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Snapchat Will Let Users Update their Username From February 23rd

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Snapchat Will Let Users Update their Username From February 23rd

Snapchat is finally releasing one of its most requested updates – the capacity to change your username in the app, without any impact on your friends’ list, Snap code, Snap score, Memories, etc. 

As you can see in this sequence, as of February 23rd, all Snapchatters, on iOS and Android, will be able to update their username, which will be welcome news for many.

Because while calling yourself ‘LadiesMan23’ may have been funny when you were 15, it’s probably less so now. And while you’ve always been able to update your display name, your account username has been set in stone from the beginning, which, in some cases, is a less than ideal set-up.

So you can finally ditch the old ‘Fartfacekilla’ and ‘SexyMan69’ tags and become a more mature, responsible Snapchat user.

The only proviso is that users won’t be able to switch to usernames that have already been used. You’ll also only be able to change your username once per year – though I suspect that’s probably less of a consideration, as the people who really want this feature are those who have awkward, dated names that they’re keen to shed.

So maybe you’ll suddenly see a return of your old friends to Snap, now that they can post without those embarrassing tags, and you might suddenly get some new contacts and connection requests from long lost jokesters.

It could actually be a key update as Snapchatters grow up.

To update your Snapchat Username (from February 23rd)

  1. Tap the Bitmoji icon in the top left corner of the Camera to head to the profile screen
  2. Select ‘Settings’ by tapping on the gear icon in the top right corner of the profile
  3. Tap ‘Username’, just below ‘Name’, and select ‘Change Username’ marked in blue
  4. You then click ‘Continue’ on the pop up reminding that Usernames can only be changed once per year
  5. Type in a new Username, and hit ‘Next’

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Podcast Marketing Statistics for Businesses [Infographic]

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Podcast Marketing Statistics for Businesses [Infographic]

Podcasts have become an increasingly popular content format, providing on-demand, topical material covering virtually any subject that you can think of.

Indeed, according to estimates, over 130 million people will listen to podcasts monthly in the US this year, which could also provide significant opportunities for marketers to tap into this captive audience, and reach them with relevant ads and offers.

If you’re considering getting into podcasting or podcast advertising, this will help. The team from Spiralytics have put together a collection of podcast consumption stats and notes, which could help guide your thinking around the format.

Check out the full infographic below.

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17 Content Options for Each Stage of the Sales Journey [Infographic]

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17 Content Options for Each Stage of the Sales Journey [Infographic]

Looking to formulate a better content strategy for 2023?

This will help – the team from Orbit Media has put together a listing of 17 content formats, and where they fit within the sales funnel which could provide some inspiration for your planning.

There are some good pointers here, with specific approaches that you can take at each stage of the journey.

Check out the full listing below – while you can read more on the Orbit Media website.

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Meta Soars by Most in Decade, Adding $100 Billion in Value

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Meta Soars by Most in Decade, Adding $100 Billion in Value

Correction: February 2, 2023 This article has been revised to reflect the following correction: An earlier version of this article misstated how much Meta expected to spend on its deal with the virtual reality start-up Within. It is $400 million, not $400 billion. Meta’s stock surged on Thursday …

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