SEARCHENGINES
Google Core Update, SGE Links, Search Console, SEO & Local

It is time for the big Google Webmaster Report, the September edition. This past month, we finally had a confirmed update, the August 2023 core update that was announced on the 22nd but began being felt on the 25th. We also had a couple of unconfirmed Google updates.
Google Search Generative Experience officially rolled out links, including definition link overlays. Google expanded SGE to Japan and India and announced some additional details on SGE. SGE while browsing was released, Google added Google Cards to SGE and surveyed searchers on SGE versus traditional search.
Google Search Console is testing a News Showcase filter and reporting. Google Search Console also fixed the link report. Sadly, Google is showing FAQ and HowTo rich results less often.
Google said CNET’s efforts to prune content were reasonable. Google said human oversight for AI-generated content is important. Googlebot now can index CSV files but don’t include your undetectable links in those files, or email them directly to Google.
Google seemed to have removed tons of reviews from local listing. Google launched an auto-expand local map pack in search. Now you can add social media links to your Google Business Profiles and let people know if dogs are allowed. Finally, everyone is asking about the new mentioned in snippet feature.
If you missed last month’s recap see it over here and here are the top headlines for the past month:
Google Algorithms:
- Google August 2023 Broad Core Update Is Live – What We Are Seeing Now
- Google August 2023 Core Update Hit Hard Around August 25th For Some Sites
- Google August 2023 Core Update Volatility Continues Over Past Few Days
- Google Search Ranking Algorithm Update – August 18-19 (Unconfirmed)
- Google Search Ranking Algorithm Update – August 3-4 (Unconfirmed)
- Google: Core Updates Do Not Impact Autocomplete Search Predictions
Google Search Generative Experience:
- Official: Google Search Generative Experience Gets Links
- Google Search Generative Experience Now Has Definition Overlay Links
- Google Shares Early Feedback On SGE, Expands To Japan & India
- Google SGE While Browsing – Search Generative Experience On The Browser
- Google Search Generative Experience From Google Cards
- Google SGE Drops Links In AI-Generated Answers…
- Google SGE Drops Local Results (5 Local Pack)
- Google Search Generative Experience Local Results Gain More Link Cards
- Google Surveying Searchers If SGE Is More Helpful Than Traditional Search
- Google SGE Drops Local Results (5 Local Pack)
Google Search Console:
- Screenshots Of Google Search Console News Showcase Filters & Reports
- More Links Now Displaying In Google Search Console’s Links Report
- Google Fixed The Search Console Canonical URL Reporting Bug
Google SEO:
- Google Search To Show FAQ & HowTo Rich Results Less Often
- Google: CNET’s Content Pruning Plans Reasonable But SEO Impact Would Be Unnoticeable
- Google: Human Oversight For AI Generated Content Is Important
- Google: Maybe Don’t Let Google Search Index Your AI Chatbot Output
- Google: Content Quality Is Not About Typos But Overall Quality
- CSV Files Added To List Of File Types Indexable By Google
- Reminder: Stop Emailing Google With Your Undetectable Links You Buy & Sell
- Google Ranking Updates – Off The Record
- Google On How To Block Parts Of Content On A Page
- Google: If You’re Using AI To Write Your Content, It’s Going To Be Rehashed From Other Sites
- Google Explains How 304 (Not Modified) HTTP Status Codes Can Go Very Wrong
- New Google Merchant Center 3D Model Link [virtual_model_link] Attribute
- Google: Your Domain Will Never Make Or Break Your SEO
- Google: Word Location In URLs Does Not Matter For SEO
- Does Google Use The Meta Keywords Tag For Rankings? No
- Google: Internal Links Pointing To Itself Don’t Add More Information Than Other Links
Google Business Profiles & Local:
- Is Google Removing Reviews From Local Business Listings?
- Google Local Pack Map Auto Expand Is Now Live
- Add Social Media Links To Your Google Business Profiles
- New Google Business Profiles Pets Attribute (Are Dogs Allowed)
- New Google Business Profiles Video Verification Troubleshooting & FAQs
- New Google Maps User-Generated Content Appeals Form
Google User Interface:
- Google Images Now Shows Site Name, Favicon & Page Title
- Google Search Snippet “Mentioned In” Carousel Feature
- Google Tests Colored +Topics Search Bar Refinements
- Google Search Testing New Icons For About This Result Snippet
- Google Tests Wider Larger Image Thumbnails In Search Result Snippets
- Google Search Tests Star Store Badge
- Google Tests Google Shopping Label On Search Result Snippets
- Bunch Of Google Search Interface Tests & Experiments
Forum discussion at WebmasterWorld.
SEARCHENGINES
Google Hanukkah Decorations Are Live For 2023

Hanukkah (aka Chanukah) starts this coming Thursday night, December 7th. Google has added its Hanukkah decorations to the Google Search results interface to celebrate. Google does this every year and I expect to see the same rollout in the coming weeks for Christmas and Kawanzaa but for now, since Chanukah is in the coming days, we have the Hanukkah decorations live at Google Search.
Here is a screenshot of the Chanukah decorations as they look like on the mobile search results.
You can see it yourself by searching on Google for [chanukah], [hanukkah], but not yet [חֲנוּכָּה] or other spelling variations yet but it should soon. It looks better on mobile than it does on desktop results.
To see the past, the 2023 decorations, 2021 decorations, 2020 Chanukah decorations, 2019 Google holiday decorations, the 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010 and so on.
Happy Chanukah, everyone!
Forum discussion at X.
SEARCHENGINES
Google Pay Accepted Icons In Google Search Results

Google seems to be testing a Google Pay Accepted label or icon in the Google search results. This label has the super G logo followed by the words “Pay accepted” words next to search result snippets that support Google Pay and notate such in their structured data.
This was first spotted by Khushal Bherwani who shared some screenshots of this on X – here is one:
Here are some more screenshots:
Here is test and without test window for same query. pic.twitter.com/n9cYWBOsro
— Khushal Bherwani (@b4k_khushal) October 20, 2023
Brodie Clark also posted some screenshots after on X:
In continuation from the test from October, Google is now testing out a new Google Pay label associated with organic results. Last month, Google was testing Pay Accepted text, with this month changing it to Pay encrypted checkout. More details: https://t.co/MvFNoPmMDR pic.twitter.com/WDVVc4RbTO
— SERPs Up 🌊 (@SERPalerts) November 30, 2023
I tried to replicate this but I came up short.
This is not the first time Google had similar icons like this in its search results.
Forum discussion at X.
SEARCHENGINES
Google Discover Showing Older Content Since Follow Feature Arrived

Typically, Google Discover shows content that is less than a day old, but it can show content that is weeks, months, or even years old. However, typically, Google will show more recent content in the Discover feed. Well, that may have changed with the new Google follow feature.
Glenn Gabe, who is a very active Google Discover user, noticed that since the Follow feature rolled out, he has been seeing content that is weeks and months old way more often than before the follow feature rolled out. Glenn wrote on X that “this could also be playing a role. i.e. Google isn’t providing as much recent content, but instead, focusing on providing targeted content based on the topics you are following.”
It makes sense that if you follow a specific topic and if Google Discover only shows the most authoritative types of content, it might be hard for Google to find new content on that topic. So it does make sense that Google may show older content more often for that specific topic you follow.
Here are screenshots Glenn shared:
Have you noticed this in your Discover feed?
Forum discussion at X.
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