TECHNOLOGY
How Data Analytics is Changing the Role of Employees

RPA and cognitive automation have pushed employees to assume creative roles as the mundane tasks are handled autonomously.
Big data in HR helps analyze trends, monitor performance, and dictate the course of action to follow in the future.
Workforce trends are seeing a titanic shift toward automation led by Robotic Process Automation (RPA) and cognitive automation, among other technologies. Although the process of automation in industries began a few decades ago, the pandemic and the competitive advantages have accelerated it further. It raises concerns about human workers losing their jobs during the transition and it’s true.
However, AI-powered data analytics has matured enough to provide insights into the employees and their roles in an organization. As automation is taking away repetitive tasks, employees are assuming more creative and decision-making roles thanks to the inputs from analytics of big data in HR.
How Data Analytics Is Changing Employee Roles in a Cognitive Automation Era
Cognitive automation and RPA are taking up mundane tasks as they adhere to rule-based and repetitive tasks in a high volume. It helps produce items from scratch in comparatively less time and without much error. Additionally, it gives a competitive edge to any organization as they can produce items in large quantities while keeping the cost less than half of what a low-salary worker would charge. It is the predominant reason why manufacturing jobs are phasing out and this has propagated to other sectors, including HR, IT, retail, etc.
Data analytics has transformed the world of human resources and employee roles in organizations. As cognitive automation increasingly handles mundane tasks, employees are left with exploring their verticals and using their time creatively and productively. It has proven to be instrumental as employees can focus on value-added activities rather than punching in numbers in invoices or making transactional logs, among others. Big data in HR is crucial to be processed to make sense of the data. It analyzes the trends and behavioral patterns of the employees in an organization that HR managers can utilize to assign different roles or take appropriate actions.
Organizations use data analytics to ascertain employees’ performance benchmarks that use all kinds of data sources available. It can help human resources retain employees with higher productivity and progress ratios while reassigning or terminating those with the wrong skill sets in the company. Since tools analyzing big data in HR can track trends, AI can be used to find employees that might leave the organization for some reason.
The data-driven approach is a great way to analyze employee performance that helps HR managers to decide on promotions and other salary-related decisions, thereby minimizing any events of nepotism and bias. AI algorithms can be trained to take out any biases from the pie and generate outcomes based on legit factors deemed paramount by the organizations, such as KPIs.
Cognitive automation is eating up jobs that involve mundane tasks and this is pushing employees to assume creative roles in any organization. Big data in HR can prove instrumental in deciding the employees’ roles in this automated era that can help stay relevant to the job profiles they are assigned while ensuring all the performance benchmarks are ascertained in deciding the fate of the employees.
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TECHNOLOGY
How to Reverse Video with 5 Free Video Editing Software

With so many professional video makers available on the market, it becomes a daunting task to select suitable software for creating a reversed video.
We have rounded up the most popular video editors suitable for professionals with different levels of experience. You can leverage them to produce top-level content without wasting much time.
#1 Movavi
Regardless of the operating system you prefer, this free video reverser is exactly what you need if you prioritize quality and a streamlined interface. After downloading and installing it on your device, you just need to add a video clip that you want to edit by dragging and dropping it onto the timeline. Then, click on the Properties icon and tick the Reverse box. Once you have previewed the result, save it in any supported format that you need to use. The program supports MP4, WMV, MKV, and 3GP formats, among many more.
#2 iMovie
This widely-used video editor stands out for its high-fidelity filters. Using it, you can produce professional-looking reverse clips for improving the online presence of your brand and developing your business. It supports quick file sharing to social media networks and comes with handy file management tools. To reverse your clip, you just need to go to the Project browser, select a video, and double-click on it to open the Clip inspector. Then, you need to select the Reverse checkbox and confirm your choice.
#3 Kinovea
You can use this reverse video editor without paying a dime to perform basic video enhancement tasks. As 97.8% of internet users in the U.S. aged between 18 and 24 years enjoy watching videos online, it becomes crucial to use video editing tools to reach out to a younger audience. Kinovea has a special feature in the Motion menu for creating a reverse effect. You can preview the changes on the main screen. Once you are satisfied with the result, go to the File menu and click Save.
#4 Adobe Premiere Pro
Being one of the most advanced programs for editing videos, Adobe Premiere Pro is included in the Creative Cloud package, which makes it quite affordable. It integrates with other Adobe products, which makes it perfect for professionals and beginners alike. Besides enhancing your videos by adding to them transitions, you can use this software to achieve a reverse video effect.
