Walmart to pilot test livestreamed video shopping on TikTok
Walmart and TikTok announced this morning they will be partnering on the first pilot test of a new shoppable product experience on TikTok’s social video app. Walmart, as you may…
Instagram expands shopping on IGTV, plans test of shopping on Reels
Instagram this morning announced the global expansion of its Instagram Shopping service across IGTV. The product, which lets you watch a video then check out with a few taps, offers…
Pinterest introduces direct shopping from pins, boards, and search
Pinterest this month announced new ways to shop from pins, on boards, from search, and through new browsable recommendations for home decor. According to Pinterest, 97% of top searches are…
Combining StitchFix and Instagram, FlipFit ushers in the next phase of social retail
Nooruldeen Agha, has been thinking about what’s next for fashion retail for years. The serial entrepreneur behind the Dubai-based online fashion retailer, Elabelz and marketing studio Elephant Nation had always…