Petco is among many brands leaning into social commerce Social commerce, well accepted by consumers worldwide, still feels a little risky to U.S. consumers. A new...
The cost-of-living crisis has led to a decrease in new year’s resolutions and a focus on personal health and finances, writes Alexandra Sheppard of Roast. Is...
Consumers who say they purchased videos from Amazon Prime are urging a federal judge to let them proceed with a lawsuit alleging the company duped them...
What are Gen Z consumers looking for in brand messaging, and how do social media promotions influence their purchase decisions? Snapchat recently sought to dig deeper...
TikTok has repeatedly explained that it’s not a social media app, it’s an entertainment platform, with a focus on showcasing the best video content, not building...
The metaverse has become such a vague term, incorporating so many different tech elements, that it’s hard to say what people really understand about the next...
Consumers engaging with metaverse-style virtual environments are interested in a number of industries and activities. Topping the list of interests is music, according to a new...
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The term “metaverse” may have been coined back in 1992, but it could hold new and adventurous opportunities for both consumers and even brands that engage...
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Remember when we used to wake up bright and early and commute to the office five days a week?
Nearly half of consumers in the U.S., U.K. and Australia are consciously spending less due to cost-of-living concerns. The survey of 18,000 people also found that...
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