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![B2C Marketers Treat Content Marketing as a Project; That’s a Mistake [New Research]](https://articles.entireweb.com/wp-content/uploads/2023/01/B2C-Marketers-Treat-Content-Marketing-as-a-Project-Thats-a-80x80.png)
In The End of Competitive Advantage, Rita Gunther McGrath illustrates all competitive advantages are transient. She contends everybody understands that. So why hasn’t basic strategy practice...
Business-to-consumer (B2C) marketing continues to evolve rapidly to keep up with shifting consumer behaviors and trends driven by our digitized world. B2C marketers must understand the...
![Top B2B vs. B2C Video Marketing Trends You Should Know [2022 Data]](https://articles.entireweb.com/wp-content/uploads/2022/06/Top-B2B-vs-B2C-Video-Marketing-Trends-You-Should-Know.jpgkeepProtocol.jpeg)
Both B2B and B2C brands recognize the power of video marketing. In fact, HubSpot Blog Research found that 88% of brands surveyed have a team dedicated...
What do you think is one of the most amazing digital marketing inventions by man? Our answer is sales automation! The benefits that come from automating...
![B2B & B2C Instagram Marketing Trends of 2022 [Data from 500 Marketers]](https://articles.entireweb.com/wp-content/uploads/2022/04/B2B-B2C-Instagram-Marketing-Trends-of-2022-Data-from.jpgkeepProtocol.jpeg)
When it comes to social media, there are a lot of differences in which channels B2C and B2B brands prioritize.
According to Hubspot Blog Research, 44% of marketers currently leverage TikTok.
Content is king, but heavy is the head that wears the crown as businesses ramp up content generation but lack the know-how to determine effectiveness. Competition...
I recently jumped from a B2C marketing department at Western Governors University (WGU) in the online higher education sector to a B2B marketing department at Zuora...
Both B2B and B2C industry models have experienced exponential digital growth. Many opportunities exist to go either from B2B to B2C or vice-versa, as the many...
![How the LinkedIn Algorithm Works in 2023 [Updated]](https://articles.entireweb.com/wp-content/uploads/2023/01/How-the-LinkedIn-Algorithm-Works-in-2023-Updated-80x80.png)
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