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The Best Skills to Put on LinkedIn To Help You Stand Out in 2023



The Best Skills to Put on LinkedIn To Help You Stand Out in 2023

Choose your skills to put on LinkedIn wisely – it can be the game-changer that makes your profile pop among a sea of potential candidates.

In this article, I will discuss the top LinkedIn skills that catch a recruiter’s eye. I will also explain how to polish your LinkedIn profile for the best results.

You’re about to make your LinkedIn profile a magnet for opportunities, and I’m here to guide you through each step.

Skills to Put on LinkedIn: Why it’s Important

LinkedIn is the world’s biggest network of professionals online. It has over 985 million members worldwide, located in 200 countries and territories.

LinkedIn member satistics

So, if you are looking for a new job opportunity, LinkedIn is the place to be! And including a well-curated list of skills on your LinkedIn profile is vital.

Visibility and First Impressions


A detailed LinkedIn skills list can grab recruiters’ attention and make a captivating first impression.

A comprehensive list will clarify to any employer that you have the qualifications they are looking for. The initial impact will make your profile stand out, and you will be noticed.

Increased Contact from Recruiters

The more skills you list, the more likely it is that you will be discovered by those looking for your specific expertise.

Job Matching

When applying for jobs, the skills listed on your LinkedIn profile offer recruiters a snapshot of your capabilities. This enables them to determine if there’s a match between your qualifications and the job’s requirements.


Passive Recruitment Opportunities

Even without applying for jobs, your skills make you searchable on LinkedIn. Recruiters often use the platform to search for candidates with specific skill sets.

Listing your skills increases your chances of being discovered for opportunities.

SEO (Search Engine Optimization)

Recruiters often use search engines to find suitable candidates. Keywords in your skills section can help your profile rank in these searches.

Comprehensive Professional Overview

A good LinkedIn profile provides a comprehensive view of your professional expertise.


Networking and Connections

LinkedIn skills lead to connections with others in the same field or with similar interests. As a result, professional networks and communities are built.

In-Demand Skills to Include in Your LinkedIn Profile

LinkedIn regularly publishes a list of their most in-demand skills. It provides interesting insights into the job market.

Here is our take on the subject. Have a look at these valuable skills to list in your profile and add the ones that apply to you.


This encompasses the following abilities and attributes:

  • Find innovative solutions
  • Think outside the box
  • Curiosity
  • Imagination
  • Open-mindedness
  • Problem-solving


Effective teamwork and working well with others are essential in any workplace. This includes interpersonal and intrapersonal qualities, emphasizing the ability to work cohesively within teams.


Emotional Intelligence

This involves understanding and managing your emotions and the emotions of others. Effective communication and teamwork require active listening, conflict resolution, empathy, and resilience.

Blockchain (Hard skill)

Blockchain technology offers a new approach to:

  • Data storage
  • Validation
  • Transfer online

These play a crucial role in the secure handling of digital assets.

Its numerous applications include:

  • Personal data security
  • Supply chain management
  • Election integrity
  • Identity validation
  • Cross-border transactions
Blockchain technology.Blockchain technology.

To enhance your LinkedIn profile and make it more appealing in this innovative field, consider highlighting skills in areas such as:

  • Blockchain System Design
  • Cryptographic Security
  • Decentralized Application (Dapp) Creation
  • Data Organization Structures
  • Development of Smart Contracts
  • Proficiency in Solidity Programming

Artificial Intelligence (AI) (Hard skill)

Key competencies in AI and machine learning (ML) are:

  • Algorithm development
  • Programming languages
  • Software development
  • Robotics
  • ML platforms

Read our article on Machine Learning platforms to get to know more about the topic.

Cloud and Distributed Computing (Hard skill)

The shift to cloud-based technologies requires skills in:

  • Cloud security
  • Network management
  • Database management
  • Development and Operations (DevOps)
  • Expertise in cloud service platforms

Scientific Computing (Hard skill)

Crucial tasks include:

  • High-performance computing
  • Numerical analysis
  • Scientific modeling

Analytical Skills (Hard skill)

Analytical reasoning skills are in demand. Particularly in data mining and interpreting metrics for effective business decision-making.

Hard Skills to Add to Your LinkedIn Profile

Hard skills are specific, teachable abilities or skill sets that are easily quantifiable. In the current job market, specific hard skills are in demand due to technological advancement and challenges after the pandemic.

In addition to the technical skills mentioned in the “In Demand” section, consider the following.


