It’s been a long couple of days for the country, but President Trump only had to wait 12 hours before returning to his social network of choice.
In an uncharacteristically scripted three minute speech, the president denounced the “heinous attack” on the Capitol. “The demonstrators who infiltrated the Capitol have defiled the seat of American democracy,” Trump said, warning the individuals involved that they will “pay.”
The previous day, Trumped directed a crowd of his supporters who had gathered for a “Stop the Steal” rally near the White House to march toward Congress. That event turned into a violent riot that disrupted lawmakers’ efforts to certify election results, wrought havoc within the building and left at least four people dead. As the chaos unfolded, Trump encouraged the rioters in a video posted to Twitter, telling them they were “special” and “we love you.”
After yesterday’s video, Twitter locked Trump’s account and required him to delete a handful of tweets before having his access restored. Facebook later froze the president’s account for the remainder of his time in office. Trump is now on very thin ice with Twitter — the company said it may suspend his account permanently if he breaks the rules again.
In the new video, Trump seemed to be aware that he’d gone too far. After exploring “every legal avenue” to stay in power, he backed away from a months-long crusade to override the will of American voters. Of course it’s completely possible and even likely that he’ll reverse course, sow more election misinformation and resume his dangerous quest to undermine President-elect Joe Biden’s victory.
President Trump has had quite a few of these walk-back moments during his time in office, usually after crossing a line that makes even members of his own party uncomfortable. Yesterday certainly fit the bill, and even resulted in rare consequences from the social networks he relies on to communicate.
Trump also appeared to concede his loss for the first time, claiming that he will willingly leave office on January 20. “My focus now turns to ensuring a smooth, orderly and seamless transition of power,” Trump said.
Google December Product Reviews Update Affects More Than English Language Sites? via @sejournal, @martinibuster
Google’s Product Reviews update was announced to be rolling out to the English language. No mention was made as to if or when it would roll out to other languages. Mueller answered a question as to whether it is rolling out to other languages.
Google December 2021 Product Reviews Update
On December 1, 2021, Google announced on Twitter that a Product Review update would be rolling out that would focus on English language web pages.
Our December 2021 product reviews update is now rolling out for English-language pages. It will take about three weeks to complete. We have also extended our advice for product review creators: https://t.co/N4rjJWoaqE
— Google Search Central (@googlesearchc) December 1, 2021
The focus of the update was for improving the quality of reviews shown in Google search, specifically targeting review sites.
A Googler tweeted a description of the kinds of sites that would be targeted for demotion in the search rankings:
“Mainly relevant to sites that post articles reviewing products.
Think of sites like “best TVs under $200″.com.
Goal is to improve the quality and usefulness of reviews we show users.”
Continue Reading Below
Google also published a blog post with more guidance on the product review update that introduced two new best practices that Google’s algorithm would be looking for.
The first best practice was a requirement of evidence that a product was actually handled and reviewed.
The second best practice was to provide links to more than one place that a user could purchase the product.
The Twitter announcement stated that it was rolling out to English language websites. The blog post did not mention what languages it was rolling out to nor did the blog post specify that the product review update was limited to the English language.
Google’s Mueller Thinking About Product Reviews Update
Product Review Update Targets More Languages?
The person asking the question was rightly under the impression that the product review update only affected English language search results.
Continue Reading Below
But he asserted that he was seeing search volatility in the German language that appears to be related to Google’s December 2021 Product Review Update.
This is his question:
“I was seeing some movements in German search as well.
So I was wondering if there could also be an effect on websites in other languages by this product reviews update… because we had lots of movement and volatility in the last weeks.
…My question is, is it possible that the product reviews update affects other sites as well?”
John Mueller answered:
“I don’t know… like other languages?
My assumption was this was global and and across all languages.
But I don’t know what we announced in the blog post specifically.
But usually we try to push the engineering team to make a decision on that so that we can document it properly in the blog post.
I don’t know if that happened with the product reviews update. I don’t recall the complete blog post.
But it’s… from my point of view it seems like something that we could be doing in multiple languages and wouldn’t be tied to English.
And even if it were English initially, it feels like something that is relevant across the board, and we should try to find ways to roll that out to other languages over time as well.
So I’m not particularly surprised that you see changes in Germany.
But I also don’t know what we actually announced with regards to the locations and languages that are involved.”
Does Product Reviews Update Affect More Languages?
While the tweeted announcement specified that the product reviews update was limited to the English language the official blog post did not mention any such limitations.
Google’s John Mueller offered his opinion that the product reviews update is something that Google could do in multiple languages.
One must wonder if the tweet was meant to communicate that the update was rolling out first in English and subsequently to other languages.
It’s unclear if the product reviews update was rolled out globally to more languages. Hopefully Google will clarify this soon.
Google Blog Post About Product Reviews Update
Google’s New Product Reviews Guidelines
John Mueller Discusses If Product Reviews Update Is Global
Watch Mueller answer the question at the 14:00 Minute Mark
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