection and other strategies to accomplish analytics without compromising user privacy.

Given all the laws governing privacy and Internet tracking that have been enacted around the world it looks like privacy will continue to be a trend.

However, at this point it time, the advice is to keep monitoring how far browsers are going but there is no expectation that things will get out of hand.

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How To Become an SEO Expert in 4 Steps



General SEO

With 74.1% of SEOs charging clients upwards of $500 per month for their services, there’s a clear financial incentive to get good at SEO. But with no colleges offering degrees in the topic, it’s down to you to carve your own path in the industry.

There are many ways to do this; some take longer than others.

In this post, I’ll share how I’d go from zero to SEO pro if I had to do it all over again. 

1. Take a beginner SEO course

Understanding what search engine optimization really is and how it works is the first state of affairs. While you can do this by reading endless blog posts or watching YouTube videos, I wouldn’t recommend that approach for a few reasons:

  • It’s hard to know where to start
  • It’s hard to join the dots
  • It’s hard to know who to trust

You can solve all of these problems by taking a structured course like our SEO course for beginners. It’s completely free (no signup required), consists of 14 short video lessons (2 hours total length), and covers:

  • What SEO is and why it’s important
  • How to do keyword research
  • How to optimize pages for keywords
  • How to build links (and why you need them)
  • Technical SEO best practices

Here’s the first lesson to get you started:

Lesson 1: SEO Basics: What is SEO and Why is it Important? Watch now

2. Make a website and try to rank it

It doesn’t matter how many books you read about golf, you’re never going to win a tournament without picking up a set of clubs and practicing. It’s the same with SEO. The theory is important, but there’s no substitute for getting your hands dirty and trying to rank a site.

If you don’t have a site already, you can get up and running fairly quickly with any major website platform. Some will set you back a few bucks, but they handle SEO basics out of the box. This saves you time sweating the small stuff.

As for what kind of site you should create, I recommend a simple hobby blog. 

Here’s a simple food blog I set up in <10 minutes: 

A blog that I set up in just a few minutes. It's nothing special, but it does the jobA blog that I set up in just a few minutes. It's nothing special, but it does the job

Once you’re set-up, you’re ready to start practicing and honing your SEO skills. Specifically, doing keyword research to find topics, writing and optimizing content about them, and (possibly) building a few backlinks.

For example, according to Ahrefs’ Keywords Explorer, the keyword “neopolitan pizza dough recipe” has a monthly traffic potential of 4.4K as well as a relatively low Keyword Difficulty (KD) score:

Keyword metrics for "neopolitan pizza dough" via Ahrefs' Keywords ExplorerKeyword metrics for "neopolitan pizza dough" via Ahrefs' Keywords Explorer

Even better, there’s a weak website (DR 16) in the top three positions—so this should definitely be quite an easy topic to rank for.

Page from a low-DR website ranking in the top 3. This indicates an easy-to-rank-for keywordPage from a low-DR website ranking in the top 3. This indicates an easy-to-rank-for keyword

Given that most of the top-ranking posts have at least a few backlinks, a page about this topic would also likely need at least a few backlinks to compete. Check out the resources below to learn how to build these.

3. Get an entry-level job

It’s unlikely that your hobby blog is going to pay the bills, so it’s time to use the work you’ve done so far to get a job in SEO. Here are a few benefits of doing this: 

  • Get paid to learn. This isn’t the case when you’re home alone reading blog posts and watching videos or working on your own site.
  • Get deeper hands-on experience. Agencies work with all kinds of businesses, which means you’ll get to build experience with all kinds of sites, from blogs to ecommerce. 
  • Build your reputation. Future clients or employers are more likely to take you seriously if you’ve worked for a reputable SEO agency. 

To find job opportunities, start by signing up for SEO newsletters like SEO Jobs and SEOFOMO. Both of these send weekly emails and feature remote job opportunities: 

SEO jobs in SEOFOMO newsletterSEO jobs in SEOFOMO newsletter

You can also go the traditional route and search job sites for entry-level positions. The kinds of jobs you’re looking for will usually have “Junior” in their titles or at least mention that it’s a junior position in their description.

Junior SEO job listing exampleJunior SEO job listing example

Beyond that, you can search for SEO agencies in your local area and check their careers pages. 

Even if there are no entry-level positions listed here, it’s still worth emailing and asking if there are any upcoming openings. Make sure to mention any SEO success you’ve had with your website and where you’re at in your journey so far.

This might seem pushy, but many agencies actually encourage this—such as Rise at Seven:

Call for alternative roles from Rise at SevenCall for alternative roles from Rise at Seven

Here’s a quick email template to get you started:

Subject: Junior SEO position?

Hey folks,

Do you have any upcoming openings for junior SEOs?

I’ve been learning SEO for [number] months, but I’m looking to take my knowledge to the next level. So far, I’ve taken Ahrefs’ Beginner SEO course and started my own blog about [topic]—which I’ve had some success with. It’s only [number] months old but already ranks for [number] keywords and gets an estimated [number] monthly search visits according to Ahrefs.

[Ahrefs screenshot]

I checked your careers page and didn’t see any junior positions there, but I was hoping you might consider me for any upcoming positions? I’m super enthusiastic, hard-working, and eager to learn.

Let me know.


You can pull all the numbers and screenshots you need by creating a free Ahrefs Webmaster Tools account and verifying your website.

4. Specialize and hone your skills

SEO is a broad industry. It’s impossible to be an expert at every aspect of it, so you should niche down and hone your skills in the area that interests you the most. You should have a reasonable idea of what this is from working on your own site and in an agency.

