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Why Google Discover Traffic Goes Away via @sejournal, @martinibuster

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Google’s John Mueller answered an Office-hours hangout question about the reasons why Google Discover traffic might all of a sudden stop. His answered covered ways to diagnose on-page issues and content policy violations unique to Google Discover.

Google Discover

Google Discover is a source of traffic to websites that is different from search-related traffic from Google. For users it’s a highly personalized feed of articles that match user interests.

If a user searches for content about baking then Google’s algorithms will begin to surface related content through the Google Discover feature.

For users who are interested in entertainment content Google Discover shows content from entertainment websites.

The key to understanding Google Discover is understanding that the traffic sent by Discover is dependent on how well a website’s content matches user interest in a topic.

So it’s important to clearly communicate what a web page is about from within the title tag and headings so that Google can understand what the page is about and match it to users interested in that specific kind of content.

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The question:

“We noticed a big problem with Google Discover on our website. In two days traffic had dropped by some 70%.

It has dropped to a certain level and has been stable on that level for some time.

We’re wondering if we did something wrong or was it an update or something.

Can you clarify as to what exactly happened since it’s such a drastic drop.”

John Mueller Explains Google Discover Traffic

John Mueller first clarified that he could not comment specifically about the persons website since he didn’t know it and thus his answer would be more general.

Mueller commented on Google Discover traffic:

“I anecdotally get reports from a lot of people that Discover traffic is very… either on or off in the sense that there’s very little kind of room in between if our algorithms determine we’re not going to show much content from this website in Discover at the moment.

Then basically all of that traffic disappears.

And in the other way it’s the same thing where if we do show something from your website in Discover then suddenly you have that big rush of traffic again.”

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John Mueller Explaining Google Discover Traffic

Image of Google's John Mueller explaining traffic from Google Discover

Image of Google's John Mueller explaining traffic from Google Discover

The person asking the question followed up by stating that the website had previously received stable Discover traffic for a period of four straight months prior to all of a sudden virtually collapsing within the space of two days.

He wanted to know if there might be a technical error causing Google Discover to stop sending traffic.

Why Google Discover Stops Sending Traffic

Mueller explains about diagnosing for technical issues then moves on to discussing Discover content policies.

John Mueller answered:

“If it’s a technical issue then you would see that in web search as well and you would see crawl issues showing up.

I don’t have full insight into exactly what happens in Discover but usually the issues that I see people talking about are on the one hand quality issues where maybe the quality of the website is not so good and with regards to the individual policies that we have for discover.

So in particular for Discover we have some policies that are different from Web Search and recommendations that are a bit different with regards to I think like adult content, click-baity content, things like that.

That’s all mentioned in the help center page that we have for Discover.

And sometimes I suspect… uh… like I imagine a lot of websites have a little bit of a mix of all of these kind of things and I suspect sometimes our algorithms just find a little bit too much and then they say, oh like we have to be careful now with this website.

So… without knowing your website and without knowing the details of what exactly Discover is picking up there that’s kind of the direction I would head there.”

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John Mueller next advised the person asking the question to seek out articles written by SEOs about what kinds of content performs well with Discover to gain more insights.

Mueller continued his answer:

“From our point of view, Discover is something where we try to show a stream of information to people and because of that we tend to not have a lot of detailed information on what exactly you need to provide there to perform really well.

So sometimes it makes sense to look at what other people have figured out.”

Several Reasons for Loss of Discover Traffic

Google’s John Mueller suggested two possible reasons for a loss of Google Discover traffic.

  1. Website Quality Problem
  2. Google Discover Content Policy Violations

Website Quality Problems

Website quality issues can be a great deal of things but it may be, similar to what Mueller suggested, that if there’s no change in regular search rankings that a site quality issue might not be the cause.

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Google Discover Content Policy

Publishers should become acquainted with Discover Content Policy Violations in order to avoid negatively affecting Google Discover traffic, as there are a number of topics that are forbidden.

