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Pinterest introduces direct shopping from pins, boards, and search

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Pinterest this month announced new ways to shop from pins, on boards, from search, and through new browsable recommendations for home decor.

According to Pinterest, 97% of top searches are unbranded, meaning people come to Pinterest to shop for generic terms and not specific brands, leveling the playing field for businesses of all sizes to be discovered.

Last month, Pinterest launched a Verified Merchant Program, where retailers can apply to have a have a blue checkmark on their profiles, and access to more insights.

The new ways to shop on Pinterest are:

Shop from a board

When a Pinner visits their home decor or fashion board, they’ll now see a Shop tab that shows products from or inspired by the Pins on their board. Pinners will see in-stock products based on what they’ve been saving for a room or look.

Shop from search

A new shop tab will appear on search, so a user can shop in-stock products from a range of retailers when searching for terms like “spring outfits”, “office decor”, “kitchen remodel”. Pinterest also added price and brand filters.

Shop from Pins

According to Pinterest, users that click “shop similar” are now seeing related in-stock products for looks and rooms.

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Three Key Moments You Can’t Miss at Hero Conf London 2022

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Three Key Moments You Can't Miss at Hero Conf London 2022


Have you noticed how your productivity increases when you take a few seconds to read a powerful inspirational quote? Now, imagine how it would be with three 45-minute industry-targeted keynotes led by three renowned industry experts!

Here’s what you’ll take away from the Hero Conf London 2022 Keynotes.

Kirsty Hulse will inspire you to increase confidence, take risks, and get more done with her Keynote “Brave Marketers.” Together you’ll learn…

– How to regulate nerves before pitches, meetings, and calls.

– Practical ways to believe in yourself and your skills.

– Increase buy-in and engagement when presenting to clients or stakeholders.

Frederick Vallaeys‘ Keynote was a successful homerun at Hero Conf Austin 2022! Now it’s your turn to learn “The Anatomy of the Modern Marketer.” You’ll discover the many ways in which today’s marketers have evolved from the ones we networked with at the last Hero Conf London. 

You don’t get the nickname “Superhero of PPC” by accident. As a techno-optimist and advocate for the benefits of automation, Daniel Gilbert, Global CEO of Brainlabs, is ready to dive into the nitty-gritty to triumphantly mark his big return to Hero Conf. Hang tight, he’ll reveal the identity of his Hero Keynote soon!

Be prepared to walk away from Hero Conf London 2022 with new tactics and large doses of motivation, all aimed to awaken your inner Hero. Secure your seat today!

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