Artificial Intelligence (AI) is one of the hottest topics in marketing right now, especially for the SEO industry. Although AI has been available for years, the...
With the possibility of a TikTok ban in the U.S. once again gaining traction, some marketers and agency execs say they’re readying contingency plans. Others, meanwhile,...
Did you know that the compound annual growth rate in the digital marketing industry is projected to be 13.9% until 2026? The market is expected to...
In 2020, Hershey’s caused an uproar when it updated its classic Christmas commercial to a new, digital version. While some people were upset...
Messaging is the new social feed, with more and more users opting to share updates via more intimate circles within DMs, as opposed to posting to...
Video games aren’t just fun. They can be profitable for savvy advertisers looking to reach one of the most lucrative and elusive groups of consumers. In-game...
When it comes to task management, I’ve tried it all. I’ve used Asana, Trello, ClickUp, Monday, Notion, etc. I’ve built Gantt charts, placed sticky notes on...
Mobile commerce has been steadily growing each year, with more consumers making purchases from their phones and more retailers strategizing to keep up with this new...
Content marketers spend a lot of time pondering the question, “Will copywriters be replaced by AI?” They often conclude writers don’t need to worry. But you...
The benefits of being a T-shaped marketer and utilizing expertise from different digital fields to stay on top of this rapidly changing marketing landscape is crucial....