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Twitter suspends spoiler account for ‘Wordle’ answer reveal

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Web game wordle asks players to guess a five-letter word in six tries every day


Web game wordle asks players to guess a five-letter word in six tries every day – Copyright AFP/File Stefani Reynolds

Twitter suspended a bot account on Wednesday for spoiling the solution to the next day’s Wordle, the wildly popular internet word puzzle.

The game, which only offers one puzzle per day, has amassed millions of players since it came online last year.

But the Twitter profile @wordlinator seemed determined to ruin the fun for participants posting their scores on the social media site.

“The account referenced was suspended for violating the Twitter Rules and the Automation Rules around sending unsolicited @mentions,” a Twitter spokesperson told AFP.

The bot account automatically responded to accounts posting their Wordle scores with messages such as “Guess what. People don’t care about your mediocre linguistic escapades. To teach you a lesson, tomorrow’s word is” — followed by the actual answer for the next day.

Twitter said it does not tolerate its platform being used to harass other users.

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Its policy also notes that sending unsolicited, aggressive or bulk mentions, replies or direct messages warrants suspension from the platform or deleting of the account in question.

Though Wordle gives players six chances to guess a five-letter word, does not have a mobile app and is only available on a web browser, the game has quickly caught on, partly thanks to users’ ability to share their scores in green, yellow and gray grids on social media.

It is likely the person behind the @wordlinator account found the upcoming winning words by simply looking at the Wordle web page’s source code.

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“Just what kind of sick, twisted person do you have to be to hate the sight of people enjoying a harmless activity so much you hack Wordle?” asked one player on Twitter Tuesday.



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How TikTok Creators Redefined Influence [Infographic]

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How TikTok Creators Redefined Influence [Infographic]

Facilitating interaction and individual contribution to trends is a key element of TikTok’s success, and within that, organic, creative content has become a central focus, which has also changed the way that brands need to approach the platform.

Traditional, disruptive ads are just that on TikTok, a distraction, and users will quickly skim by as they look for something fresh and creative in-stream. As such, the brands that are seeing the most success are those that create messaging that aligns with platform trends, which makes partnering with creators a more valuable consideration.

That’s what this new overview from TikTok is all about. Illustrating the way that content is created and consumed on the platform, and what that means for brands, TikTok has outlined a range of options for marketers, and how they can team up with creative talent.

Some interesting stats, worth considering in your approach.  

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