For those eyeing a career in marketing, the array of the best skills you can showcase on your LinkedIn profile is diverse, given the broad spectrum of roles within the industry.


Depending on your expertise and career aspirations, consider including these skills on your LinkedIn:

  • Content Creation and Marketing
  • Strategic Content Planning
  • Online and Digital Marketing Techniques
  • Digital Media Expertise
  • Marketing and Promotional Planning
  • Conducting and Analyzing Market Research
  • Public Relations Management
  • Sales Expertise
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Marketing Strategies

Need to brush up on your online marketing skills? Read our article about the best online marketing courses.

Business Analysis

This includes the ability to:

  • Understand business processes
  • Conduct gap and stakeholder analysis
  • Improve operations
  • Use tools like Microsoft Access and SQL for data management

Digital Marketing

In the expansive marketing field, the skills range includes:

  • Creating content
  • Digital marketing
  • Market research
  • Media planning
  • Sales strategies

Connecting customers with companies requires an understanding of:

  • Online marketing
  • Social media platforms
  • Affiliate marketing

As businesses evolve with technological advancements, technical skills and work experience are among the top requirements of any hiring manager.

Soft Skills to Put on LinkedIn

Non-technical skills, or soft skills, refer to how you interact and work with others. They are personal attributes that can affect relationships, communication, and exchange in the workplace.

Soft skills.Soft skills.

Here are the most valuable soft skills you need to highlight.


In a fast-changing world, the ability to adapt to new environments, processes, and technologies is vital. This skill ensures that organizations and individuals can overcome challenges and seize opportunities.

Communication Skills

The ability to effectively communicate information is an important skill in any business environment. Strong communicators can share ideas swiftly and effectively.

Critical Thinking


This is the ability to:

  • Objectively analyze information, and
  • Make reasoned judgment.

These are valuable assets in decision-making.

Digital Literacy

As businesses use a variety of digital tools, being able to learn and adapt to new technologies is a necessity.

Time Management

This skill, especially relevant in remote work, involves managing time effectively to meet deadlines and be productive.



Going beyond expectations and being proactive can distinguish you as a valuable team member.


A valuable skill is demonstrating the ability to guide others and take charge when necessary.


Establishing and nurturing professional connections is essential for advancing your career. Maintaining them is equally important.

Life-Long Learning


A commitment to ongoing personal and professional development is key to keeping up with industry changes.

Life long learning.Life long learning.


Whether discussing salaries or project terms, negotiating effectively is a valuable skill.


Managing work-life balance to prevent burnout is essential for long-term career success and personal well-being.


Believing in your abilities can help you overcome imposter syndrome and contribute more effectively to your work.



This is the ability to bounce back swiftly from challenges and sustain a positive outlook.

Soft skills are critical to professional success. Employers increasingly value them.

Tips for Listing Skills on LinkedIn

Consider the following tips to make your skills stand out on your LinkedIn profile.

LinkedIn skills listLinkedIn skills list

Rank Your Skills

Put the most important and relevant skills at the top of your list. LinkedIn allows you to reorder your skills to showcase your primary abilities first.

Include Both Hard and Soft Skills


Hard skills show your technical ability. Soft skills are equally important and attractive to potential employers. I will discuss both in more detail later.

Be Specific

Use specific skill names and industry keywords. Use precise terms like “project management” or “team leadership”. Don’t use general terms like “management skills.”

Keep it Updated

Make sure your LinkedIn profile reflects any new abilities or certifications you acquire.

Limit Your List


Listing a focused set of LinkedIn skills (up to 50) is more effective than a long, irrelevant one.

Avoid Overused Buzzwords

Terms like “hardworking,” “specialized,” or “experienced” should be more specific. They don’t differentiate you from others in your field.

Highlight Transferable Skills

If you plan to switch to a new industry or role, it is a good idea to showcase your transferable skills applicable to your new field.

Balance Industry Jargon with Layman’s Terms


Use terms recognized in your industry but also understandable to those outside of it. Your profile should be clear to all recruiters who might look at it.

Group Skills Logically

Organize your skills in a way that makes sense and tells the story of your professional growth and focus areas.

Follow an Organization or a Skill Page on LinkedIn

Your public profile information will be visible to all Page admins when you follow a Page.

Adjust Your Skills Before Applying for a Job

Before you go job hunting, investigate which skills employers are looking for and update your profile.

Job search.Job search.

