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How to Create an Order Bump for WooCommerce (Step by Step)

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How to Create an Order Bump for WooCommerce (Step by Step)

Do you want to add an order bump to WooCommerce and increase your sales?

An order bump is a tactic that encourages shoppers to buy more products than they initially planned. It’s an easy and popular strategy to boost sales by offering a relevant product or a special deal during checkout.

In this guide, we will show you how to create an order bump in your WooCommerce store. This way, you can get more profits without putting in a lot of extra effort.

How to Create an Order Bump in WooCommerce

Why Should You Add an Order Bump in WooCommerce?

In eCommerce, an order or checkout bump is a common strategy that can increase the average order value (AOV). It encourages customers to spend more money when making a purchase by offering them extra products or deals during checkout.

If you run an online store, then an order bump can easily boost your sales and revenue without much effort.

Instead of launching an elaborate marketing campaign, all you need to do is showcase related products that the customer may be interested in. By doing this, you make it convenient for buyers to add more items with just a single click.

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Typically, eCommerce plugins or software don’t offer an order bump feature by default. For example, if you are using WooCommerce, then you will need a WordPress plugin to enable checkout bumps.

Now, let’s take a look at how to create an order bump for WooCommerce.

The best way to create an order bump in WooCommerce is with FunnelKit Builder, which is an advanced WooCommerce sales funnel platform. It lets you easily optimize your store pages to get more conversions and revenue.

We recommend using FunnelKit Builder because it has a lot of rules and settings that you can configure for your order bump. This way, you can tailor it precisely to your website visitors.

FunnelKit Order Bump landing pageFunnelKit Order Bump landing page

Plus, FunnelKit comes with templates to boost your online store sales, cart abandonment funnels to recover lost potential revenue, and dashboard analytics to see your store’s performance.

This guide will use the FunnelKit Builder Pro Plus plan, as the order bump feature is available in that version and higher.

Once you have access to the plugin zip file and license key, you can install the plugin. For more information, check out our guide on how to install a WordPress plugin.

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Then, you need to activate the license key. To do this, simply go to FunnelKit » Settings from your WordPress dashboard, navigate to the ‘General’ tab, and select ‘License.’

Copy and paste the license key into the ‘FunnelKit Funnel Builder Pro’ field and select the default page builder you are using. After that, just click ‘Activate’ and then ‘Save Changes.’

Activating the FunnelKit license keyActivating the FunnelKit license key

Once you’ve done that, you will need to set up your WooCommerce checkout page. For details on how to do that using FunnelKit, you can read our article on how to customize your WooCommerce checkout.

Now that you’ve configured the checkout page, let’s add an order bump to it. All you need to do is go to FunnelKit » Store Checkout. Then, click on the ‘Add Order Bump’ button.

Clicking the Add Order Bump button on FunnelKitClicking the Add Order Bump button on FunnelKit

A popup will appear asking to name the order bump. This will come in handy if you have multiple order bumps and need to pick between them.

Once you’ve filled out a name, click ‘Add.’

Naming a new order bump on FunnelKitNaming a new order bump on FunnelKit

Now, you should see the order bump has been added to your checkout funnel.

To continue with the next steps, go ahead and click the ‘Edit’ button.

Clicking the Edit button on an order bump in FunnelKitClicking the Edit button on an order bump in FunnelKit

Adding and Configuring Your Order Bump Offer

Now, you need to add complementary products to your checkout page.

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With FunnelKit, you can adjust the rules to trigger the order bump. For this step, you will pick which purchase should cause the special offer to appear during checkout.

Then, click the ‘Add Product’ button.

Clicking the Add Product button in FunnelKitClicking the Add Product button in FunnelKit

Now, a popup window will appear, asking you to select the products.

Here, you can enter multiple products that you think will complement the buyer’s purchase. Once done, hit the ‘Add Product’ button.

Adding products to a FunnelKit order bumpAdding products to a FunnelKit order bump

After that, you can configure the product offer. Just select one of the discount types: Percentage % on Sale Price, Fixed Amount on Sale Price, Percentage % on Regular Price, or Fixed Amount on Regular Price.

If you want, then you can also offer more than one quantity of the item.

Once the settings look good, just click ‘Save Changes’ at the top.

Configuring the product offer's discount type in FunnelKitConfiguring the product offer's discount type in FunnelKit

Scrolling down, you’ll find the Order Bump Settings section.

This is where you can adjust the order bump’s behavior and display position during checkout.

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FunnelKit's Order Bump Settings sectionFunnelKit's Order Bump Settings section

There are two ‘Behaviour’ options. One is ‘Add Order Bumps to Cart Items,’ which allows customers to add the suggested product as an extra purchase in their cart.

The second option is ‘Replace Order Bumps with a Cart Item (used for upgrades).’ With this, customers can choose to replace their purchase by upgrading to a higher-end version of the product.

For example, let’s say your online store sells a subscription product for 3 and 6 months, and your customer chooses to buy the 3-month period subscription. You can show an offer to upgrade to the 6-month period instead to provide more value for money.

Or, let’s say your eCommerce website sells coffee-related products, and a customer is purchasing coffee beans only. You can add an order bump that replaces their bean purchase with a bundle of coffee beans with a grinder.

When picking the Display Position, we recommend choosing a location that catches the shopper’s attention before they finalize their purchase. This way, the order bump is easily noticeable and doesn’t disrupt the customer journey.

In this case, anywhere in the order summary, mini cart, or checkout form is best.

When you are happy with the settings, just click ‘Save Changes.’

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Customizing the Order Bump Design

Now, let’s scroll back up to the ‘Design’ tab and start changing how the order bump looks.

First things first, you need to pick a skin for the order bump. To do that, click the ‘Choose Skin’ button below the order bump preview.

Clicking Choose Skin in the FunnelKit Order Bump Design tabClicking Choose Skin in the FunnelKit Order Bump Design tab

Next, a popup will appear with several skin options to choose from.