#5 Blackmagic DaVinci Resolve Studio 18
While you can access this powerful video editor for free, it also has a paid version. It allows you to perform color-grading like a pro, reverse your clips, and edit 8K footage. You just need to right-click on your video, select the option Change Clip Speed, and tick the Reverse Speed checkbox to achieve the desired effect.
Summing Up
Using these free tools, you can quickly reverse your videos to create attention-grabbing content for your followers and subscribers. This effect is easy to emulate even if you don’t have extensive experience in video editing. Using this technique, you can bring your point across more efficiently and create viral videos for your target audience.
TECHNOLOGY
HOW BUSINESSES CAN USE PRESCRIPTIVE ANALYTICS FOR LOGISTICS MANAGEMENT

When multiple variants and uncertainties are included while making informed decisions, it becomes increasingly difficult for businesses to make efficient operations.
However, the use of analytics for favorable outcomes has been steadily growing, as industry giants like Google and Netflix and many such companies utilize analytics to improve their processes and serve their customers better. Amidst this, the logistics sector can utilize ‘prescriptive analytics’ that makes data-driven decisions and determines the best course of action. Prescriptive analysis is a type of data analysis that uses mathematical models, algorithms and other techniques to generate specific recommendations or solutions to a problem or decision-making situation. It is used to identify the best course of action to achieve a desired outcome, taking into account constraints and uncertainties. Let’s understand the role of prescriptive analytics in logistics in detail.
WHY BUSINESSES MUST USE PRESCRIPTIVE ANALYTICS FOR LOGISTICS
Businesses use prescriptive analytics in logistics to improve efficiency and optimize supply chain operations. By analyzing data from various sources, such as transportation costs, inventory levels and customer demand, prescriptive analytics can provide insight into what actions should be taken to improve performance. For example, a business may use prescriptive analytics to optimize delivery routes, reducing transportation costs and improving delivery times. It can also be used to identify bottlenecks in the supply chain, such as inventory shortages or delays and to develop strategies to address these issues. Additionally, prescriptive analytics can be used to predict future demand for products and to optimize inventory levels, reducing the risk of stockouts and improving customer satisfaction.
6 STEPS BUSINESSES NEED TO FOLLOW TO USE PRESCRIPTIVE ANALYTICS FOR LOGISTICS MANAGEMENT
Predictive analytics provides a streamlined, comprehensive process for efficient logistics management.
Stage 1: Defining the Problem
Before starting the process, professionals need to identify the logistics problem or decision-making situation that needs to be addressed. They should clearly define the objectives, constraints and desired outcomes.
Stage 2: Collecting and Preparing Data
Next, they should gather relevant data from various sources, such as inventory levels, transportation costs and customer demand and prepare the data for analysis by cleaning, transforming and normalizing it.
Stage 3: Modeling the Problem
Later, businesses can use mathematical models and algorithms to represent the logistics problem and the relationships between the different variables. They must ensure that the model is able to generate specific recommendations or solutions based on the input data.
Stage 4: Analyzing the Data
Next, businesses can use the model to analyze the data and generate specific recommendations or solutions. This step may involve running simulations, sensitivity analyses and other techniques to evaluate different scenarios and identify the best course of action.
Stage 5: Communicating and Implementing the Solution
Post the analysis of the data, businesses must communicate the results and recommendations to all decision-makers and stakeholders. Thus, they pave the way to implement the solution and monitor its performance to ensure it is achieving the desired outcome.
Stage 6: Continuously Monitoring and Optimizing
Lastly, businesses should continuously monitor the performance of the implemented solution and make adjustments as needed. They can use the feedback and updated data to refine the model and improve future decision-making.
Conclusion
Through prescriptive analytics, the logistics domain can now reduce complexities and uncertainties along with enhancing performance and mitigating risks. This will enable companies to get a competitive edge in the market.
TECHNOLOGY
VMware helps partners to capture the multi-cloud opportunity

VMware has revealed the next evolution of the company’s flagship VMware Partner Connect program is live worldwide.
Partner Connect is a singular, unified program for all partner types that is now more flexible and efficient, provides faster and simpler paths to progression, delivers more incentives, and rewards partners for both performance and capabilities.
Through Partner Connect, VMware is empowering partners to drive growth by helping their customers successfully navigate the multi-cloud era.
As organisations move from an environment of ‘cloud chaos’ to a cloud smart approach, there is a significant and immediate opportunity for partners to help their customers accelerate migration of applications to the right cloud, automate and secure the software supply chain, and rein in control of spend on private and public cloud infrastructure. VMware, together with its partners, will tackle each of these problems by supporting critical business outcomes such as accelerating app modernisation, enabling enterprise cloud transformation, and securing the hybrid workforce.
Tracy-Ann Palmer, VP, global channel sales programs and Compliance, VMware, said: “Through Partner Connect, we are reinventing the VMware partner experience.
