INFOGRAPHICS
10 Marketing Trends for 2021 [Infographic]
Given the turbulence of 2020, it seems almost impossible to accurately predict what will be coming next for the digital marketing sector in the year ahead.
But while much of the adaptation of the last year came about in response to the pandemic, it revealed a new set of consumer trends and process shifts, which will likely now become more prevalent and play a larger role in how we connect, communicate, and indeed, market in 2021.
That’s the basis of these predictions from Liana Technologies, which looked at the big shifts coming out of COVID-19 and placed them into the context of how they’ll impact the future. And definitely, you’d expect many o these trends to hold – with increased video consumption, influencer marketing, hybrid events and more.
It’ll certainly get you thinking – check out the predictions in the infographic below.
A version of this post was first published on the Digital Information World blog.
INFOGRAPHICS
How to Design Infographics Specifically to Get Backlinks [Infographic]
Are you looking for ways to generate backlinks for your SEO campaign? Want to know how to create infographics that act as linkable assets?
The team from New Reach Agency share their tips for success in this infographic.
They break things down as follows:
- Research
- Outline, mockup wireframe and mood board
- Design
Check out the infographic for more detail.
A version of this post was first published on the Red Website Design blog.
INFOGRAPHICS
An Overview of Google’s Algorithm Updates in 2021 [Infographic]
Are you across all the latest Google Search Updates, which could be impacting your SEO performance?
Google’s always looking to evolve its algorithms to improve its user experience, and deliver more relevant results. And within that, sometimes those changes can alter the way your pages rank for certain keywords and terms.
If you’ve noted a drop-off in your search referral traffic, one of these changes could be the culprit – but how do you know which changes went into effect, and when, in order to correlate each with your search traffic peaks and troughs?
This visual overview from the team at OnCrawl will help. The graphic outlines all of Google’s major search algorithm updates from the past year, which you can then match-up to your results.
Of course, the pandemic, and the related impacts, have had such a big impact on consumption behaviors that it’s hard to pin down any specific cause for most changes in recent times. But maybe, through cross-examination, you can get a better indicator of potential impacts – while you can also ensure you stay up to date with Google’s algorithm changes by following the Google Search Central blog.
8 SEO Mistakes Weakening Your Google Ranking in 2022 and Beyond [Infographic]
Are you struggling to get your website to rank well on Google? Want to know the common mistakes that could be limiting your SEO success?
The team from Red Website Design share 8 SEO mistakes that weaken your ranking on Google in this infographic.
Here’s a quick summary:
- Your target keyword is not in your domain/subdomain
- You’re not writing enough quality content
- You haven’t secured your website with https
- You don’t have an optimized image on your page
- Your page load speed is too slow
- Your bounce rate is too high
- You have duplicate content on your page
- Your content is not optimized for your target keywords
Check out the infographic for more detail.
A version of this post was first published on the Red Website Design blog.
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