As it works to weather the impacts of Apple’s ATT update, which now prompts iOS users to opt-in to data sharing in apps, Meta continues to...
Looking to add Reels into your Facebook and Instagram marketing strategy for the upcoming holiday season? Latching onto the broader short-video trend, Reels is now Meta’s...
Messaging has become an increasingly important connective tool for many businesses and consumers, with more than 20 billion messages now sent between people and brands on...
Despite ongoing protests from various law enforcement groups and policy-makers around the world, Meta is pushing ahead with its plan to implement end-to-end encryption by default...
Meta is rolling out new tools to help small business advertisers take advantage of advances in AI and automation. When creating an ad through a Facebook...
As it works to mitigate the impacts of Apple’s ATT privacy prompts, which have reduced its capacity for personalization and data-based ad targeting, Meta’s looking to...
You’ve likely heard of Meta Business Manager, formerly known as Facebook Business Manager. Meta describes this as their tool to “manage ad accounts, Pages, and the...
As it works to mitigate the impacts of Apple’s ATT update, which has reduced its data tracking capacity, leading to a significant loss in ad effectiveness...
Meta has published its latest Adversarial Threat Report, which looks at all the malicious and scam networks that it detected and took action against in Q2...
Facebook-parent Meta said a Russia-linked ‘troll farm’ hired people off the street to make comments online supporting that country’s invasion of Ukraine, only to have some...