Connect with us

SOCIAL

The dark world of Facebook ads where scammers are trying to steal your money

Published

on

Facebook Marketplace or OfferUp? Best way to sell unwanted or unused items online

A while back, we spoke about how scammers have been selling counterfeit stamps via Facebook ads. Thanks to our loyal reader Patrick K., we were able to investigate other Facebook ads selling fake products all for the purpose of stealing your money.

CLICK TO GET KURT’S FREE CYBERGUY NEWSLETTER WITH QUICK TIPS, TECH REVIEWS, SECURITY ALERTS AND EASY HOW-TO’S TO MAKE YOU SMARTER

Let’s take a look at some of the most recent dangerous fake online ads to avoid.

1. Canon EOS Rebel T7 Camera fake ad

Canon EOS Rebel T7 Camera fake ad. ( )

This fake ad was posted to Facebook from a site called Pollyna.com. It listed a Canon EOS Rebel T7 Camera for just $19.99. We checked the price on Amazon, and it’s listed for $429. This is a classic example of a scammer trying to get you to click a link to a fake website and give away your credit card information for them to steal.

2. DeWalt 20V Max Drill Set fake ad

Drill set ad screenshot

DeWalt 20V Max Drill Set fake ad. ( )

DeWalt is a popular company; have you ever seen them give away an entire drill set for $2.99?! That’s pretty much unheard of, and this is yet another example of a scammer trying to fool you. A real DeWalt drill set costs about $159. Notice how the link description says “kitchenwaresforeddd.site.” This is a clear sign that it’s fake because official sites do not typically use spelling like that.

3. HP Laptop fake ad

Laptop ad screenshot

I’d love to see a legit retailer sell a brand-new laptop for only $23.99, however, it just isn’t realistic. These HP laptops (like most laptops) typically sell for well over $1,000. So if you see one anywhere being sold for significantly less than that (even if it’s an older model being resold), it’s probably a scam.

4. Hiseeu Wireless Security cameras fake ad

Security cameras ad screenshot

Hiseeu Wireless Security cameras fake ad. ( )

Getting just one security camera is expensive enough, and getting a whole system from Hiseeu is going to cost you at least $200. Far from the “bargain” offered here for $29.99. If it looks too good to be true, it probably is.

5. Tecovas Cowboy Boots fake ad

Boots ad screenshot

Tecovas Cowboy Boots fake ad. ( )

You might be able to find a nice pair of discounted boots at a store like Payless or Target, however, the Tecovas boots don’t usually have sales this good. We checked their website and the cheapest pair we saw cost $149, while most of the others were in the $200-$300 range.

FOR MORE OF MY TIPS, SUBSCRIBE TO MY FREE CYBERGUY REPORT NEWSLETTER BY HEADING TO CYBERGUY.COM/NEWSLETTER

Why does Facebook allow these fake ads on its site?

It’s not exactly that Facebook allows people to post fraudulent ads to the site. It’s more so that these scammers have found a way for their posts to avoid Facebook’s verification process altogether.

The way they do this is by buying accounts that have already gone through the verification process, such as business manager accounts that are allowed to post lots of ads. Once hackers take over these accounts, they can charge thousands of dollars in ad spending to credit cards associated with the compromised accounts and post whatever ads they want. So, it’s really a flaw within Facebook’s verification process that allows these ads to come to life.

How can I tell if an online store is fake?

1. Too good to be true

If you see an ad like this on Facebook, and it looks too good to be true, do not click the ad link. Instead, look at the company name of the product and go to their official website. If you see a great ad like that on the company’s verified website, then it’s your lucky day. However, it’s likely that the real product is being sold for much more than what that fake ad is offering.

WATCH OUT FOR ZELLE IMPOSTER SCAM ON FACEBOOK MARKETPLACE

2. Watch out for repeat letters or any other weird symbols

You should also check the URL at the bottom of each ad before clicking on it. If you notice in the examples above, some of the links said things like “ENNELLK.ONLINE” or “KITCHENWARESFOREDDD.SITE.” If you see repeat letters or any other weird symbols, then the site is probably a fake one. Also, if the URL starts with “https” instead of “http”, this indicates a secure connection, so make sure it always starts with “https.”

What if I accidentally fall for a fake Facebook ad?

If you think you’ve become the victim of a scam, contact the Better Business Bureau. You can file a complaint with the 24/7, and they can look into the fake Facebook ad for you.

Besides the BBB, you can also use IdentityTheft.org or call 877-438-4338 if you feel that your identity has been stolen or misused by you clicking or purchasing on one of these fake Facebook ads. Identity theft that has been made online can also be reported to the FBI’s Internet Crime Complaint Center. 

