B2B advertising hosts a number of challenges for marketers. Platforms are not created with B2B advertising in mind, because the sales process is too long and...
According to recent Semrush data, this month, the month of December, was the most volatile month of the year and probably Google history. Here is a...
Imagine this… You’re checking out a site that has two flashing, neon-red issues that need fixing: Multiple spelling errors and grammatical mistakes Broken HTML causing some...
Text ads are an essential part of Google search campaigns. Over the past years, Google has offered a number of different text ads formats for brands...
Around December 27th and 28th we may have a Google search ranking algorithm jolt or quick tremor. I highly doubt Google pushed out something over the...
Brand recognition and better sales rates are directly dependant on organic and paid search results. Organic search results could be greatly improved with on-page and off-page...
Are you writing your SEO content based on the latest best practice tips? I originally wrote this SEO copywriting checklist in 2012—my, how things have changed....
Once upon a time, my life revolved around my high-school boyfriend. Looking back, I want to hug insecure and super-needy Heather. I was so focused on...
Photo: © AFP Anastasia CLARK A Moscow court on Friday slapped Google with an unprecedented fine of nearly $100 million, while Meta (formerly Facebook) received a...
You hear a lot about Google algorithm updates. But what are they — and how much do writers need to track Google’s every move? For those...