If there is a design you like, just tick the ‘Use this skin’ checkbox and hit the ‘Import’ button.

Choosing an order bump skin in FunnelKitChoosing an order bump skin in FunnelKit

To edit the design further, go back to the Design tab.

After that, simply click ‘Edit Style’ below the order bump preview.

Clicking the Edit Style button in FunnelKitClicking the Edit Style button in FunnelKit

Some elements you can change on this page are the text colors, background color, toggle color, border, font size, price display, and box padding and width.

To finalize the design changes, click the ‘Save’ button on the top right corner. Then, click ‘X’ to return to the Design tab.

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The Order Bump Edit Style page popup window in FunnelKitThe Order Bump Edit Style page popup window in FunnelKit

Now, you can edit the text content of the order bump.

In the ‘Title’ section, you can change the call-to-action text for the order bump.

FunnelKit has inserted some HTML code for the text colors in this field, so make sure not to completely replace the content with your own.

You can also keep the merge tag {{product_name}} to display the product name dynamically.

Editing the order bump's Title in FunnelKitEditing the order bump's Title in FunnelKit

Below the Title is the ‘Description’ field. Feel free to use this space to briefly describe your offer.

For instance, if you want customers to upgrade to a longer subscription, then you can write, ‘Upgrade to our 6-month plan now and get unlimited access to exclusive content, ad-free browsing, and priority customer support.’

Inserting the order bump's Description in FunnelKitInserting the order bump's Description in FunnelKit

Additionally, you can use the following merge tags to make your order bump more informative and user-friendly:

  • {{product_short_description}} reuses your product’s short description.
  • {{subscription_summary}} reuses your subscription information details.
  • {{quantity_incrementer}} allows you to increase the number of order bump products.
  • {{variation_attribute_html}} displays variants of variable products.

The last setting allows you to choose an image to use in the order bump. You can use the product’s default image, upload a custom one, or not display an image at all.

Once you’ve chosen an image, you can edit its width and positioning. Then, click the ‘Save’ button to finalize all of the design changes.

Clicking the Save button after configuring the order bump's Product Image in FunnelKitClicking the Save button after configuring the order bump's Product Image in FunnelKit

Setting the Rules to Trigger the Order Bump

So far, we’ve configured the order bump products and design. Now, let’s set up the conditional logic that will make the order bump appear when a customer is checking out.

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To do this, simply navigate to the ‘Rules’ tab from the previous tab. After that, click ‘Add Rules.’

Clicking Add Rules to set up the order bump's triggers in FunnelKitClicking Add Rules to set up the order bump's triggers in FunnelKit

You can set multiple rules to make the order bump appear during checkout. The rules can be based on the cart, customer, geography, date and time, and/or the type of checkout page you are using.

You can also combine multiple conditions in one rule using the ‘AND’ button.

In the example below, the order bump will only be triggered if the customer purchases more than 1 item quantity and they are buying a blouse.

An example of the order bump trigger rules in FunnelKit using the AND buttonAn example of the order bump trigger rules in FunnelKit using the AND button

Now, if you click the ‘OR’ button below a rule, you can choose for the order bump to appear with another, different condition.

For instance, you could set an ‘OR’ condition where the order bump appears if the customer is buying either a blouse or a jacket. This gives you the option to promote different items based on customer preferences.

An example of order bump trigger rules using the 'OR' button in FunnelKitAn example of order bump trigger rules using the 'OR' button in FunnelKit

Once you are happy with the order bump rules, simply click the ‘Save Changes’ button in the top right corner.

Setting the Priority to Trigger the Order Bump

The last step is to configure the order bump priority. This setting is useful if you are running multiple order bumps whose rules may overlap, and you need to decide which offer should appear first.

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To modify the priority, go ahead and switch to the ‘Settings’ tab. Then, fill out a number in the ‘Set Priority’ field. Note that 1 is the highest, which means the order bump is more likely to appear than the other order bumps.

Once you are finished with this setting, click ‘Save Changes.’

Setting the order bump priority in FunnelKitSetting the order bump priority in FunnelKit

You can now test your checkout process to see what the WooCommerce order bump looks like.

Here’s an example of how it looks on our demo website.

What FunnelKit's order bump looks like in checkoutWhat FunnelKit's order bump looks like in checkout

How to Optimize Your Order Bump and Get More Revenue

Now that you know how to create an order bump in WooCommerce, you might be wondering how to optimize the order bump and get more sales.

You will need to know your customer preferences and buying behaviors so that you can tailor your offers to match their needs. For example, if your audience often buys tech gadgets, then you can show compatible accessories as order bumps.

The best way to track customer behavior on your website is with an eCommerce analytics plugin. MonsterInsights allows you to connect your website with Google Analytics and see all your online store’s data within your WordPress dashboard.

For example, you can see your conversion rate, most popular products, average order value, and more.

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Ecommerce overview report in MonsterInsightsEcommerce overview report in MonsterInsights

For more details, you can see our guide on how to set up WooCommerce conversion tracking.

We hope this article helped you learn how to create an order bump for WooCommerce. You may also want to check out our list of the best WooCommerce plugins and our guide on how to create a WooCommerce buy-one-get-one offer.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.



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13 Best HubSpot Alternatives for 2024 (Free + Paid)

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13 Best HubSpot Alternatives for 2024 (Free + Paid)

Are you looking for alternatives to HubSpot?

HubSpot is a popular customer relationship management (CRM) software that offers popular solutions for all your marketing and sales needs. However, it can be very expensive to use as your business grows.

In this article, we will share some of the best HubSpot alternatives for your website.

Best HubSpot alternatives

Why Do You Need a HubSpot Alternative?

HubSpot is a comprehensive CRM software that offers powerful tools for your marketing, sales, customer service, and content management needs.

However, one of the biggest drawbacks of using HubSpot is its price. The premium plans can get very expensive very fast.

