Are you getting low-quality traffic through your PPC campaigns? Are fraud clicks draining your revenue from the PPC? Is your return on investment on PPC not...
There are two key components to setting any audience strategy in PPC: Targeting and Observation. For any PPC practitioner, these two settings can either make or...
What happens after prospects click on your ads? Do they fill out a form, dial-up a call, make a purchase on your website, or download an...
The real-world impact of inaccessible channels and content is devastating for millions of people. Lack of equal access to information fosters extreme isolation. It silences far...
Brand recognition and better sales rates are directly dependant on organic and paid search results. Organic search results could be greatly improved with on-page and off-page...
30-second summary: There are many factors that affect your AdSense performance right from content quality, ad placements, media selection, and so on High traffic doesn’t directly...
The Pay-Per-Click (PPC) realm is one that can significantly boost your business results, especially if you stay in touch with the latest PPC trends and improvements....
Google announced a few new Google Ads features aimed at helping you manage your conversions and drive performance. This includes new conversion goals, tag assistant support...
Google announced new budget reports for Google Ads. Google said these new budget reports will “help you visualize monthly campaign spend behavior.” You can visually see...
It’s no secret that competition in online advertising has become super stiff. In a bid to beat the competition, it’s easy to cross the line and...
