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B2B & B2C Instagram Marketing Trends of 2022 [Data from 500 Marketers]

MARKETING1 month ago

B2B & B2C Instagram Marketing Trends of 2022 [Data from 500 Marketers]

When it comes to social media, there are a lot of differences in which channels B2C and B2B brands prioritize.

TikTok Trends B2B and B2C Marketers Should Watch in 2022

MARKETING3 months ago

TikTok Trends B2B and B2C Marketers Should Watch in 2022

According to Hubspot Blog Research, 44% of marketers currently leverage TikTok.

Content Marketing Priorities for B2B and B2C Companies in 2022

SEO4 months ago

Content Marketing Priorities for B2B and B2C Companies in 2022

Content is king, but heavy is the head that wears the crown as businesses ramp up content generation but lack the know-how to determine effectiveness. Competition...

Not all B2B and B2C categorizations are alike

MARKETING5 months ago

Not all B2B and B2C categorizations are alike

I recently jumped from a B2C marketing department at Western Governors University (WGU) in the online higher education sector to a B2B marketing department at Zuora...

The Differences in B2C & B2B Marketing and How You Can Succeed at Both

MARKETING5 months ago

The Differences in B2C & B2B Marketing and How You Can Succeed at Both

Both B2B and B2C industry models have experienced exponential digital growth. Many opportunities exist to go either from B2B to B2C or vice-versa, as the many...