Plus, there are multiple packages, which can be overwhelming and confusing for many users. For instance, there are separate prices for their marketing and sales tools, content management system (CMS), operations features, and others.

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HubSpot pricing plansHubSpot pricing plans

While HubSpot offers free versions of its tools and the Starter plan for individuals and small teams starts from $20 per month, most of its powerful features are locked away in the higher-priced plans.

For example, you’ll need at least a Professional plan if you want to use omnichannel marketing automation, custom reporting, A/B testing, dynamic personalization, and blog creation.

This will set you back $890 per month (billed annually). Not to mention, there is also a one-time Professional Onboarding fee of $3,000 that you’ll have to pay if you subscribe to the Professional plan.

HubSpot is great for large organizations, but higher pricing rules out smaller businesses. That said, let’s look at some of the best HubSpot alternatives that are cheaper and more reliable.

1. Constant Contact (Email Marketing + CRM)

Constant ContactConstant Contact

Constant Contact is one of the best all-in-one digital and email marketing services. It is a perfect HubSpot alternative because it offers a wide range of tools at lower prices.

For instance, Constant Contact offers a drag-and-drop email builder, marketing CRM, social media marketing tool, marketing automation, landing page builder, A/B testing, SMS marketing, and more.

Pros:

  • Use drag-and-drop email campaign builder
  • Choose from hundreds of email templates
  • Set up marketing automation
  • Conduct A/B testing
  • Get detailed analytics and reports
  • Seamless integration with 300+ apps

Cons:

Why We Choose Constant Contact: It is ideal for startups, small businesses, and individual marketers who want all the features of HubSpot but at affordable prices.

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Pricing: Constant Contact prices start from $12 per month, and you get a 14-day free trial.

2. Brevo (CRM Suite)

Is Brevo the right email marketing platform for you?Is Brevo the right email marketing platform for you?

Brevo (formerly Sendinblue) is the next HubSpot alternative on our list. It is a CRM suite that offers basic features that you’ll also find in HubSpot. You get a marketing platform that helps set up email marketing, SMS and WhatsApp campaigns, marketing automation, and more.

Besides that, Brevo comes with a sales platform that comes with automated deal tracking, call recordings, pipeline management, and sales reporting. With Brevo, you can also improve custom support. It lets you add live chat, chatbot, phone calls, and more using its platform.

Pros:

  • Beginner-friendly CRM and marketing platform
  • Set up email marketing and marketing automation
  • Create SMS and WhatsApp campaigns
  • Add live chat, phone calls, and chatbots
  • Create landing pages and run Facebook ads

Cons:

  • The marketing automation feature is not as powerful as HubSpot
  • Lacks a CMS solution that’s available in HubSpot

Why We Choose Brevo: If you’re looking for a HubSpot alternative that’s easy to use, offers basic CRM and marketing automation features, and isn’t expensive, then Brevo is for you.

Pricing: Brevo offers a free version that lets you send 300 emails per day. Its premium plans start from $25 per month.

3. Omnisend (Email Marketing for eCommerce)

OmnisendOmnisend

Omnisend is a great HubSpot alternative for eCommerce store owners. It lets you create engaging newsletters, automate emails, create landing pages and popups, set up SMS marketing, segment your customers, and more.

What sets Omnisend apart from HubSpot is the email marketing features it offers. With solutions built with eCommerce businesses in mind, it makes it very easy to promote your products.

Pros:

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  • User-friendly omnichannel marketing platform
  • Use drag and drop email editor and landing page builder
  • Set up marketing automation
  • Sort customers with advanced segmentation
  • Send push notifications, SMS, and personalized messages
  • View campaign and automation reports

Cons:

  • Limited social media marketing features compared to HubSpot
  • HubSpot offers more CRM capabilities

Why We Choose Omnisend: In our experience, there are not many beginner-friendly email marketing services focused on eCommerce users. Omnisend is the best HubSpot alternative if you have an online store and send transactional messages.

Pricing: Omnisend offers a free plan that lets you send 500 emails per month and store 250 contacts. However, if you want more features and higher email and contact limits, then there are premium plans that start from $16 per month.

4. OptinMonster (Lead Generation)

OptinMonster – The best WordPress popup pluginOptinMonster – The best WordPress popup plugin

OptinMonster is the best lead generation and conversion optimization software in the world. It helps you grow your email list, get more leads, and boost sales.

You can use OptinMonster as a HubSpot alternative for creating personalized messages and targeting the right audience. OptinMonster comes with a drag-and-drop builder for creating stunning optin forms. Plus, it offers powerful display rules that display your campaigns based on user behavior.

Pros:

  • Drag and drop campaign builder
  • Choose from pre-built templates and campaign types
  • Powerful display rules
  • Seamless integration with email marketing tools and plugins
  • Get detailed analytics
  • A/B test your optin forms

Cons:

  • Focuses on creating popups and optin forms

Why We Choose OptinMonster: We highly recommend OptinMonster to anyone looking to create personalized campaigns for their audience. It is super easy to use and helps increase conversions.

Pricing: OptinMonster pricing plans start from $9 per month (billed annually). There is also a free version of OptinMonster that you can use to get started.

5. Zoho (Complete CRM Tool)

ZohoZoho

Zoho is a powerful marketing platform, just like HubSpot. It offers all the popular features for marketing, sales, customer service, emails, and project management.

Zoho goes a step further than HubSpot and even offers tools for finance and accounting, human resource, legal, security and IT management, and more. With all these features, what makes Zoho a great alternative to HubSpot is its price.

Pros:

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  • Complete marketing platform
  • Easily integrates with third-party apps, plugins, and tools
  • More affordable pricing plans compared to HubSpot
  • Powerful filters to segment users, tasks, and other activities
  • Generate different reports and custom dashboards

Cons:

  • Limited customer support options (no live chat support)

Why We Choose Zoho: If you’re looking for a like-for-like replacement or HubSpot alternative, then Zoho is the closest option in the market. It offers a complete CRM and lots of features for every department at affordable prices.

