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De flesta marknadsförare arbetar dag ut och dag in för att hålla koll på hur deras marknad utvecklas, men bara en oväntad faktor kan förändra...
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Are you looking for ideas for a customer loyalty program? Want to learn the different ways you can reward your best clients? The team from Rush share...
[ad_1] Customer lifetime value is the total amount of money businesses expect a customer to spend during their lifetime. Measuring this metric is essential as businesses...
Good news for Facebook users, with Meta announcing that it’s building a new customer-service division, which will provide direct advice and assistance in order to help...
Du är inte rationell – och inte dina kunder heller. I ett försök att fatta effektiva beslut tar den mänskliga hjärnan genvägar. Som sådan litar dina kunder...
This week, the PGA TOUR announced a partnership with experience management (XM) technology company Qualtrics to begin a multiyear transformation of fan experience across all touchpoints...
The Federal Trade Commission has announced that it will consider rules to eliminate “harmful commercial surveillance and lax data security.” The Advanced Notice of Proposed Rulemaking...
Five years ago, it seemed like customer journey orchestration technology was having a moment. Since then, the marketplace for standalone journey orchestration engine (JOE) platforms has...
Endast 38% av marknadsförare globalt är mycket säkra på sina data-, analys- och insiktssystem, enligt en ny rapport från The CMO Council. Och medan 91%...
We recently introduced you to Agile Marketing Navigator, a flexible framework for navigating agile marketing for marketers, by marketers in the article “A new way to...
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