Match Your Profile to the Best Job Description

Some jobs require different skills than others. Find the job posting that suits you best to see what the employer is looking for in applicants. Be sure to incorporate those keyword phrases into your LinkedIn skills section.

Cross-reference Skills with Your Experiences

Make sure the skills you mention in your experience align with the job descriptions and roles. This creates authenticity.

Reinforce Your Skills

Get Professional Recommendations

Recommendations are valuable to showcase your skills and provide real examples of your abilities.

Use LinkedIn Skill Assessments


These assessments can validate your proficiencies. They will show a “Verified” badge next to the skill on your profile.

Confirm with Accomplishments

Confirm your skills with corresponding achievements listed in your experience section.

Endorsements Matter

Seek endorsements from colleagues, clients, and employers. Endorsements serve as social proof of your skills.

By curating and presenting your skills well, you’ll make an impression on those viewing your LinkedIn profile. Boost your professional image to attract more attention from recruiters and hiring managers.


How to Manage the Skills on Your LinkedIn Profile

To update skills on your LinkedIn profile, begin by accessing your profile and scrolling to the “Skills” section.

step 1 in adding skills to profile.step 1 in adding skills to profile.

Click on “Show all skills.”

step 2 in adding skills to profile.step 2 in adding skills to profile.

You can add new skills by clicking “+” on the top right corner.

step 3 add the relevant skill.step 3 add the relevant skill.

Alternatively, you can add skills by selecting “Add New Profile Section” located beneath your profile headline and navigating to the “Skills” tab.

Click on the pencil icon in the “Skills” section to manage your skills.

Edit a skill.Edit a skill.

You can rearrange the order of your skills by pressing the three dots and using up/down arrows to place the most relevant ones at the top for better visibility.

Reorder skills.Reorder skills.

To remove any skill, click on “Delete skill.”

Delete a skill.Delete a skill.

Regularly update your skills. This ensures they reflect your current expertise and align with the endorsements you receive from your connections.

How to Endorse Skills on LinkedIn

The subject of endorsements on LinkedIn focuses on enhancing your profile’s visibility and credibility through skill endorsements.

To appear in LinkedIn’s search algorithm, your skills need endorsements, and the more endorsements you receive, the higher your chances of showing up in search results.

You can ask for endorsements from various connections, such as:

  • Classmates
  • Current or former managers
  • Colleagues
  • Mentors
  • Mentees
  • Members of professional groups

A reciprocal approach is often practical.

Endorse the skills of others, especially those who have witnessed your skills in action. This way, you’re likely to receive endorsements in return.

Endorse skills on LinkedIn.Endorse skills on LinkedIn.

It’s important to authentically endorse the skills of contacts you genuinely believe in rather than randomly endorsing people you don’t know.

This mutual endorsement approach increases your skill endorsements and helps build a network of credible professional relationships on LinkedIn.

Wrapping up Skills to Put on LinkedIn

Put skills to put on LinkedIn.Put skills to put on LinkedIn.

Maintain a current and relevant set of skills on your LinkedIn profile. Updating and refining your skills list is critical to staying competitive and relevant in your industry.

This enhances your visibility to recruiters, especially if you’re seeking new employment opportunities, and also positions you as a potential candidate for head-hunting.

I have provided a list of top skills recommended by LinkedIn research, which you should consider adding to your profile if they align with your expertise.

Beyond our suggestions, it’s wise to review job postings within your field regularly. Take note of the skills frequently requested, as this will offer insights into the most sought-after capabilities in your industry.

You may want to consider completing some online classes offered by Skillshare so that you can add more skills to your LinkedIn profile. Or, for more technical courses, look at a few of the many Skillshare alternatives.

Of course, there is also LinkedIn Learning. It offers over 16,000 online courses by real-world professionals.


With your newly polished profile, you’ll be sure to land the perfect job in no time!

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AI Will Transform the Workplace. Here’s How HR Can Prepare for It.



AI Will Transform the Workplace. Here's How HR Can Prepare for It.

Opinions expressed by Entrepreneur contributors are their own.

Our workplaces are about to undergo an unprecedented level of transformation, and HR will take center stage. Artificial intelligence will dramatically reshape HR in a way that goes beyond recruiting, hiring and talent management. Leadership teams at all levels need to embrace this change to transform and lead their organizations forward.