Pricing: Zoho prices each tool differently. For instance, its CRM prices start from $14 per user per month. Plus, there is also a free trial you can use to try the software.

6. ActiveCampaign (Email Marketing + CRM)

ActiveCampaignActiveCampaign

ActiveCampaign is another HubSpot alternative that offers powerful features. Just like HubSpot, you get marketing automation, email marketing, eCommerce marketing, and CRM tools. Plus, it easily integrates with over 900 apps, WordPress plugins, and other platforms.

Pros:

  • Easily automate email and marketing tasks
  • Create forms, landing pages, popups, and more
  • AI-powered predictive sending feature
  • Set up split automation
  • Conduct A/B testing
  • 24/7 chat and email support
  • Custom reporting option

Cons:

  • There is no free version
  • It can be difficult for beginners to navigate and use ActiveCampaign

Why We Choose ActiveCampaign: What makes ActiveCampaign different from others is its AI-power predictive sending feature and superior reporting features. It uses AI to send emails when users are most likely to engage. Besides that, most of the features it offers are cheaper than HubSpot.

Pricing: ActiveCampaign premium plans start from $29 per month (billed annually). If you want the Predictive Sending feature and advanced reporting options, then you can upgrade to higher pricing plans.

7. Drip (Email Marketing + Automation)

DripDrip

Drip is a popular email marketing platform that allows you to create automated email sequences and release them based on users’ actions. It offers pre-built templates and a visual builder. Plus, it integrates with over 200 tools. Plus, you can create different segments in your contact list.

Pros:

  • Easy-to-use email automation tool
  • Use pre-built templates and visual builder to customize emails
  • Set up automated email campaigns
  • A/B test your emails
  • Easily segment audience
  • Get detailed analytics and reports of your email performance

Cons:

  • It doesn’t offer a free version
  • Lacks other features offered by HubSpot like a CRM, marketing and sales platform, and more

Why We Choose Drip: If you’re looking for a HubSpot alternative that’s great for email marketing automation, then Drip is the best option. It’s very easy to use, and you can create automated workflows with ease. Plus, there are different email templates and customization options to choose from.

Pricing: Drip will cost you $39 per month, and you get a 14-day free trial.

8. GrooveHQ (Customer Support Solution)

Groove review: Is it the right help desk for your WordPress website?Groove review: Is it the right help desk for your WordPress website?

GrooveHQ is the best help desk plugin for WordPress and small businesses. It is a great HubSpot alternative for customer service and offers features like shared inboxes, live chat, knowledge base, and more. GrooveHQ also integrates with popular CRMs, apps, and payment platforms.

Pros:

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  • Complete customer support solution
  • Add live chat and email support to your site
  • Receive support requests in shared inboxes
  • Manage your customers from a beginner-friendly dashboard

Cons:

  • Lacks other CRM and marketing automation features
  • There is no free version

Why We Choose GrooveHQ: If you’re looking for a HubSpot alternative just for your customer support tasks, then GrooveHQ is for you. It streamlines your support workflow and offers robust features at affordable prices.

Pricing: GrooveHQ pricing plans start from $4.80 per user per month.

9. Freshsales CRM (Sales-Focused CRM)

Freshsales CRMFreshsales CRM

Freshsales by Freshworks is a sales-focused CRM that is another HubSpot alternative you can consider. It is beginner-friendly to use and offers features like live chat, email, phone, social media management, marketing and email automation, custom reports, and multiple AI-powered tools.

Pros:

  • Easily manage and organize contacts
  • Send personalized messages across multiple channels
  • Use built-in chat, email, and phone to connect with customers
  • Create custom reports and dashboards
  • AI-powered contact scoring
  • Get insights and the next best action through AI
  • AI-powered forecasting

Cons:

  • The free version doesn’t offer reporting features
  • You get more features with HubSpot’s CRM, even in the free plan

Why We Choose Freshsales CRM: After going through multiple HubSpot alternatives, Freshsales is great for sales teams. It offers affordable pricing plans and basic features.

Pricing: Freshsales CRM is available for free. There are premium plans starting from $15 per user per month that offer more features.

10. FunnelKit Automations (Marketing Automation for WooCommerce)

Is FunnelKit Automations the right marketing automation plugin for you?Is FunnelKit Automations the right marketing automation plugin for you?

FunnelKit Automations is one of the best marketing automation plugins for WooCommerce stores. It helps you create automated workflows, launch email and SMS campaigns, create drip sequences, and more. You can use it to reduce abandoned carts, nurture leads, send automated coupons, and more.

Pros:

  • Use drag and drop builder to create campaigns
  • Set up automated email workflows
  • Send personalized emails and SMS messages to your audience
  • Segment customers into different lists or categories
  • Conduct A/B tests with different variants
  • View detailed analytics and improve campaign performance

Cons:

  • Limited customer support options
  • The free plugin offers basic features compared to HubSpot
  • Premium plans can be expensive for small businesses

Why We Choose FunnelKit Automations: It is the best marketing and email automation solution for WooCommerce store owners. All its features are designed specifically for WooCommerce, which makes it easy to increase retention and boost sales.

Pricing: FunnelKit prices start from $99.50 per year. There is also a free FunnelKit WordPress plugin you can use to get started.

11. Pipedrive CRM (Affordable CRM for Sales Team)

Pipedrive CRMPipedrive CRM

Pipedrive CRM is the next HubSpot alternative on our list, and one of the most affordable. It is a sales-driven CRM solution that helps manage your sales pipeline, set up sales reporting, track activity, sales forecasting, and more. Pipedrive also easily integrates with email marketing services and other WordPress plugins.

