SEARCHENGINES

Google Search Ranking Volatile Super Heated Over Weekend & More

Published

6 months ago

June 19, 2023

On June 14th we reported on a Google Search ranking algorithm update and since then the Google search results have not stopped with its larger than normal volatility. It is like they put the pot of water on the stove and never turned it off, at least not for the past several days now.

Since the 14th, the Google search tracking tools have been way hotter than normal and the chatter has not died down in the SEO community. I don’t think I’ve seen a period thing long with such heated volatility, with no confirmed update.

As a reminder, we had reported on four previous unconfirmed Google Search ranking updates; one around June 14th and ongoing, then June 6th then around May 22/23rd, then around May 17t, then on May 10th and the other around early May. There were some other signs of an update between but honestly, I did not cover it because not all the marks I track hit on those.

Google Tracking Tools

Just look at these charts from these tools, most are super hot for several days now:

RankRanger (this should heat up in a couple of hours):

Semrush:

SERPmetrics:

Advanced Web Rankings:

What a wild time!

SEO Chatter

Like I said, the chatter is still ongoing and heated, in fact, we have close to a hundred comments just in my last post about a Google update from June 14th. Plus the chatter at WebmasterWorld and Black Hat World is all super active.

Here are some selected quotes from these sources:

My site had been doing well and all of a sudden, it’s a barren wasteland with traffic having dried up. So frustrating how often this is happening now. Feels like Google are experimenting and updating the algorithms so regularly that people writing quality content are getting screwed big time.

My site that got wiped out and recovered 24-hours later… just got wiped out again.

Rankings are the best we have seen them for our sites, yet traffic has
dropped, and the worse thing is conversions have disappeared ???

Bullsh*t Google. It’s about time you were put out to pasture.

Update 6/17/2023: My traffic is back where it was 5 days ago. It was a gradual increase every day over the last 4 days.

Also, yesterday’s Google Search Console showed some of the decline.

I had the same increase on my sites. Today reverted to how it was 7 days ago exactly. Hopefully, this is just a reflection of the update and passes. Would hate to see this growth stop. Have you checked your site on Semrush or Ahrefs? Have you gotten a lot of new keywords in the last few days? I’d hate to think these will just vanish. I’d be pissed.

I wouldn’t have known there was an update judging by Google’s traffic which has been flat-lined dead for months. Nothing but ads above the fold had and continues to have that effect.

In our case, and for many other USA based ecommerce sites, I think Google ran out of nails for the coffin and used screws instead. Google already put us in the ground and has been tossing shovels full of dirt on us for months. Next up is for Google to place the headstone. Trying to be optimistic, we’re still here and our sales continue to rise from other sources.

Huge drop today

I am also seeing a big drop today. USA is -28% at -6pm. Australia and UAE have been -48% for two days. Search is -11%

Different niches, but the impacts of updates are very similar. USA is my biggest audience, here too -30% drop.

USA traffic -46% at noon…nice! UAE is the other big drop at -42%. Germany -33%

Really wild ups and downs this past week, low to high 281% on weekdays!

I am in working in UAE, from Tuesday to Thursday, traffic was dead. Today I am seeing getting back to normal now don’t know about the afternoon.

Finance/blockchain news – terrible few days after a very good first two weeks in June. Reminds me of the kind of destroying updates that punishes mid-tier sites and give advantage to top tier sites like Forbes

What is going on folks? I hope some of you are seeing positive changes.

Forum discussion at WebmasterWorld and Black Hat World.

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SEARCHENGINES

Google Pay Accepted Icons In Google Search Results

Published

11 hours ago

December 3, 2023

Entireweb News Bot

Google seems to be testing a Google Pay Accepted label or icon in the Google search results. This label has the super G logo followed by the words “Pay accepted” words next to search result snippets that support Google Pay and notate such in their structured data.

This was first spotted by Khushal Bherwani who shared some screenshots of this on X – here is one:

Here are some more screenshots:

Here is test and without test window for same query. pic.twitter.com/n9cYWBOsro

— Khushal Bherwani (@b4k_khushal) October 20, 2023

Brodie Clark also posted some screenshots after on X:

In continuation from the test from October, Google is now testing out a new Google Pay label associated with organic results. Last month, Google was testing Pay Accepted text, with this month changing it to Pay encrypted checkout. More details: https://t.co/MvFNoPmMDR pic.twitter.com/WDVVc4RbTO

— SERPs Up 🌊 (@SERPalerts) November 30, 2023

I tried to replicate this but I came up short.

This is not the first time Google had similar icons like this in its search results.

Forum discussion at X.

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SEARCHENGINES

Google Discover Showing Older Content Since Follow Feature Arrived

Published

1 day ago

December 2, 2023

Entireweb News Bot

Typically, Google Discover shows content that is less than a day old, but it can show content that is weeks, months, or even years old. However, typically, Google will show more recent content in the Discover feed. Well, that may have changed with the new Google follow feature.

Glenn Gabe, who is a very active Google Discover user, noticed that since the Follow feature rolled out, he has been seeing content that is weeks and months old way more often than before the follow feature rolled out. Glenn wrote on X that “this could also be playing a role. i.e. Google isn’t providing as much recent content, but instead, focusing on providing targeted content based on the topics you are following.”

It makes sense that if you follow a specific topic and if Google Discover only shows the most authoritative types of content, it might be hard for Google to find new content on that topic. So it does make sense that Google may show older content more often for that specific topic you follow.

Here are screenshots Glenn shared:

Google Discover Old Stories Follow

Google Discover Old Stories Follow2

Have you noticed this in your Discover feed?

Forum discussion at X.

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SEARCHENGINES

Google Core Update Done Followed By Intense Search Volatility, New Structured Data, Google Ads Head Steps Down & 20 Years Covering Search

Published

2 days ago

December 2, 2023

Entireweb News Bot

Google Core Update Done Followed By Intense Search Volatility, New Structured Data, Google Ads Head Steps Down & 20 Years Covering Search

Google’s November 2023 core update finally finished rolling out this week, and it was the longest core update rollout. Then, a day later, we saw more intense Google search ranking volatility and chatter. Google added new organization structured data and also added a new profile page and discussion forum structured data, both with Search Console and Rich Results test support. Google’s crawl rate setting is going away soon. Google Search Console went down a couple of times this week. Google spoke about the SEO value of bringing back 404 pages for links. Did you see the Google patent for what appears to be SGE? Microsoft is working to bring GPT-4 Turbo to Copilot and Bing Chat. Google Ads won’t allow personalized ads for consumer finance topics in February 2024. Google Local Service Ads has new impression metrics. Google Ads released its Ads API schedule for 2024. Google is testing Gray accepted labels in the search results. Google is testing line separators between sitelinks. Google is testing an interview label for news results. Google local photos is testing hearts and other emotion reactions. Google is testing removing the cache link from the search result listings. Google’s head of search ads, Jerry Dischler, is stepping down after 15 years. And I’ve been covering the search industry and search for 20 years now. And if you want to help sponsor those vlogs, go to patreon.com/barryschwartz. That was the search news this week at the Search Engine Roundtable.

Sponsored by BruceClay, who has been doing search marketing optimization since 1996 and also has an amazing SEO training platform.

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