Scammer holds social security card

If you think you’ve become the victim of a scam, contact the Better Business Bureau. You can file a complaint with the 24/7, and they can look into the fake Facebook ad for you. ( )

How else can I protect myself?

Two other key steps you can take to protect yourself from these fake online Facebook ads are by using an identity theft protection service and having antivirus software on your devices. Here’s a breakdown of what each service can do for you.

Use Identity theft protection

If you want a service that will walk you through every step of the identity theft reporting and recovery process, you should consider an identity theft service.

Identity theft companies can monitor personal information like your Social Security number, phone number, and email address and alert you if it is being sold on the dark web or being used to open an account. They can also assist you in freezing your bank and credit card accounts to prevent further unauthorized use by criminals. The great part of an identity theft company like my #1 pick is that you’re provided with your own personal case manager that will help you recover any losses.

See my tips and best picks on how to protect yourself from identity theft by visiting CyberGuy.com/IdentityTheft.

Cyberguy website screenshot

See my tips and best picks on how to protect yourself from identity theft by visiting CyberGuy.com/IdentityTheft. (Kurt Knutsson)

Have good antivirus software on all your devices

This story is also another reminder to always have good antivirus software running on your devices, as fake online store and ad scams entail asking the victim to click a link. Having antivirus software on your devices will make sure you are stopped from clicking on any potential malicious links that may be on your Facebook page. 

See my expert review of the best antivirus protection for your Windows, Mac, Android and iOS devices by visiting CyberGuy.com/LockUpYourTech.

FREE ANTIVIRUS: SHOULD YOU USE IT?

Cyberguy website screenshot

See my expert review of the best antivirus protection for your Windows, Mac, Android, and iOS devices by visiting CyberGuy.com/LockUpYourTech. (Kurt Knutsson)

Final Thoughts

When it comes to online shopping, remember that if a deal seems too good to be true, it probably is. Scammers are finding ways to sell counterfeit products via Facebook ads. Still, you can protect yourself by checking the company’s website, scrutinizing the ad’s URL, always being cautious about giving out your personal information, using an identity theft protection service and having antivirus software on your devices.

Have you seen any fake Facebook ads like this? Let us know by writing us at CyberGuy.com/Contact.

For more of my tips, subscribe to my free CyberGuy Report Newsletter by heading to CyberGuy.com/newsletter.

Copyright 2023 CyberGuy.com. All rights reserved.

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address

SOCIAL

12 Proven Methods to Make Money Blogging in 2024

Published

on

Make money blogging

 

Make money bloggingThis is a contributed article.

The world of blogging continues to thrive in 2024, offering a compelling avenue for creative minds to share their knowledge, build an audience, and even turn their passion into profit. Whether you’re a seasoned blogger or just starting, there are numerous effective strategies to monetize your blog and achieve financial success. Here, we delve into 12 proven methods to make money blogging in 2024:

1. Embrace Niche Expertise:

Standing out in the vast blogosphere requires focus. Carving a niche allows you to cater to a specific audience with targeted content. This not only builds a loyal following but also positions you as an authority in your chosen field. Whether it’s gardening techniques, travel hacking tips, or the intricacies of cryptocurrency, delve deep into a subject you’re passionate and knowledgeable about. Targeted audiences are more receptive to monetization efforts, making them ideal for success.

2. Content is King (and Queen):

High-quality content remains the cornerstone of any successful blog. In 2024, readers crave informative, engaging, and well-written content that solves their problems, answers their questions, or entertains them. Invest time in crafting valuable blog posts, articles, or videos that resonate with your target audience.

  • Focus on evergreen content: Create content that remains relevant for a long time, attracting consistent traffic and boosting your earning potential.
  • Incorporate multimedia: Spice up your content with captivating images, infographics, or even videos to enhance reader engagement and improve SEO.
  • Maintain consistency: Develop a regular publishing schedule to build anticipation and keep your audience coming back for more.

3. The Power of SEO:

Search Engine Optimization (SEO) ensures your blog ranks high in search engine results for relevant keywords. This increases organic traffic, the lifeblood of any monetization strategy.

  • Keyword research: Use keyword research tools to identify terms your target audience searches for. Strategically incorporate these keywords into your content naturally.
  • Technical SEO: Optimize your blog’s loading speed, mobile responsiveness, and overall technical aspects to improve search engine ranking.
  • Backlink building: Encourage other websites to link back to your content, boosting your blog’s authority in the eyes of search engines.

4. Monetization Magic: Affiliate Marketing

Affiliate marketing allows you to earn commissions by promoting other companies’ products or services. When a reader clicks on your affiliate link and makes a purchase, you get a commission.

  • Choose relevant affiliates: Promote products or services that align with your niche and resonate with your audience.
  • Transparency is key: Disclose your affiliate relationships clearly to your readers and build trust.
  • Integrate strategically: Don’t just bombard readers with links. Weave affiliate promotions naturally into your content, highlighting the value proposition.