Pros:

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  • Simple and easy-to-use interface
  • Easily monitor your sales activities and communications
  • Set up marketing automation
  • Get metrics customized for your business
  • 400+ integrations with tools, plugins, and apps
  • Affordable pricing plans

Cons:

  • There is no free version
  • Lacks advanced reporting and automation features

Why We Choose Pipedrive CRM: If you’re looking for an affordable CRM for your sales needs, then Pipedrive CRM is the best HubSpot alternative.

Pricing: Pipedrive offers 5 different pricing plans that start from $9 per user per month.

12. FluentCRM (Email Automation for WordPress)

FluentCRMFluentCRM

FluentCRM is a self-hosted CRM and email automation plugin for WordPress. What makes it different from HubSpot is that all the data is stored in your WordPress database instead of a cloud service. Plus, it offers features like email campaign management, email sequencing, and more.

Pros:

  • Beginner friendly interface
  • Store your data in the WordPress database
  • Set up email automation
  • Create email drip campaigns
  • Get in-depth reports
  • Easily integrates with eCommerce WordPress plugins

Cons:

  • The free plugin offers limited features compared to HubSpot
  • Lacks social media and CMS features

Why We Choose FluentCRM: It is a great HubSpot alternative if you have a WordPress site and want to manage customers, email campaigns, and automated workflows from your WordPress dashboard. Plus, it keeps your data secure and doesn’t rely on a third-party cloud service.

Pricing: FluentCRM pricing plans start from $90 per year. There is also a FluentCRM free WordPress plugin.

13. EngageBay (All-in-One Marketing Platform)

EngageBayEngageBay

EngageBay is a powerful all-in-one platform for your marketing, sales, and customer support needs. It is a great replacement for HubSpot, as you get almost similar features even in the free version. For instance, you can create email broadcasts, access CRM, helpdesk, live chat, and more.

Pros:

  • Store and manage contacts in CRM
  • Set up marketing automation
  • Use email builder and choose pre-built email templates
  • Manage support tickets with the help desk
  • Add live chat to your site

Cons:

  • Free version only allows 250 contacts
  • Limited integration options compared to HubSpot

Why We Choose EngageBay: EngageBay is a like-for-like alternative to HubSpot. The free version offers similar features, and even its paid plans are more affordable than HubSpot.

Pricing: You can get started with EngageBay for free. Its paid pricing plans start from $12.74 per user per month.

Which HubSpot Alternative Should You Use?

After testing multiple software and plugins, we believe that Constant Contact is the best HubSpot alternative.

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It is a complete marketing and email automation solution that offers powerful features at affordable prices compared to HubSpot. You can easily create email campaigns, conduct A/B tests, get a marketing CRM, manage social media, set up SMS marketing, build landing pages, and more.

On the other hand, you may also want to check out Brevo (formerly Sendinblue) and Omnisend. Both of them offer similar features as HubSpot, but in lower prices.

We hope this article helped you learn about the best HubSpot alternatives. You may also want to see our ultimate guide to WordPress SEO and the best WooCommerce plugins.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.



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7 Best WooCommerce Points and Rewards Plugins (Free & Paid)

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7 Best WooCommerce Points and Rewards Plugins (Free & Paid)

Are you looking for a points and rewards plugin for your WooCommerce store?

Since there are hundreds of reward system plugins available on the market, choosing the right one for your needs can be intimidating.

To help you easily choose the right one for your site, we tested some of the most popular plugins on the market. While testing, we examined different factors like ease of use, features, and pricing.

In this article, we will show you some of the best WooCommerce points and rewards plugins.

Best WooCommerce points and rewards plugins

In a hurry? No worries! Here are our top picks so you can quickly choose the best WooCommerce points and rewards plugin for your site.

How We Test & Review WooCommerce Points Plugins

A WooCommerce points and rewards plugin allows you to offer incentives to customers with points for their purchases and actions. These points can then be redeemed for different rewards like free products, discounts, free shipping, and other benefits.

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Picking the right plugin for your WooCommerce store can be tricky because there are hundreds of options. To help you out, we tested and reviewed some of the best WooCommerce rewards plugins on the following criteria:

  • Hands-on testing – Over the last 16+ years, we’ve tested thousands of WooCommerce plugins. We went through multiple WooCommerce points and rewards plugins and shortlisted the 7 best options.
  • Easy of Use – When testing the plugins, we considered how easy they were to use and configure. We looked for options that were beginner-friendly, offered a simple setup process, and didn’t require coding.
  • Features and Other Benefits – In addition to offering a reward system for your WooCommerce store, we also looked for other features and benefits.

Why Trust WPBeginner?

At WPBeginner, we have over 16 years of experience in WordPress, design, and online marketing. Our team of WordPress experts extensively reviews each plugin that is featured in this article and thoroughly tests them on real websites. To learn more, see our complete editorial process.

That said, let’s look at some of the best WooCommerce rewards and points plugins.

1. Loyalty Program by Advanced Coupons

Loyalty Program for WooCommerce by Advanced CouponsLoyalty Program for WooCommerce by Advanced Coupons

Loyalty Program by Advanced Coupons is the best WordPress coupon code plugin. It offers a WooCommerce loyalty program feature that makes it very easy to add points and rewards to your online store.

In our testing, the plugin was very easy to set up. The best part is that you can use the default settings out of the box and start a loyalty program within a few minutes.

Advanced Coupons also makes it super simple for customers to keep track of the points they’ve earned. You can add customizable notices to inform customers about their points, how the reward system works, and how they can easily redeem the points at any time.

Redeem points in advanced couponsRedeem points in advanced coupons

Another interesting feature we found during our testing was the different ways you can allow customers to earn points. With a click of a button, you can reward customers for purchasing products, leaving a review, commenting on a blog post, and more.

Besides that, Advanced Coupons offers other features like free gift coupons, BOGO deals, shipping discounts, and more. It also lets you set up conditional logic where a coupon can automatically applied based on products in the cart, subtitle, or recently added products.