In addition to violence, explicit or hateful content, there are other categories of content violations to look out for.

  • Ads can’t exceed content
  • Affiliate relationships must be clearly stated
  • Misleading titles that promise one thing and don’t deliver in the content itself
  • Transparency in relations to author bylines, publication, publisher, contact information, and publication dates

Other important content violations to be aware of is the prohibition on click bait titles that mislead, content designed to outrage and push emotional buttons and what Google describes as “morbid curiosity” among other things.

Takeaway

The main takeaway about Google Discover content is that it’s not necessarily dependable to the relative degree that ranked content in search is.

Google Discover traffic is based on user interests. For example, if user interest in your content is seasonal, like travel, then that traffic might begin to dry up in the fall after vacation season is over.

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Citations

Google’s Official Discover Policy Violation Page

Discover content policies

Google Discover Documentation

Discover and your website

Why Google Discover Traffic Dries Up

Watch at 47:05 Minute Mark

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We asked ChatGPT what will be Google (GOOG) stock price for 2030

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We asked ChatGPT what will be Google (GOOG) stock price for 2030

Investors who have invested in Alphabet Inc. (NASDAQ: GOOG) stock have reaped significant benefits from the company’s robust financial performance over the last five years. Google’s dominance in the online advertising market has been a key driver of the company’s consistent revenue growth and impressive profit margins.

In addition, Google has expanded its operations into related fields such as cloud computing and artificial intelligence. These areas show great promise as future growth drivers, making them increasingly attractive to investors. Notably, Alphabet’s stock price has been rising due to investor interest in the company’s recent initiatives in the fast-developing field of artificial intelligence (AI), adding generative AI features to Gmail and Google Docs.

However, when it comes to predicting the future pricing of a corporation like Google, there are many factors to consider. With this in mind, Finbold turned to the artificial intelligence tool ChatGPT to suggest a likely pricing range for GOOG stock by 2030. Although the tool was unable to give a definitive price range, it did note the following:

“Over the long term, Google has a track record of strong financial performance and has shown an ability to adapt to changing market conditions. As such, it’s reasonable to expect that Google’s stock price may continue to appreciate over time.”

GOOG stock price prediction

While attempting to estimate the price range of future transactions, it is essential to consider a variety of measures in addition to the AI chat tool, which includes deep learning algorithms and stock market experts.

Finbold collected forecasts provided by CoinPriceForecast, a finance prediction tool that utilizes machine self-learning technology, to anticipate Google stock price by the end of 2030 to compare with ChatGPT’s projection.

According to the most recent long-term estimate, which Finbold obtained on March 20, the price of Google will rise beyond $200 in 2030 and touch $247 by the end of the year, which would indicate a 141% gain from today to the end of the year.

2030 GOOG price prediction: Source: CoinPriceForecast

Google has been assigned a recommendation of ‘strong buy’ by the majority of analysts working on Wall Street for a more near-term time frame. Significantly, 36 analysts of the 48 have recommended a “strong buy,” while seven people have advocated a “buy.” The remaining five analysts had given a ‘hold’ rating.

1679313229 737 We asked ChatGPT what will be Google GOOG stock price
Wall Street GOOG 12-month price prediction: Source: TradingView

The average price projection for Alphabet stock over the last three months has been $125.32; this objective represents a 22.31% upside from its current price. It’s interesting to note that the maximum price forecast for the next year is $160, representing a gain of 56.16% from the stock’s current price of $102.46.

While the outlook for Google stock may be positive, it’s important to keep in mind that some potential challenges and risks could impact its performance, including competition from ChatGPT itself, which could affect Google’s price.


Disclaimer: The content on this site should not be considered investment advice. Investing is speculative. When investing, your capital is at risk.