5. Display Advertising: A Classic Approach

Display advertising involves placing banner ads, text ads, or other visual elements on your blog. When a reader clicks on an ad, you earn revenue.

  • Choose reputable ad networks: Partner with established ad networks that offer competitive rates and relevant ads for your audience.
  • Strategic ad placement: Place ads thoughtfully, avoiding an overwhelming experience for readers.
  • Track your performance: Monitor ad clicks and conversions to measure the effectiveness of your ad placements and optimize for better results.

6. Offer Premium Content:

Providing exclusive, in-depth content behind a paywall can generate additional income. This could be premium blog posts, ebooks, online courses, or webinars.

  • Deliver exceptional value: Ensure your premium content offers significant value that justifies the price tag.
  • Multiple pricing options: Consider offering tiered subscription plans to cater to different audience needs and budgets.
  • Promote effectively: Highlight the benefits of your premium content and encourage readers to subscribe.

7. Coaching and Consulting:

Leverage your expertise by offering coaching or consulting services related to your niche. Readers who find your content valuable may be interested in personalized guidance.

  • Position yourself as an expert: Showcase your qualifications, experience, and client testimonials to build trust and establish your credibility.
  • Offer free consultations: Provide a limited free consultation to potential clients, allowing them to experience your expertise firsthand.
  • Develop clear packages: Outline different coaching or consulting packages with varying time commitments and pricing structures.

8. The Power of Community: Online Events and Webinars

Host online events or webinars related to your niche. These events offer valuable content while also providing an opportunity to promote other monetization avenues.

  • Interactive and engaging: Structure your online events to be interactive with polls, Q&A sessions, or live chats. Click here to learn more about image marketing with Q&A sessions and live chats.

9. Embrace the Power of Email Marketing:

Building an email list allows you to foster stronger relationships with your audience and promote your content and offerings directly.

  • Offer valuable incentives: Encourage readers to subscribe by offering exclusive content, discounts, or early access to new products.
  • Segmentation is key: Segment your email list based on reader interests to send targeted campaigns that resonate more effectively.
  • Regular communication: Maintain consistent communication with your subscribers through engaging newsletters or updates.

10. Sell Your Own Products:

Take your expertise to the next level by creating and selling your own products. This could be physical merchandise, digital downloads, or even printables related to your niche.

  • Identify audience needs: Develop products that address the specific needs and desires of your target audience.
  • High-quality offerings: Invest in creating high-quality products that offer exceptional value and user experience.
  • Utilize multiple platforms: Sell your products through your blog, online marketplaces, or even social media platforms.

11. Sponsorships and Brand Collaborations:

Partner with brands or businesses relevant to your niche for sponsored content or collaborations. This can be a lucrative way to leverage your audience and generate income.

  • Maintain editorial control: While working with sponsors, ensure you retain editorial control to maintain your blog’s authenticity and audience trust.
  • Disclosures are essential: Clearly disclose sponsored content to readers, upholding transparency and ethical practices.
  • Align with your niche: Partner with brands that complement your content and resonate with your audience.

12. Freelancing and Paid Writing Opportunities:

Your blog can serve as a springboard for freelance writing opportunities. Showcase your writing skills and expertise through your blog content, attracting potential clients.

  • Target relevant publications: Identify online publications, websites, or magazines related to your niche and pitch your writing services.
  • High-quality samples: Include high-quality blog posts from your site as writing samples when pitching to potential clients.
  • Develop strong writing skills: Continuously hone your writing skills and stay updated on current trends in your niche to deliver exceptional work.

Conclusion:

Building a successful blog that generates income requires dedication, strategic planning, and high-quality content. In today’s digital age, there are numerous opportunities to make money online through blogging. By utilizing a combination of methods such as affiliate marketing, sponsored content, and selling digital products or services, you can leverage your blog’s potential and achieve financial success.

Remember, consistency in posting, engaging with your audience, and staying adaptable to trends are key to thriving in the ever-evolving blogosphere. Embrace new strategies, refine your approaches, and always keep your readers at the forefront of your content creation journey. With dedication and the right approach, your blog has the potential to become a valuable source of income and a platform for sharing your knowledge and passion with the world, making money online while doing what you love.

Image Credit: DepositPhotos



Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SOCIAL

Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

Published

on

By

Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.

The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.

According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.

Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.

Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.

The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.

This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.

Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.

As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?

Only time will tell.

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SOCIAL

Catering to specific audience boosts your business, says accountant turned coach

Published

on

Catering to specific audience boosts your business, says accountant turned coach

While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.

When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.

“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.

Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.

“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.” 

“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.

“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.

Watch the video for more of Sandra Parker’s biggest lessons.

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

Trending