It’s the people, and not the technology, that makes AI initiatives a success. Intrapreneurs, in particular, are the driving force behind it. As I shared in Fearless Innovation, I noticed this when I was working on the innovation agenda for the Great Places to Work study — the most innovative companies were those that had a leadership team that was embracing intrapreneurship and were open to change.

HR is the beating heart of any organization, and as such, it needs to take center stage in both adopting and leading ethical and innovative AI transformation across the organization.

Related: How Artificial Intelligence Is Reinventing Human Resources


4 tectonic shifts AI will drive in HR

1. A new wave of massive reskilling

As AI becomes more prominent across business functions, the need for new skills will only grow. Forty percent of enterprise leaders believe that their workforce would need to reskill as a result of AI and machine learning. In fact, research shows almost a third of all hours worked in the U.S. could be automated by 2030.

All of us need to reskill to some extent to be relevant in the AI era. Not only would people need to re-train, but generative AI is introducing a whole host of professions that have been non-existent until recently, from AI ethicists to human-AI interaction designers. Some of these roles might sound futuristic, yet they are becoming increasingly relevant as technology advances.

2. The great restructure

As automation takes center stage across more business functions, there will be the inevitable need for organizations to restructure and rethink how they work. This transition will not only involve the integration of new technologies but also introduce a shift in the workforce dynamics. Intrapreneurs will need to identify gaps both in skills and operational processes and forge brand-new roles for themselves and those they manage. HR must play a key role in enabling a smooth and easy transition in this regard. The transition will not be smooth or easy, and it’s only HR that has the capability to make it impactful.

3. Arrival of “digital humans”


“Digital human” may sound like an oxymoron, but that’s the term that’s starting to appear in business and operational plans. More roles, regardless of industry, are becoming digitally enhanced where some form of AI assistance is embedded in their everyday work. A real-life example is the introduction of the digital nurse — AI-powered healthcare agents which have already been proven to outperform human nurses in certain tasks.

Imagine the impact these digital roles will have on the workforce the more sophisticated and prevalent they become. Eventually, HR will need to create policies and systems in place that account for this new type of “staff augmentation.”

4. Regulating the robot

The threat of AI bias and misuse is serious. Not only can the technology put many jobs at peril, but potential improper implementation can expose organizations to serious liability and negatively affect the workforce. From avoiding bias to inclusivity, HR teams play a critical role in the ethical deployment and management of AI technologies.

HR professionals will be tasked with navigating the delicate balance between leveraging AI for efficiency and ensuring that its application upholds fairness, privacy and non-discrimination.

Related: How to Successfully Implement AI into Your Business — Overcoming Challenges and Building a Future-Ready Team


What HR intrapreneurs must do to embrace AI the right way

The future of work is being shaped by AI adoption, and its success hinges on the right approach from the outset. My experience shows that for successful organizations, one universal trait stands out: the presence of change agents. Every organization, regardless of size, benefits from intrapreneurs who are open to change and committed to spearheading transformation efforts. These intrapreneurs are pivotal in driving the future of work, as they help orchestrate the integration of new technologies into their business models.

HR and talent leaders should harness this dynamic, encouraging a symbiotic relationship with intrapreneurs to develop customized solutions for AI adoption, ensuring that they are not just keeping pace with technological advances but are actively shaping their trajectory.

Securing a seat at the table:

HR should take a proactive stance in the adoption of AI, even if it is still in its early stages within your organization. By securing a position at the forefront of the AI initiative, HR can and should facilitate and guide the entire organization in embracing this significant change.

As AI has the potential to impact every facet of the organization, it is imperative for HR to not only understand and advocate for this technology but also lead its integration across all departments. HR should encourage and support intrapreneurs and all employees to leverage AI in their daily tasks, demonstrating its value not just for operational efficiency but for personal and professional growth as well.

Master the technology:


To effectively navigate and regulate AI, HR must first understand it thoroughly. Grasping the full potential of this technology is crucial for reaping its extensive benefits. HR plays a vital role in identifying the necessary tools and skills that employees must acquire and then integrating these learnings into daily work practices.

Before implementing AI more broadly, HR should initiate comprehensive training programs that not only educate but also reassure employees about AI’s role in the future of the business. By leading these educational initiatives, HR can shape the structure and effectiveness of these programs, ensuring they meet the needs of the organization and its workforce.

Related: 3 Ways to Prepare Your Business For an AI Future

Looking ahead

Generative AI has the transformative potential to redefine the business landscape, but realizing this vast potential hinges on more than just the adoption of technology. It critically depends on the talent within the workforce, driven by HR and bold intrapreneurs. These visionary leaders don’t just implement new tools; they exemplify their use, demonstrating the profound impact of AI across every level of the organization.