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This Apple Watch app brings ChatGPT to your wrist — here’s why you want it

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Apple Watch Series 8

ChatGPT feels like it is everywhere at the moment; the AI-powered tool is rapidly starting to feel like internet connected home devices where you are left wondering if your flower pot really needed Bluetooth. However, after hearing about a new Apple Watch app that brings ChatGPT to your favorite wrist computer, I’m actually convinced this one is worth checking out.

The new app is called watchGPT and as I tipped off already, it gives you access to ChatGPT from your Apple Watch. Now the $10,000 question (or more accurately the $3.99 question, as that is the one-time cost of the app) is why having ChatGPT on your wrist is remotely necessary, so let’s dive into what exactly the app can do.

What can watchGPT do?

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Discord goes all in with AI: chatbots, automods, whiteboards and more

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Discord goes all in with AI: chatbots, automods, whiteboards and more

AI is the future, at least over on Discord.

The messaging application originally made for gamers has become Gen Z’s favorite online hangout destination of choice, and now it’s rolling out a number of features powered by artificial intelligence.

In an announcement(Opens in a new tab) on Thursday, Discord shared what’s coming to the platform soon: an AI chatbot, an automated AI moderator, a conversation summarizer, an avatar remixer, and a whiteboard. Some of these features begin rolling out today, March 9. Others will launch in the coming weeks and months.

While AI has jumped into the mainstream thanks to the popularity of OpenAI’s ChatGPT chatbot, Discord has had an active AI community for quite a while now. According to the company, third-party AI apps already on the platform already have more than 30 million monthly users. Nearly 3 million servers on Discord have some AI element integrated into the community.

In fact, the biggest community on Discord is Midjourney, a text-to-image AI project which allows users to generate art from right within the server. Discord says Midjourney’s server has more than 13 million members.

So, with AI being such an integral part of Discord already, it seemed like only a matter of time before Discord itself started bringing AI directly into the platform.

images

AutoMod AI
Credit: Discord

The first feature coming to some Discord servers as soon as today is AutoMod AI. Discord already has an AutoMod feature, which basically automatically moderates rooms for admins based on the rules of the server. Discord has now integrated OpenAI-powered AI into AutoMod, allowing it to search the server and contact moderators when it thinks rules are possibly being broken. According to Discord, AutoMod AI can also consider the context of a conversation so, for example, users don’t get penalized for posts that are misconstrued.

Clyde is a bot that Discord users may already be familiar with, and starting next week, Clyde is getting an AI upgrade. Currently, the Clyde bot provides information, such as server error messages, and also responds to timeout or ban requests from users and mods. However, that’s pretty much all Clyde was able to do. Until now.

Clyde chatbot

Clyde
Credit: Discord

Clyde will now be able to answer all sorts of questions from users, much like OpenAI’s ChatGPT chatbot. Users simply have to type “@Clyde” followed by their prompt. Clyde will be able to pull up information and also help find specific emojis or GIFs based on a user’s description.

Another AI feature coming to Discord next week is Conversation Summaries. Again, the name is fairly descriptive of what it does. With users all over the world, many Discord channels are always moving regardless of time of day. Conversation Summaries will allow users to catch up on what they missed on a Discover Server. The AI-powered feature will “bundle” chats into topics so users can easily read up on what they find most interesting.

Conversation Summaries

Conversation Summaries
Credit: Discord

Starting today, developers can start playing with Avatar Remix, an open-source Discord app that integrates AI art into the messaging app. Avatar Remix allows users to take a fellow user’s avatar and change it up “using the power of generative image models.” What does that mean? In the demo that Discord showed Mashable, a user was able to add a party hat or a mustache to a friend’s avatar by simply mentioning their username and describing what changes they’d like to make.

Avatar Remix

Avatar Remix
Credit: Discord

The company is also launching an “AI incubator,” offering support for developers creating AI-powered apps on Discord.

Finally, Discord revealed a feature that’s coming soon that has long been requested by the Discord community: a whiteboard. But, of course, this won’t be just any collaborative whiteboard feature. It’s going to be AI-powered, allowing users to collaborate in generating AI art and more.

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