SOCIAL
What’s Holding U.S. Consumers Back? 05/22/2023
Petco is among many brands
leaning into social commerce
leaning into social commerce
Social commerce, well accepted by consumers worldwide, still feels a little risky to U.S. consumers.
A new study from Mintel finds that while 47% of
the online shoppers it recently surveyed have made at least one purchase through social media, there …