Facebook takes on Twitter with Venue, a ‘second screen’ companion for live events

Facebook’s R&D group, NPE Team, is launching Venue, a new app for engaging fellow fans around live events. This is the third new app to launch this week from Facebook’s…

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Jack Dorsey explains why Twitter fact-checked Trump’s false voting claims

After Twitter flagged a pair of President Trump’s tweets with a fact-checking label on Tuesday, tensions between the president and his favored social media platform are running high. On Wednesday…

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Facebook’s social Zoom competitor Messenger Rooms goes live globally

Zoom was never meant to be a social network, but the enterprise video chat app has become essential software for those looking to stay in touch with friends and family…

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The Top 50 Most Influential PPC Experts [2020]

Every year, PPC Hero releases The Top 25 Most Influential PPC Experts. We develop and share the Top 25 list to show our gratitude for those in our industry who…

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Twitter Q1: sales up 3% to $808M as it swings to a loss on COVID-19, mDAUS hit record 166M

Despite traffic for many online properties being at an all-time high, advertising has fallen off a cliff because of the downturn in consumer activity outside the home and the wider…

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Facebook to launch ‘virtual dating’ over Messenger for Facebook Dating users

Facebook will soon allow users to go on “virtual dates,” the company announced today. The social network is planning to introduce a new video calling feature that will allow users…

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social media bottlenecks

Social Media Bottlenecks: 54% of Professionals Experience Communication Breakdowns Between Businesses and Agencies

There is no secret that working in the social media field is not a child’s play. The demanding clients, frequent algorithm changes and the daily struggle to keep engagement rates…

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Levi’s partnered with TikTok on social commerce and doubled its product views

Levi’s is leveraging its advertising partnership with TikTok to connect online shoppers with the denim brand amid the COVID-19 pandemic, which has forced retailers to close their doors — including most…

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Social Media Account Verification: A Complete Guide

Ever notice the blue checkmark beside the names of people you idolize on social platforms? That’s right, this one. The checkmark might not look like much, but it means: The…

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Lacking eyeballs, Facebook’s ad review system fails to spot coronavirus harm

Facebook’s ad review system is failing to prevent coronavirus misinformation from being targeted at its users, according to an investigation by Consumer Reports. The not-for-profit consumer advocacy organization set out…

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