HR plays a pivotal role in fostering this environment, enabling intrapreneurs to guide and inspire every individual they touch. Together, they turn each employee into a catalyst for change, igniting a widespread passion for innovation that deeply resonates and sustains long-term success.


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Samsung: 6-Day Workweek For Execs, Company in Emergency Mode



Samsung: 6-Day Workweek For Execs, Company in Emergency Mode

Four-day workweeks might have all the buzz, but one major tech company is going in the opposite direction.

Samsung is implementing a six-day workweek for all executives after some of the firm’s core businesses delivered lower-than-expected financial results last year.

A Samsung Group executive told a Korean news outlet that “considering that performance of our major units, including Samsung Electronics Co., fell short of expectations in 2023, we are introducing the six-day work week for executives to inject a sense of crisis and make all-out efforts to overcome this crisis.”

Lower performance combined with other economic uncertainties like high borrowing costs have pushed the South Korean company to enter “emergency mode,” per The Korea Economic Daily.

Related: Apple Is No Longer the Top Phonemaker in the World as AI Pressure and Competition Intensifies


Executives at all Samsung Group divisions will be affected, including those in sales and manufacturing, according to the report.

Samsung had its worst financial year in over a decade in 2023, with the Wall Street Journal reporting that net profit fell 73% in Q4. It also lost its top spot on the global smartphone market to Apple in the same quarter, though it reclaimed it this year.

Though employees below the executive level aren’t yet mandated to clock in on weekends, some might follow the unwritten example of their bosses. After all, The Korea Economic Daily reports that executives across some Samsung divisions have been voluntarily working six days a week since January, before the company decided to implement the six-day workweek policy.

Entrepreneur has reached out to Samsung’s U.S. newsroom to ask if this news includes executives situated globally, including in the U.S., or if it only affects employees in Korea. Samsung did not immediately respond.

Research on the relationship between hours worked and output shows that working more does not necessarily increase productivity.

A Stanford project, for example, found that overwork leads to decreased total output. Average productivity decreases due to stress, sleep deprivation, and other factors “to the extent that the additional hours [worked] provide no benefit (and, in fact, are detrimental),” the study said.


Related: Samsung’s Newest Galaxy Gadget Aims ‘To See How Productive You Can Be’

Longer hours can also mean long-term health effects. The World Health Organization found that working more than 55 hours a week decreases life expectancy and increases the risk of stroke by 35%.

The same 55-hour workweek leads to a 17% higher risk of heart disease, per the same study.

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John Deere Hiring CTO ‘Chief Tractor Officer,’ TikTok Creator



John Deere Hiring CTO 'Chief Tractor Officer,' TikTok Creator

This article originally appeared on Business Insider.

Agriculture equipment company John Deere is on the hunt for a different kind of CTO.

The brand on Tuesday announced a two-week search to find a “Chief Tractor Officer” who would create social media content to reach younger consumers.

One winning applicant will receive up to $192,300 to traverse the country over the next several months showcasing the way John Deere products are used by workers, from Yellowstone National Park to Chicago’s Wrigley Field and beyond.

“No matter what you do — whether it’s your coffee, getting dressed in the morning, driving to work, the building you go into — it’s all been touched by a construction worker, a farmer, or a lawn care maintenance group,” Jen Hartmann, John Deere’s global director of strategic public relations, told AdAge.


To kick off the search, John Deere tapped NFL quarterback Brock Purdy (who will presumably be a bit busy this Fall to take the job himself) to star in a clip in which he attempts to set out on a road trip in an industrial tractor.

Suited up in the obligatory vest, work boots, and John Deere hat, Purdy’s progress is interrupted by teammate Colton McKivitz hopping into the cab while a string of messages floods in from other athletes and influencers expressing interest in the job.

The clip also represents the first time that the 187-year-old company has used celebrities to promote itself, Hartmann told AdAge.

According to the contest rules, entrants have until April 29 at midnight to submit a single 60-second video making their pitch for why they should be the face and voice of the company.

In addition, entrants must live in the 48 contiguous states or DC — sorry Hawaii and Alaska residents. Interestingly, any AI-generated submissions are prohibited, too.

Videos will be judged against four categories — originally, creativity, quality, and brand knowledge — after which five finalists will be chosen and notified after May 17.


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