What makes working in SEO exciting? For many, it’s about weighing in on Google’s crucial ranking factors or cracking open the mysteries of search algorithms. For some,...
After helping to grow Google’s advertising business for over 15 years, Sridhar Ramaswamy began to feel Google’s dependence on ads was limiting the quality of search...
Former Google CEO Eric Schmidt shares details about the “brutal” review process employees had to go through when pitching ideas for new products. During a Q&A...
One of the main things we’ve learned during the COVID-19 pandemic in regards to how people consume content is that they want to be entertained in...
This is a significant update. Pinterest has today announced that co-founder and CEO Ben Silbermann is stepping down from his role, and shifting to a new...
B2B conversational marketing platform Drift has announced that Scott Ernst will become CEO while co-founder David Cancel will take on the role of executive chairman. Co-founder...
Ahrefs recently announced its new privacy focused search engine called Yep. The search marketing community responded on social media with enthusiasm for the project but there...
As marketers, we write copy daily: For landing pages, social media posts, email newsletters, you name it.
Editor’s Note: Gartner just released the 2022 Magic Quadrant for Content Marketing Platforms, where Welcome was once again named a Leader, positioned furthest to the right...
In this series, we’re talking with SEO decision-makers about the industry trends, lesser-known opportunities, and emerging technologies you should have on your radar. We’ve heard from...