Amazon & Google: Affects Of COVID-19 On Digital Marketing

My father always said “Time is a flat circle”, meaning the more things change the more they stay the same. At this point in time, it can’t more apparent that…

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March Updates to Paid Advertising Platforms

What: Reacting to COVID-19 Resources: Prior to getting into platform-specific updates, it’s essential to address COVID-19 and its impacts on the industry. The resources below were compiled from a recent…

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Major Social Ad Platform Updates: 2019 Recap

The amount of new features and updates that have been rolled out in 2019 has been overwhelming. We can all agree on this, but can we agree on which updates…

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December Updates to Paid Advertising Platforms

In this monthly post, we bring you the latest from all of the major platforms. General What: California Consumer Privacy Act (CCPA) goes live Details: On January 1st, 2020 CCPA…

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November Updates to Paid Advertising Platforms

In this monthly post, we bring you the latest from all of the major platforms. Google Ads What: Google Ads conversion reporting issues and fix Details: Conversion reporting was impacted…

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Freelance Advertisers Need Parental Coverage Too

“Love your family. Spend time, be kind and serve one another. Make no room for regrets. Tomorrow is not promised and today is short.” -unknown AKvertise, Inc. is an advertising…

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The Impact of the 2020 Election on Media Buying

We are just shy of 1 year until the 2020 Presidential election is upon us. While that may seem that it is a long way ahead, that day alone will…

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October Updates to Paid Advertising Platforms

In this monthly post, we bring you the latest from all of the major platforms. Google Ads What: Google rolls out conversions by time reporting Details: Reporting can now be…

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