Google’s Search Liaison, Danny Sullivan, clarifies that structured data is optional and does not impact search rankings. While this has always been the case, Sullivan reiterated...
How do you ensure that potential customers come across your business at the right stage of the buying process? Digital Marketing trainer Ethan Giles of novi.digital...
Google is rolling out a new addition to search results this week which makes it easy to shop for popular products. When searching for keywords such...
While search engine optimization is still one of the most important disciplines to master, pay-per-click advertising is equally essential as a skill. No matter if a...
Google’s John Mueller informed an aspiring Google employee that it’s SEO allegedly have it “harder than others.” This was mentioned in a Reddit thread started by...
Google finds itself in a rare position, coming in third place in the virtual assistant market after Microsoft and Apple. A recent study from Futuresource shows...
A study published by LinkedIn shows the demand for SEO professionals in increasing, creating a “seller’s market.” Data from LinkedIn Sales Navigator reveals there are 47.5k...
Google is highlighting the work it’s done to surface more fact checked content in search results. As a fairly new initiative, Google has been displaying fact...
Instagram is introducing a new feature that allows users to upload multiple photos in one story. The new Layout mode lets users create Instagram stories with...
Google announced via Twitter that their BERT algorithm is now rolling out worldwide. BERT will enable Google to better understand search queries. BERT, our new way...
