Connect with us

SEARCHENGINES

Moz Returns To The Google Search Results After Fraudulent DMCA Takedown

Published

on

Yesterday afternoon Moz’s home page was removed from the Google Search results after Google processed a fraudulent (or mistaken) DMCA takedown request. Moz is now back, within 12 hours from when Google learned about the issue – but there is no response from Google on how this could have happened as of yet.

To be fair, I forgot to email Google last night but I did email this morning and I will let you know if I hear back.

So what happened? As I covered last night at Search Engine Land, a search for [moz] did not show Moz’s home page in the search results, it showed the Moz blog first:

click for full size

Where did the Moz home page go? Well, it was excluded by an approved DMCA request for supposedly distributing “modified, cracked and unauthorized versions” of the Dr. Driving app,” the DMCA takedown request wrote. Moz.com was included on line 122 of the list of 185 URLs allegedly doing this.

If you went to the footer of the Google Search results for the query on Moz, it had these details and links:

click for full size

Cyrus was the first to spot this last night and shortly after, Danny Sullivan from Google responded that he passed it along:

As of this morning, at around 3am ET, Moz returned to the Google search results:

click for full size

Yea – this is scary. How can a DMCA takedown request actually lead to the removal of a reputable company’s home page from Google Search? What would happen if this happened to a smaller brand that does not notice their home page being removed for days or weeks? Would Google be able to respond as fast to smaller company’s who have this issue? I just want to know what went wrong here and how Google can prevent it in the future. This has been a concern for well over a decade and it came true for Moz.

Of course, sites go missing from Google here and there. Search Engine Land was thought, mistakenly, to be hacked and was removed for a period of time. It happened to Digg when it was penalized by accident. It happens to others as well… Sometimes it is the site’s own fault, like with LinkedIn and I get that but when it is Google’s fault?

Forum discussion at Twitter.

Source: www.seroundtable.com

SEARCHENGINES

Google Ad Revenues Down 3.6% Year Over Year

Published

on

Google Earnings Stock

Google reported earnings last night and their ad revenue not only slowed but was technically lower year over year. Google’s ad revenue was down about 3.6%, while total revenue was up just around 1%.

Here is the snippet from the earnings report showing that:

click for full size

Remember, Microsoft reported earnings the week prior and showed slowed growth but still growth. Microsoft Bing Ads grew 10% last quarter.

Here is a look at Google’s earnings numbers for the past 3 years:

click for full size

You can see that Q4 2021 was higher than Q4 2022!

Ruth Porat, CFO of Alphabet and Google, said: “Our Q4 consolidated revenues were $76 billion, up 1% year over year, or up 7% in constant currency, and $283 billion for the full year 2022, up 10%, or up 14% in constant currency. We have significant work underway to improve all aspects of our cost structure, in support of our investments in our highest growth priorities to deliver long-term, profitable growth.”

Hence the mass Google layoffs to cut costs and increase profit. Keep in mind, Google’s profit was insane – $18 billion, that is $1 billion in profit per week! Sure, Google’s net income was down 34% year over year, so I get Wall Street.

Forum discussion at Twitter.



Source link

Continue Reading

SEARCHENGINES

Microsoft Bing ChatGPT Search Interface Screenshots?

Published

on

Bing Chat

Owen Yin shared some screenshots of what he said he saw on the Microsoft Bing website. It looks like the beta version of the upcoming ChatGPT features that we are all expecting Bing to announce in the coming weeks (maybe even this coming Tuesday).

Owen shared these screenshots on Twitter and then posted more details on Medium.

Here is the home page screenshot that widens and enlarges the search box and says “Ask me anything”:

click for full size

Here is his screenshot of the results, the answers being returned:

click for full size

And here is the GIF he made of this:

Bing Search Chat Interface

It would not surprise me if this is being tested in the wild by Microsoft Bing, as all the evidence leads to a big announcement about this type of feature being released sometime in the next week or so.

Forum discussion at Twitter.



Source link

Continue Reading

SEARCHENGINES

Google Revamps The Canonicalization Search Help Documentation

Published

on

Google Cluster Grapes

Google has updated its search help documentation around canonicalization this morning. The Google Search Relations team split in three distinct sections and updated a lot of the content to provide clearer details around how Google Search and canonicalization works.

The three sections include:

All of this use to be on a single help page, which you can review on the Wayback Machine over here to compare.

With this, Gary Illyes from Google dropped another LinkedIn tip on the topic of canonicalization, he wrote:

Friday ramble: you can stack canonicalization signals to strengthen that hint.

You have a rel=canonical pointing from A to B, but A is HTTPS, it’s in your hreflang clusters, all your links are pointing to A, and A is included in your sitemaps instead of B. Which one should search engines pick as canonical, A or B?

If you just change the URLs from A to B in your sitemaps and hreflang clusters, combined with that rel=canonical it might already be enough to tip over canonicalization to B. Change the links also, and you have an even greater chance to convince search engines about your canonical preference.

Recently, Gary also mentioned to use absoluate URLs for rel-canonical.

So check out these new docs and learn a bit more on canonicalization and Google Search.

Forum discussion at LinkedIn.

Source link

Continue Reading

Trending

en_USEnglish