Statistics show that email marketing is a powerful tool for building long-term relationships with your customers. However, email marketing works only if its content is personalized....
Personalization platform Movable Ink and email creation platform Stensul have announced a strategic partnership and new integrations. Movable Ink personalized content will now be available to...
Marketers expect another busy year with customers taking center stage. So naturally, email remains a primary engagement tool in their arsenal. But given 40% of marketers...
Email marketing is still one of the best ways to reach an exceptional number of customers at a time. So, investing in the right email marketing...
Are you considering your email marketing strategy for 2022? Want to know the trends that could help you better formulate and execute your email campaigns? The...
You need an email account — whether it’s for networking, job recruitment, downloading resources, transferring files, setting reminders, meeting with colleagues, or something else.
While email marketing may not get the attention some newer marketing channels get, it’s still a terrific way for you to generate leads and convert more...
“2021 versus 2020, email was up 94% in volume. I would anticipate it to be up again in 2022.” Kate Adams, SVP Marketing at data and...
When your email response rates seem to be persistently low, it can be extremely frustrating. You keep tweaking things, but the results don’t seem to change....
It’s budgeting season. My favorite time of year! (Not.) This time last year I was telling anyone who asked my opinion to think long term: Don’t...