Pros:

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  • Create a loyalty program within minutes
  • Select how customers can earn points
  • Show personalized notices for points earned
  • Allow customers to easily redeem points
  • View reports of points earned and redeemed

Cons:

  • The loyalty program feature isn’t available in the free version

Why We Recommend Advanced Coupons: After testing different points and rewards WooCommerce plugins, Advanced Coupons is the best option for all types of online stores. It is beginner-friendly and offers lots of features compared to other plugins on the list.

Pricing: You’ll need the Advanced Coupons ‘Plugin Bundles’ plan to access the Loyalty Program option, which will cost $119 per year.

2. FunnelKit Cart

FunnelKit cartFunnelKit cart

FunnelKit Cart (formerly called WooFunnels) is a user-friendly WooCommerce sales funnel builder. It lets you create high-converting lead pages, upsells, and checkout pages, as well as offer rewards to customers to boost sales.

With FunnelKit, you can gamify the shopping experience for customers. When a user adds items to the cart, they can unlock a special gift when the price reaches a certain threshold. Basically, it lets you add milestone-based rewards and incentives to your WooCommerce cart.

For example, if a customer adds items worth $25, they can enjoy free shipping. If they spend $50 or more, they get an additional 10% discount.

When testing the plugin, we found that it offers 3 types of rewards. These include free shipping, a discount coupon, or a gift.

Besides that, FunnelKit offers other features to boost sales on your online store. For example, you get a template library, pre-built automation options, A/B testing, conversion pixel tracking, integrations, and more.

Pros:

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  • Add rewards to your cart
  • Easily optimize your sales funnel for conversions
  • Beginner-friendly to use and set up
  • Seamless integration with other plugins and themes
  • A/B test your sales funnels

Cons:

  • Upsell or cross-sell features are not available in the free version
  • Limited templates in the free version

Why We Recommend FunnelKit Cart: If you’re looking for a WooCommerce plugin that lets you optimize your sales funnel and add a reward system to cart pages, then we highly recommend FunnelKit Cart.

Pricing: FunnelKit Cart prices start from $99.50 per year. There is also a free version you can use to get started.

3. YITH WooCommerce Points and Rewards

YITH WooCommerce points and rewardsYITH WooCommerce points and rewards

YITH WooCommerce Points and Rewards is the next plugin on our list. It helps you create a loyalty program for your online store and reward customers for their actions.

Our first impression was that the plugin would be complicated to use. However, that’s not the case. It is very easy to use and offers different settings to customize the points system.

For instance, you can automatically assign points for each purchase or manually award points to different customers. There are 4 types of points to choose from, which include assigning a fixed amount of points, setting a percentage amount, setting a fixed amount based on product price, or not assigning any points.

Besides that, YITH WooCommerce Points and Rewards offers a bunch of extra points options. You can reward customers when they register, first login, referral link signup, customer’s birthday, and more. The plugin also shows custom banners to encourage users to spend more and collect more points.

Pros:

  • Automatically award points to customers
  • Show custom banners to encourage more points
  • Send email notifications to customers regarding their rewards
  • Allow customers to view and redeem earned points
  • Easily track users and the points they’ve earned
  • Award extra points based on user actions

Cons:

Why We Recommend YITH WooCommerce Points and Rewards: It is perfect for anyone who wants to add a reward program to their WooCommerce store. The plugin is very easy to use and offers lots of options to customize the points system.

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Pricing: YITH WooCommerce Points and Rewards is a premium plugin that will cost you $139.99 per year.

4. Points and Rewards for WooCommerce

Points and rewards for WooCommercePoints and rewards for WooCommerce

Points and Rewards for WooCommerce is a free plugin that offers almost all the features you’d find in a premium plugin to create a loyalty program for your eCommerce store.

For instance, you can award points to customers based on different actions like signing up, clicking a referral link, spending above a specific amount, purchasing a particular product, and more.

One feature that stood out for us was that store owners could assign points on previous orders that were fulfilled before installing this plugin. It’s a great way to increase customer loyalty and boost sales.

Other than that, the plugin also offers different user levels and badges to customers. It even offers a spin-to-win wheels option where users can win more points.

Pros:

  • Simple and easy-to-use plugin
  • Seamless integration with WooCommerce
  • Assign points on previous orders
  • Allow customers to redeem points in the cart or at checkout
  • Membership system for exclusive offers

Cons:

  • Doesn’t offer personalized banners
  • Points expiration and product purchase are not available in the free version

Why We Recommend Points and Rewards for WooCommerce: If you want a free plugin for setting up points and rewards in WooCommerce, then this is the best option. It offers great features that you’d find in different premium plugins.

Pricing: The Points and Rewards for WooCommerce plugin is free to use.

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5. WPLoyalty

WPloyaltyWPloyalty

WPLoyalty is a powerful WooCommerce rewards and points plugin that allows you to create customized loyalty programs. It offers lots of features and lets you reward customers for multiple actions.

We particularly like the feature of customized campaigns and rewards. The plugin comes with pre-built campaigns that you can use for your WooCommerce store. For example, you can create a campaign for points for purchase, rewards based on spending, writing a review, birthdays, and more.

Besides that, it is very easy to customize each campaign and set the point system. WPLoyalty lets you add different levels to the loyalty program, set an expiration date, send email notifications, and integrate with multi-currency plugins.

The best part is that you can choose from different reward types. These include percentage discounts, free shipping, free products, and more.

Pros:

  • Create customizable loyalty programs
  • Choose from pre-built campaigns
  • Beginner-friendly to use
  • Set expiration date for campaigns
  • Reward customers based on multiple actions
  • Manage customers and points with easy to understand dashboard

Cons:

  • The free version has limited features

Why We Recommend WPLoyalty: It is a perfect plugin for new WooCommerce websites that want a premium points and rewards plugin. The plugin is packed with features and offers affordable pricing plans along with a free version.

Pricing: WPLoyalty prices start from $9 per month. There is also a free version you can use to get started.

