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Best Times to Post on Social Media Right Now

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As the coronavirus outbreak continues to disrupt everyday life, the times people are active on social media are drastically shifting.

With that being the case, all previous recommendations regarding the best times to post on social media are out the window.

Sprout Social has reviewed recent data to revise its recommendations for 2020, taking into account how peoples’ usage of social media has changed.

“Overall, we found that the best times to post have shifted somewhat as more aspects of work and life move online-first.

In some cases, we found that these times have shifted more in just the last few weeks of changed behavior than they did from 2019 to early 2020.”

Here are the current, updated best times to post on social media right now.

Best Times to Post on Facebook

Activity on Facebook is now consistently high throughout every weekday.

Previously, activity peaked on Wednesday from 11 a.m. and 1-2 p.m,, making that the best time to post on Facebook.

Now, peoples’ Facebook activity is sustained throughout the week.

There’s actually a daily peak at 11 a.m. compared to the rest of the day.

Knowing that, Sprout Social now says the best times to post on Facebook are Monday, Wednesday and Friday from 10–11 a.m.

Best Times to Post on Instagram

Instagram’s activity is now much more concentrated in the work day,

Previously, Wednesday at 11 a.m. and Friday from 10 a.m.–11 a.m. were identified as the best times to post.

Now there’s less early morning activity, as well as a sharp drop-off after 6pm.

Therefore, mid-afternoon has been identified as an ideal time to post.

Specifically – Monday, Tuesday and Friday at 11 a.m. and Tuesday at 2 p.m. are the best times to post on Instagram.

Another interesting shift when it comes to Instagram activity is that weekends, especially Sundays, were traditionally the worst times to post.

Now, Instagram users are highly active on weekends from 9 a.m. to 5 p.m.

So it sounds like any day/time is a good time to post on Instagram, as long as it’s before 6 p.m.

Best Times to Post on Twitter

Perhaps due to the ongoing use of Twitter to check the latest news, Twitter usage patterns have remained relatively consistent.

According to Sprout Social, the current best time to post on Twitter is Friday 7–9 a.m., with 9 a.m. showing the peak of activity.

That’s only a slight change from what was previously identified as the best time – Wednesday and Friday at 9 a.m.

Best Times to Post on LinkedIn

Compared to the dramatic shift in Facebook and Instagram activity, user behavior on LinkedIn has remained largely similar.

That’s likely due to the nature of LinkedIn being a more professionally oriented network.

The current best times to post on LinkedIn are:

  • Wednesday at 3 p.m
  • Thursday at 9–10 a.m.
  • Friday from 11 a.m.-noon.

In addition, the hours of regular weekday activity now begin and end a little later in the day.

Now, LinkedIn engagement begins around 8 a.m. rather than 7 a.m. every day.

Engagement tends to level off around 4 p.m. rather than 3 p.m.

Those changes could be attributed to changes related to remote working and the lack of morning commutes.

Keep in Mind – Things Can Change

It’s important to keep in mind this data reflects how people are using social media today.

That means these recommendations could shift even further depending on how the pandemic situation escalates over the coming weeks and months.

For more data on current social media trends, see Sprout Social’s full report here.

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TikTok Encourages Creators To Make Longer Videos, With Focus On Ad Revenue 11/30/2023

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TikTok Encourages Creators To Make Longer Videos, With Focus On Ad Revenue 11/30/2023

With a need to expand its advertising business, TikTok is now fully focused on the output of long-form videos.

A new report by The Information shows the company’s recent efforts to convince
creators to put out longer videos in order to provide more room for ad placements.

According to the …



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X Adds Option To Embed Videos in Isolation From Posts

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X Adds Option To Embed Videos in Isolation From Posts

Next time you go to embed an X post, you may notice a new step:

Now, X will enable you to choose whether you want to embed the video element in isolation, or the whole post, as normal.