“Our strategy is for every VMware partner to own the customer lifecycle end-to-end, leading with services, partnering with others, and building predictable, recurring revenue streams.”
“IDC is seeing a transition in the market today, where for customers it’s not just about digital transformation, it’s about digital first. This continued evolution will drive changes in how the VMware partners engage their customers, where and how they create value, and how they interact with an increasingly connected ecosystem,” said Steve White, VP Channels & Alliances at ID. “The transformation we see VMware delivering in the Partner Connect program is a recognition of these macro trends. By bringing everything together under one VMware program with a more simplified experience, VMware can help partners transition to as-a-service/subscription models, expand their services portfolios, and better leverage their investments to the fullest.”
Helping Partners Drive Revenue and Growth from the Multi-Cloud Opportunity
Optimised for partner profitability, Partner Connect now better supports today’s cloud-, services-, and solutions-centric business models, aligns partner enablement, practice development, and incentives to critical business outcomes, and opens more opportunities to create value across the complete customer life cycle – pre, during, and post sales. Updates to VMware Partner Connect that are now live for partners include:
Unified, Flexible Points-based Program: One program platform for all partner business models, connecting partner programs and value-added activities in one universal point system. New structure recognises, aggregates, and rewards partner accomplishments across transactions, service delivery, capabilities, and specialisations, and supports partners however they choose to go to market, whether via one business model or several.
Rewarding Partner Investments and Capabilities: Track-specific criteria rewards partners with incentives and benefits as they grow their VMware practices and progress in Partner Connect. Partners can earn points for achievements in both training and innovation, from foundational capabilities to differentiated services and IP.
New Automated Insights: The completely overhauled partner dashboard provides a robust, self-service experience enabling partners to customise views so they know exactly where they stand across program metrics at any time. Partners can easily track history, performance, and progress toward capabilities, specialisations, and next level availability.
Expanded Practice Development: VMware Ignite is a proven partner practice activation and development program that VMware funds on behalf of partners. Ignite is now available to all partners across all routes to market. Ignite has helped thousands of partners build capabilities and accelerate growth with a uniquely structured end-to-end practice development framework that is rigorous and time-bound yet flexible and robust.
Partner Business Models Aligned to Customer Outcomes
Customer success depends on a connected ecosystem. No one company can solve all a customer’s needs alone. Through four distinct business models, VMware has created an interconnected and diverse Partner Connect program enabling more partner-to-partner collaboration to help customers become cloud smart and achieve outcomes faster. Partners can participate in one or more business models, with each model opening a door to more incentives and even faster program progression. Supported business models now include:
- Solution Reseller –resells VMware software and services to customers.
- Solution Services Provider –offers services before and beyond the transaction, with an emphasis on pre-sales advisory and post-sales lifecycle services.
- Cloud Services Provider –offers VMware-based cloud and managed services on a geographic basis, including hybrid and multi-cloud services.
- Solution Builder –embeds VMware technology as an integrated component of their own software offerings.
Lifecycle Incentives Reward Partners Across the Entire Customer Journey
VMware is delivering more incentives aligned with VMware Cross-Cloud services. Transitioning to SaaS and subscription services helps VMware partners move beyond transactional sales towards high-margin, repeatable sales. With the new partner incentives historical tracker, VMware partners can review their total payout in previous quarters to better understand where they can maximise their profitability and identify potentially missed opportunities. New and enhanced incentives now available to qualified partners include:
- Sell Incentive: backend rebate program aligned to partners’ program level that rewards eligible partners for selling SaaS, Subscriptions and Licensed Software. VMware now pays 2-10x more for SaaS and Subscription sales versus licensed bookings.
- Activate Incentive: rewards partners for providing professional services to customers to transition to a public cloud and activating and consuming VMware Cross-Cloud services.
- Deployment Incentive: designed to reward partners for accelerating their customers digital transformation with select VMware solutions for application modernisation and multi-cloud.
New Influence Performance Points for Non-Transacting Partners
Previously, partners could only progress through the program with tier credits earned through transacted bookings. Now, non-transacting partners registered as Solution Services Providers have a path to level up in the Partner Connect program by earning performance points for influenced bookings. Solution Services Providers offer their customers services before and beyond the transaction, with an emphasis on pre-sales advisory and post-sales life cycle services.
Expansive Training, Competencies, and Specialisations Unlock Larger Opportunities
VMware offers partners 14 Solutions Competencies, 8 Master Services Competencies, and two Specialisations partners use to close larger, higher margin deals faster. Partners can now earn capability points toward program progression based on their investment in training, competencies, and certifications.
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