6. WooCommerce Points and Rewards

WooCommerce points and rewardsWooCommerce points and rewards

WooCommerce Points and Rewards is a WooCommerce extension that lets you award points for purchases and other actions performed by a user. It is a basic and clean plugin that makes it very easy to set up a loyalty program.

When testing the plugin, we found that you can only redeem the points for discounts. Unlike other WooCommerce points and rewards plugins, there isn’t an option to offer other incentives to customers.

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That said, you can define the value of points for each purchase and action. It also lets you control the maximum discount that can be applied to the cart or any product. Plus, the plugin shows a log of all the points earned by customers and lets you manage them from the WordPress dashboard.

Pros:

  • Clean and beginner-friendly plugin
  • Offer points that can redeemed for discounts
  • Easily manage customer points from your dashboard
  • Award points for different user actions
  • Control values of points and discounts

Cons:

  • Lacks features offered by other premium plugins
  • Expensive pricing plan

Why We Recommend WooCommerce Points and Rewards: The plugin is great for WooCommerce store owners who want to offer points to customers that can only be redeemed as discounts.

Pricing: WooCommerce Points and Rewards will cost you $159 (billed annually).

7. Gratisfaction

GratisfactionGratisfaction

Gratisfaction is another free WooCommerce loyalty plugin. The plugin lets you award points to users based on actions and allow them to redeem the points for discounts.

The best part about using Gratisfaction is that it offers a wide range of customer actions for awarding points. For example, you can offer points for subscribing to an email list, sharing on social media, watching a video, and more.

Besides that, you get pre-built templates to create multiple types of programs, including loyalty programs, instant win campaigns, contests, giveaways, and purchase-to-win campaigns.

Pros:

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  • Pre-built campaign templates
  • Reward points based on different actions
  • Create multiple campaigns
  • Lightweight and simple plugin

Cons:

  • Lacks customization options
  • Offers only discounts as rewards

Why We Recommend Gratisfaction: We recommend this plugin to anyone looking for a free WooCommerce loyalty plugin and who wants to create other types of campaigns to boost sales.

Pricing: Gratisfaction is a free WordPress plugin.

Which Is the Best WooCommerce Points and Rewards Plugin?

Overall, we found Loyalty Program by Advanced Coupons to be the WooCommerce points and rewards plugin.

It gives you full control over the points you might want to award for different user actions. For instance, users can earn points for purchasing products, leaving comments, reviewing a product, and more.

Plus, you can offer different incentives like free shipping, free products, discounts, BOGO deals, and other rewards to customers for redeeming their points.

With all these features, affordable pricing plans, a free plugin version, and a beginner-friendly interface, Advanced Coupons is the best solution for creating a loyalty program in WooCommerce.

FAQs about WooCommerce Points and Rewards Plugins

Here are some commonly asked questions about points and rewards plugins for WooCommerce.

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1. How do I add reward points in WooCommerce?

There are lots of WooCommerce plugins you can use to create a loyalty program and award points to customers. These can be for performing different actions or purchasing products. We recommend using the Advanced Coupons plugin because it offers a lot of features and is very easy to use.

2. How do I increase sales in WooCommerce?

There are different ways to boost sales in WooCommerce, such as providing discounts, running flash sales or giveaways, and offering points to customers that they can redeem for free prizes.

3. Is Shopify better than WooCommerce?

Shopify is considered to be more user-friendly, but WooCommerce offers more flexibility and features. For more details, please see our comparison of WooCommerce vs Shopify.

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Best Guides for Your WooCommerce Store

Here are some additional resources you can go through to take your WooCommerce store to the next level:

We hope this article helped you learn about the best WooCommerce points and rewards plugins. You may also want to see our guide on the best live chat software for small businesses and how much it costs to build a website.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.



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How to Make $5000 of Passive Income Every Month in WordPress

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How to Make $5000 of Passive Income Every Month in WordPress

Are you looking for a low-maintenance side gig to generate some extra income? Selling digital downloads might be the answer.

I’ve been personally selling digital downloads for over a decade. It’s a painless way to make money because you don’t have all the overhead of selling physical goods, and you can set up an online store with little effort using a free WordPress plugin.

Let me share my experiences with you and tell you how you can make $5000 of passive income per month selling digital downloads on WordPress.

Note: Keep in mind that running an online business takes time and requires your constant attention. Selling digital downloads, however, is as close to passive as it gets.

This is a guest post by Chris Klosowski, the president of Easy Digital Downloads, the best digital eCommerce plugin for WordPress. This is an expert column that we publish every Thursday, where we invite a WordPress expert to share their experiences with our readers.

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How to Make K of Passive Income Every Month in WordPress

Why Digital Downloads Are a Great Way to Make Passive Income

You’ve heard the expression, ‘No pain, no gain.’ This means that achieving something worthwhile normally requires sacrifice and hard work.

But what if I told you that you can make money with your WordPress website while you sleep?

That’s passive income.

Passive income is money that you earn with little to no ongoing effort. Think of earning interest on your savings account or renting out a spare room.

Or selling digital downloads.

Compared with selling physical products, digital downloads are a breeze. There’s no need to keep track of inventory, no running out of stock, no need to hire storage space or workers to manage it, and no shipping and handling.

Like everything, it requires a little setup. You’ll have to create or obtain the files you want to sell. And you’ll need to set up a WordPress website and install an eCommerce plugin.

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Easy Digital Downloads (EDD) is one example of a plugin designed specifically for digital downloads. It lets you get started for free, and you can purchase extensions to add the features you need as you grow.

Once your online store is set up, you can continue to sell your digital product over and over again. So, the money you make will require very little ongoing effort.

You can even use automation to save time and effort and make the income truly passive.

How Much Passive Income Can You Earn With Digital Downloads?

The amount of money you can make by selling digital downloads varies a lot, depending on your skills, experience, and the type of digital products you are selling.

