Generative AI has taken marketing by storm: 73% of B2B and B2C marketing executives say their companies are using it to help create text, images, videos...
In a recent wave of popularity, artificial intelligence (AI) and machine learning (ML)-based technology are infiltrating marketing ecosystems and becoming must-haves. According to...
Evaluating the true ROI of a customer data platform means understanding how the technology improves key business metrics and enables working more efficiently. That’s why BlueConic...
As technology and automation evolve, B2B marketers can access tools and information faster than ever. With the rapid adoption of generative AI, that evolution is happening...
Are you looking for ways to optimize your social media presence? Want to learn the image sizes and dimensions to use on each social platform? The...
I find myself going back to traditional search over asking AI-based search for answers, and I was curious if I am alone or not. So I...
MrBeast is a young YouTuber who has amassed an incredible following through non-traditional means.
With the rise of ecommerce, consumers now have more choices than ever before and expect seamless and personalized experiences from the brands they interact with. D2C...
Sometimes, all you need are ideas to get your creative juices flowing. So I want to give you marketing ideas to riff off. That’s why I...
Direct-to-consumer (DTC) marketers are flooding into connected TV (CTV) and over-the-top (OTT) digital TV advertising, according to a new survey from digital performance media company Digital...