An influencer marketing strategy involves more than an influencer and a brand. “If you want to have robust outcomes, you need to build a relationship with...
A woman watches a video of Egyptian influencer Haneen Hossam on the video-sharing app TikTok in Egypt’s capital Cairo on July 28, 2020 – Copyright AFP...
Over the past few years, TikTok has seen explosive growth, and it shows no signs of slowing down. In fact, by the end of 2022, TikTok...
Influencer marketing is evolving into what’s being called “the producer economy” consisting of content creators who seek to build their own media brands that are independent...
We know SEO works. We know Influencer Marketing works. We know Affiliate Marketing works. In 2022, these three come together to give your business the extra...
“Instagram, with its huge, highly-engaged audiences who consume millions of pictures and videos daily, is a gold nugget for brands and marketers.” That’s one takeaway from...
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Please welcome...
Is influencer marketing part of your digital marketing strategy for 2022? With the rise of more creative, more native-aligned platforms and spaces, brands are increasingly relying...
The allure of influencer marketing is STRONG. You take inventory of their channels: Facebook, Instagram, YouTube, Twitch, TikToc, LinkedIn, Clubhouse, Pinterest etc. (You get the picture)...