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Larry Brauner On Growth Marketing, Reputation Management, Reviews, Ads & More

Published

2 years ago

on

Larry Brauner

Larry Brauner, the growth marketer and VP of digital marketing at iPostal1, stopped by the office to talk search. Larry has been in my office before, when we were mutually working on a local non profit organization together. Larry started off as a data analysts, then went into market research and then worked for IDT. It was while at IDT that he became fascinated by internet marketing, so left that job and got into search marketing and has not looked back. He said there was very little overlap between his earlier job and his new job.

We talked about tons and tons of topics but in part one, we specifically spoke about:

  • Larry Brauner Professional History (1:26)

  • Brand vs Growth Marketing (5:17)

  • Reputation Management & Online Image Reviews (8:20)

  • Leveraging Affiliate Sites (11:31)

  • Acceptance of Paid Ads (13:45)

More to come soon from Larry, so make sure to subscribe on your favorite platform.

You can learn more about Larry Brauner on LinkedIn.

You can subscribe to our YouTube channel by clicking here so you don’t miss the next vlog where I interviews. I do have a nice lineup of interviews scheduled with SEOs and SEMS, many of which you don’t want to miss – and I promise to continue to make these vlogs better over time. If you want to be interviewed, please fill out this form with your details.

Forum discussion at YouTube.

Source: www.seroundtable.com

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Bing Chat / Microsoft Copilot Balanced Mode Used 70% Of The Time With Creative & Precise Mode At 15% Each

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1 hour ago

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November 29, 2023

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Bing Robot Doing Math

Mikhail Parakhin from Microsoft shared how often the different modes in Microsoft Copilot, formerly known as Bing Chat, are used. There is Balanced mode, creative mode and precise mode. Balanced mode gets 60-70% of the usages, whereas the other two modes get about 15% each.

Mikhail wrote on X, “Balanced is the most popular, maybe 60-70% of the people (it is the fastest and the default). Creative and Precise are 15%-ish each.”

Bing Chat Copilot Modes

Here are those posts:

Bing Chat Usage Post

I thought creative mode would get more usage than precise mode because of the image generation aspect but I guess I was wrong.

To learn more about these chat modes, read this story.

Forum discussion at X.



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Most SEOs Believe Google’s November Core & Reviews Updates Will Complete In December

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17 hours ago

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November 28, 2023

By

Google Robot Waiting By Computer

The Google November 2023 core update and Google November 2023 reviews update are still both rolling out, and we have no estimated time of when they will finish rolling out. Both are well past their estimated two-week rollout period. I ran a poll yesterday asking SEOs when they think it will be done, and most said in December and not in the next few days left of November.

The poll had just under 600 votes in 24-hours and 79% said the update will be completed in December and 21% said in the last days remaining in November. I posted the poll on X – here it is:

Personally, I thought it would be done by now and I still think it will be done in the next day or so – but I am wrong a lot. 🙂

I do hope it is done today so they can roll out the Christmas holiday update (kidding…).

Forum discussion at X.

Update: I’ll have a story tomorrow but at least one of the updates is done in November:



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Google Search Console Was Down Today

Published

1 day ago

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November 28, 2023

By

Google Robot Hurt Tired

Google Search Console seems to be down right now. If you try to access it, you will get a 500 server error. I suspect Search Console will be back up shortly but right now, if it is down for you, you are not alone.

Update: At 8:52 am ET Google Search Console is back, the tool was offline for about 50 minutes.

Google’s Daniel Waisberg is 100% aware of the issue. He responded to some posts about the issue, saying, “we’re working on it.” John Mueller from Google is also reposting Daniel’s posts on X.

Here is what it looked like when you tried to access it while it was down:

Gsc 500 Error Down

Search Console went down at about 8 am ET and returned at 8:52 am ET.

Here are the posts on X from Daniel Waisberg of Google on this issue:

Who knows, maybe we will have a new Search Console feature when it returns?

Here are some of the complaints:

Update: At 8:52 am ET Google Search Console is back, the tool was offline for about 50 minutes.



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