For example, link building was the area that interested me the most, so that’s where I focused on deepening my knowledge. As a result, I became what’s known as a “t-shaped SEO”—someone with broad skills across all things SEO but deep knowledge in one area.

T-shaped SEOT-shaped SEO
What a t-shaped SEO looks like

Marie Haynes is another great example of a t-shaped SEO. She specializes in Google penalty recovery. She doesn’t build links or do on-page SEO. She audits websites with traffic drops and helps their owners recover.

In terms of how to build your knowledge in your chosen area, here are a few ideas:

Here are a few SEOs I’d recommend following and their (rough) specialties:

Final thoughts

K Anders Ericsson famously theorized that it takes 10,000 hours of practice to master a new skill. Can it take less? Possibly. But the point is this: becoming an SEO expert is not an overnight process.

I’d even argue that it’s a somewhat unattainable goal because no matter how much you know, there’s always more to learn. That’s part of the fun, though. SEO is a fast-moving industry that keeps you on your toes, but it’s a very rewarding one, too. 

Here are a few stats to prove it:

  • 74.1% of SEOs charge clients upwards of $500 per month for their services (source)
  • $49,211 median annual salary (source)
  • ~$74k average salary for self-employed SEOs (source)

Got questions? Ping me on Twitter X

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A Year Of AI Developments From OpenAI




A Year Of AI Developments From OpenAI

Today, ChatGPT celebrates one year since its launch in research preview.

From its humble beginnings, ChatGPT has continually pushed the boundaries of what we perceive as possible with generative AI for almost any task.

In this article, we take a journey through the past year, highlighting the significant milestones and updates that have shaped ChatGPT into the versatile and powerful tool it is today.

ChatGPT: From Research Preview To Customizable GPTs

This story unfolds over the course of nearly a year, beginning on November 30, when OpenAI announced the launch of its research preview of ChatGPT.

As users began to offer feedback, improvements began to arrive.

Before the holiday, on December 15, 2022, ChatGPT received general performance enhancements and new features for managing conversation history.

Screenshot from ChatGPT, December 2022ChatGPT At One: A Year Of AI Developments From OpenAI

As the calendar turned to January 9, 2023, ChatGPT saw improvements in factuality, and a notable feature was added to halt response generation mid-conversation, addressing user feedback and enhancing control.

Just a few weeks later, on January 30, the model was further upgraded for enhanced factuality and mathematical capabilities, broadening its scope of expertise.

February 2023 was a landmark month. On February 9, ChatGPT Plus was introduced, bringing new features and a faster ‘Turbo’ version to Plus users.

This was followed closely on February 13 with updates to the free plan’s performance and the international availability of ChatGPT Plus, featuring a faster version for Plus users.

March 14, 2023, marked a pivotal moment with the introduction of GPT-4 to ChatGPT Plus subscribers.

ChatGPT At One: A Year Of AI Developments From OpenAIScreenshot from ChatGPT, March 2023ChatGPT At One: A Year Of AI Developments From OpenAI

This new model featured advanced reasoning, complex instruction handling, and increased creativity.

Less than ten days later, on March 23, experimental AI plugins, including browsing and Code Interpreter capabilities, were made available to selected users.

On May 3, users gained the ability to turn off chat history and export data.

Plus users received early access to experimental web browsing and third-party plugins on May 12.

On May 24, the iOS app expanded to more countries with new features like shared links, Bing web browsing, and the option to turn off chat history on iOS.

June and July 2023 were filled with updates enhancing mobile app experiences and introducing new features.

The mobile app was updated with browsing features on June 22, and the browsing feature itself underwent temporary removal for improvements on July 3.

The Code Interpreter feature rolled out in beta to Plus users on July 6.

Plus customers enjoyed increased message limits for GPT-4 from July 19, and custom instructions became available in beta to Plus users the next day.

July 25 saw the Android version of the ChatGPT app launch in selected countries.

As summer progressed, August 3 brought several small updates enhancing the user experience.

Custom instructions were extended to free users in most regions by August 21.

The month concluded with the launch of ChatGPT Enterprise on August 28, offering advanced features and security for enterprise users.

Entering autumn, September 11 witnessed limited language support in the web interface.

Voice and image input capabilities in beta were introduced on September 25, further expanding ChatGPT’s interactive abilities.

An updated version of web browsing rolled out to Plus users on September 27.

The fourth quarter of 2023 began with integrating DALL·E 3 in beta on October 16, allowing for image generation from text prompts.

The browsing feature moved out of beta for Plus and Enterprise users on October 17.

Customizable versions of ChatGPT, called GPTs, were introduced for specific tasks on November 6 at OpenAI’s DevDay.

ChatGPT At One: A Year Of AI Developments From OpenAIScreenshot from ChatGPT, November 2023ChatGPT At One: A Year Of AI Developments From OpenAI

On November 21, the voice feature in ChatGPT was made available to all users, rounding off a year of significant advancements and broadening the horizons of AI interaction.

And here, we have ChatGPT today, with a sidebar full of GPTs.

ChatGPT At One: A Year Of AI Developments From OpenAIScreenshot from ChatGPT, November 2023ChatGPT At One: A Year Of AI Developments From OpenAI

Looking Ahead: What’s Next For ChatGPT

The past year has been a testament to continuous innovation, but it is merely the prologue to a future rich with potential.

The upcoming year promises incremental improvements and leaps in AI capabilities, user experience, and integrative technologies that could redefine our interaction with digital assistants.

With a community of users and developers growing stronger and more diverse, the evolution of ChatGPT is poised to surpass expectations and challenge the boundaries of today’s AI landscape.

As we step into this next chapter, the possibilities are as limitless as generative AI continues to advance.

Featured image: photosince/Shutterstock

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