When starting out, it’s typical for beginners to make just a few hundred dollars a month in initial sales.

That being said, in time, it’s not uncommon for established sellers with a loyal audience to achieve $5,000 or more per month.

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For example, Emily McDermott tells the story of how she made a promising $700 in her first month of selling attractive business documents. After just three months, she was making over $7,000 a month. Plus, she spends just a couple of hours a week working on her online store.

The potential doesn’t stop there. Top earners make tens of thousands of dollars each month. But this is rare and will take more effort.

This extra work may take it out of the ‘passive’ income category. But with that sort of revenue, you’ll probably want to spend more time working on your online store anyway.

A number of our Easy Digital Downloads customers have achieved this. For example, Set Sail Studios has made $236,000+ selling fonts, and Escape Room Geeks has made $390,000+ selling printable escape room kits.

Set Sail Studios Make Money Selling Unique FontsSet Sail Studios Make Money Selling Unique Fonts

Are you interested in making this kind of passive income? Your first step is to decide on a digital product to sell.

The Best Types of Digital Products for Passive Income

The best digital products for creating passive income have a high perceived value but require little ongoing maintenance. They should generate a profit and line up with your business niche.

Potential customers will only buy your digital download if it solves a problem or meets a need. A unique product in a specific niche will help you stand out and attract an engaged audience.

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To create passive income, you need to choose digital products that don’t require ongoing effort.

For example, software products like WordPress plugins and themes can be quite profitable, but they often require continuing development and support. That takes an ongoing investment in time, so they are not the best options for a side gig that makes passive income.

On the other hand, a simple software program or web application that solves a common problem may be perfect. The EDD Software Licensing add-on can be used to activate the buyer’s copy of the software without your direct involvement.

eBooks are another profitable option. If your blog contains a lot of useful information, then you can easily repurpose the content as an eBook. You could create multiple books by choosing blog posts on specific topics, such as your most engaging and popular posts in specific categories.

Editing or Duplicating Posts in MPL-PublisherEditing or Duplicating Posts in MPL-Publisher

Alternatively, you may be able to repurpose the content as an online course and sell ongoing subscriptions to access the material. This offers more value than eBooks but also takes more time to set up. I will talk more about subscriptions later.

Perhaps you gained a lot of insights when you set up your business and are passionate about helping others do the same. You could sell an eBook about the key steps to creating a successful business or offer useful business documents and Excel templates.

Just make sure you choose a product you have expertise in. For example, Sam Parrett from Set Sail Studios creates and sells unique brush fonts, and this aligns well with his graphic design website.

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Photographers could create a stock photo library, and designers could sell digital art products, printables, or Canva templates.

Add canva pageAdd canva page

The types of digital products that can generate passive income are endless. For inspiration, you can read about the pros and cons of many categories in this post on the most popular digital products to sell on the EDD blog.

How to Reduce Your Workload With Automation

When making passive income, you’ll want to be as hands-off as possible. In my experience, the best way to do this is to use automation to work smarter, not harder.

Luckily, you can get your website to perform many routine tasks automatically using automation.

These include email marketing, social media, customer service, admin tasks, and more. It’s simply a matter of choosing the right automation tools and setting them up correctly.

If you are using Easy Digital Downloads, then the software will automatically email purchase receipts and order confirmations to your customers. You can even personalize your automated eCommerce emails, leading to increased customer engagement.

1713560172 783 How to Make 5000 of Passive Income Every Month in1713560172 783 How to Make 5000 of Passive Income Every Month in

Using some extra tools, you can also automate your email marketing. This means that instead of writing emails manually one by one, you write them just once and set up triggers based on user activity to personalize the emails and send them automatically.

Personalized emails based on user activity are 320% more effective than generic emails.

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You can set up the triggers using the FunnelKit Automations plugin for WordPress and send out the emails using a top email marketing service like Constant Contact.

Email automation typeEmail automation type

Additionally, you can use automation to reduce cart abandonment. By offering incentives and reminding visitors about their forgotten purchases, you will be able to build customer loyalty and encourage future purchases that contribute to your passive income stream.

For example, OptinMonster‘s exit-intent technology will watch the user’s mouse to determine when they are about to leave your website. It can then automatically display a popup just in time, offering an incentive to complete the visitor’s purchase.

1713560172 271 How to Make 5000 of Passive Income Every Month in1713560172 271 How to Make 5000 of Passive Income Every Month in

There are plenty of other automated workflows you can use while selling digital downloads. To learn about the best automation tools, see how to use eCommerce automation to save time and money.

Marketing Strategies to Boost Your Passive Income

I mentioned earlier that you can get started selling digital downloads by using the free version of Easy Digital Downloads. Let me introduce you to some paid marketing tools and add-ons that can help you make even more passive income.

In my last guest post, I talked about how order bumps are one of the best ways to encourage customers to spend more money on digital downloads. This is when you offer the buyer extra or upgraded products during checkout.

This is a great strategy when you are selling multiple digital products. You can automatically add order bumps with the EDD cross-sell and upsell add-on to boost your sales.

For example, if you sell music downloads and a customer purchases a song, you can offer them the option of purchasing the entire album while checking out. They may appreciate the suggestion and make the larger purchase.

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Upselling Digital Products With an EDD Add-onUpselling Digital Products With an EDD Add-on

Alternatively, if you are selling your digital products through WooCommerce, then you can see this tutorial on how to create an order bump for WooCommerce.

Another strategy is to turn a one-off payment into ongoing income by offering subscriptions or recurring payments.

This is a good strategy when you are selling online training or access to cloud-based software. Subscriptions allow your customers to avoid a large initial bill and bring in ongoing revenue to your business.

Subscriptions are easy to set up with the EDD recurring payments add-on. And because it’s an automated system, you will get fewer late or missing payments.

I hope these tips help you make passive income from your WordPress website. You may also want to see these guides on the right way to create an email newsletter and the best AI chatbots for your website.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.



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