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Daily Search Forum Recap: June 24, 2024

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google Business Profiles is testing using AI Overviews for local panel business descriptions. Google added carousel beta guidance on how to makeup multiple pages on category pages. Google spoke on when you should fix 404s and when you should not. Google Ads to bring Automatically Created Assets to the ad level. Google Perspectives is showing Instagram posts.


Search Engine Roundtable Stories:




  • Google Using AI Overviews On Business Profiles Local Listings


    Google is now using AI Overviews to write descriptions for the local panels shown in Google Search on Google Business Profiles. This is weird because Google Business Profiles lets you use AI to write business descriptions if you want to (at least they tested this).



  • Google: When You Should Fix Pages 404 Status Codes


    Google has always said that having pages that serve a 404 status code is normal; most sites have them, and when a page does not exist on your site, and someone tries to access it, a 404 is the proper response. But Gary Illyes from Google is now sharing some cases when you should fix pages returning a 404 status code.


  • Google Ads To Bring Automatically Created Assets To Ad Level?


    There are reports that a change is coming to Google Ads ACA, Automatically Created Assets, that will bring this feature to the ad level. Anthony Higman said on X, “they are now adding them in at the ad level, to “fill the gaps in RSA’s” and they will be using generative AI to do it.”

  • Google Perspectives Can Show Instagram Posts


    Google is now showing Instagram posts within its Perspectives feature in the Google Search results. This started a week ago or so, and I received a number of posts about this since.



  • Google Structured Data Carousel Guidance On How To Markup Multiple Items On Category Pages


    Google has added a new bullet point in the structured data carousels (beta) help documentation around how to mark up categories with many items with that structured data. This is based on examples pages such as paginated content or infinite scroll.

  • Google Red Fiat Car & Street Sign At WordCamp Booth


    Google had a booth at the WordCamp conference a couple of weeks ago and Danny Sullivan sat at the booth answering Search questions. He snapped this photo of the red Beetle car and Google street sign at that booth and shared it on X.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



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SEARCHENGINES

Google Search Tests Article List View

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Google Articles Transparent

Google Search is testing replacing the article carousel format with a list view format of sort. This shows the articles in two columns with a show more button, instead of a carousel of article cards you can toggle through.

This change was spotted by Brodie Clark who posted about it on SERPAlerts notes and on X. He wrote, “Google is testing out a new layout for the articles carousel. Instead of the standard carousel format for articles, Google is instead showing two rows of the articles that can be expanded to view more.”

Here are the two variations:

Google Article Carousel

Google Article List

Forum discussion at X.

Note: This was pre-written and scheduled to be posted today, I am currently offline for Sukkot.

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SEARCHENGINES

Google Shopping Goes AI, Bing Webmaster Tools Updates & Semrush Acquires SMX & Search Engine Land

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Google Shopping Goes AI, Bing Webmaster Tools Updates & Semrush Acquires SMX & Search Engine Land


For the original iTunes version, click here.

Yep, another week, more Google search ranking volatility to report on. Google released new shopping features including a new home page, a new researched with AI, more personalized results and deal-finding tools like price comparison, price insights and price tracking. Bing Webmaster Tools added more data, new recommendations and previewed Copilot integration. Semrush has acquired Third Door Media’s properties including Search Engine Land, Search Marketing Expo and more. Bing also seems to be taking recipe bloggers content, fully. A popular YouTuber smashed Google Search. Google Search is testing top links, which seem like sitelinks. Google Ads will release new penalties for agencies or third parties that abuse their policies. Google Ads is testing expandable and collapsible ad formats. Google Ads is rolling out gross profit optimization settings. Google Ads will remove data older than 11 years. Google Merchant Center added new verification methods. Google Business Profiles removed insurance carrier derails. Microsoft said it unshipped 26 Bing features. I am offline for Sukkot, this video and everything I’ve posted on Thursday and Friday were pre-written and pre-scheduled. That was the search news this week at the Search Engine Roundtable.

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Search Topics of Discussion:

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Note: This was pre-written and scheduled to be posted today, I am currently offline for Sukkot.

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Daily Search Forum Recap: October 18, 2024

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google is testing an article view design. Google is testing centered people also ask more results. Google is testing a new image pack design. Gogole translate in Google Search can show images. Google Local maps pack testing open in maps button. Plus, I scheduled my video for you all today. I am offline Wednesday night through Saturday night, so anything you see from me was pre-written and pre-scheduled to be posted. I’ll catch up when I return.

Search Engine Roundtable Stories:

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Industry & Business

Links & Content Marketing

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.


Note: This was pre-written and scheduled to be posted today, I am currently offline for Sukkot.



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