And if you do choose to embed just the video (or GIF), it’ll look like this:

Which could be a helpful way to present X-originated video on third-party websites, and add context to, say, your blog post, without the clutter of the full X framing.

But it could also reduce brand exposure for X, which is likely why Twitter didn’t enable this before, though it did once provide an “embedded video widget” which essentially served the same purpose.

X embeds

Twitter gradually seemed to phase that out as the platform evolved, and there’s no specific reason that I can find as to why it removed it as an option. But either way, now, it’s back, so you have more options for using X-originated content, and putting more focus on video elements specifically.

Though I don’t know why they didn’t also take the opportunity to remove the ‘Tweet’ reference. Since the re-brand to X, the platform seems to have gone to little effort to weed out all the tweet and bird terminology, but then again, with 80% fewer staff, that’s probably understandable as well.



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TikTok stars are using Fanova to generate income from social media

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TikTok stars are using Fanova to generate income from social media

Image courtesy of Fanova

Opinions expressed by Digital Journal contributors are their own.

In recent years, Latin American influencers and content creators have witnessed a remarkable surge in popularity. Despite boasting substantial and highly engaged fan bases, these influencers often find themselves in the shadows, overlooked for lucrative brand deals and partnerships. This oversight is especially pronounced, given their substantial influence over a diverse, global audience.

The moment is ripe for these creators to carve out a dedicated space where they can effectively monetize their exceptional talents. Such a platform would empower Latin American influencers and create fresh opportunities for profound collaborations and enhanced engagement with audiences worldwide.

This is where Fanova comes into play, revolutionizing the Latin American creator economy. In an environment where the creator market is still in its nascent stage, and many talented individuals remain underserved, Fanova is pioneering a new era for creators to make real money doing what they love.

Latin America’s creative minds have often found their potential hindered by a lack of opportunities. Fanova is here to break the barriers and provide a platform that allows them to monetize their content and recognize the value of their unique talents. The creator economy in the region is brimming with untapped potential, and Fanova seeks to unleash it. Creators with massive, loyal followings often find themselves unable to monetize their social media presence effectively or are overlooked by brand deals. Fanova aims to change that narrative.

With Fanova, creators have the freedom to set their monthly subscription prices, giving them the ability to provide exclusive content to their most devoted fans while ensuring a steady, reliable income month after month. Additionally, they have the flexibility to establish their own pricing for direct messages, creating a direct avenue for intimate one-on-one interactions with their followers.

By using Fanova, creators can deepen their connection with their audience by sharing a wide range of captivating content, such as behind-the-scenes glimpses, travel adventures, workout routines, insightful blogs, engaging podcasts, exclusive photos, and much more. It’s a dynamic platform that enables creators to monetize their craft and foster a stronger, more personal bond with their fan base.

Fanova is attracting top talent in the Latin American creator economy. Melissa Andress recently joined the platform. Renowned as @melissaandress on Instagram and @melipandaa on TikTok, Melissa boasts a significant and dedicated following of 1.6M and 13.7M followers, respectively. She uses Fanova to share daily behind-the-scenes of her life with her followers, treating it like a private story.

“I was immediately interested in the general concept of this platform: having a place to document behind-the-scenes content and not relying solely on brand deals seemed great to me,” Melissa explained.

Her impressive online presence has contributed to Fanova’s success in a significant way. Her engagement and credibility have introduced countless new creators and users to the platform.

Fanova is already leaving its mark in the Latin American creator economy, having attracted 150 creators. Even more impressive, Fanova has paid out over $100,000 to these creators. This is not just a promise; it’s a proven reality.

Fanova is a clean subscription platform, so nudity and explicit content is not permitted. The platform employs a team of moderators as well as artificial intelligence to monitor content.

For creators in Latin America, Fanova represents a new beginning. It’s an opportunity to be part of a transformative journey where your passion can be your paycheck. It’s a place where talent meets technology, and creators are valued. The new application is leading the charge to monetize content in Latin America, one passion at a time. For more information, visit www.fanova.io.



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